Pulse Outreach
Spreads knowledge of Jesus through evangelism. For fiscal year 2025 it reported $13.5M in revenue, $11.6M in expenses, and $14.2M in net assets.Pt I
- Founded
- 2006
- Type
- Religious organization · Religion
- Location
- Minneapolis, MN
- Website
- www.pulse.org
- Filings
- 6 on file (2020–2025)
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Summary of the Filing
Identity & Classification
Governance & Policies
Officers, Directors & Key Employees
Nick Hall’s $206K as President is at the 49th percentile of top reported officer pay among 224 $10–100M religion nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 8 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 |
|---|---|---|---|---|---|---|
| Nick Hall | $206,320 | $258,744 | $217,484 | $186,503 | $154,319 | $149,394 |
| Justin Tennison | — | — | — | $177,391 | $115,894 | $110,234 |
| Karen Berg-Johnson | $168,734 | $157,050 | $145,740 | $127,129 | — | — |
| Ebony Small | — | — | $159,544 | — | — | — |
| John Oren | $75,617 | $68,283 | $140,688 | $11,105 | — | — |
| Leah Cacella | $125,032 | — | — | — | — | — |
| Joseph Trimble | $123,899 | $115,916 | — | — | — | — |
| Jacob Sullivan | $105,527 | — | — | — | — | — |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Where the work happens
Through in-person and digital outreach events, nick hall and a team of emerging evangelists share the gospel across america and around the world, while rallying believers and the church to do the same.
We identify, train, and launch young evangelists who are passionate about making jesus known in their communities and beyond. Through programs like pulse 100, internships, the make jesus known evangelism training, and our in-development school of evangelism, we're investing in the future of the church and the future of…
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Statement of Revenue
Statement of Functional Expenses
Balance Sheet
Financial Metrics
Same NTEE category, revenue band, and state where available. Descriptive — not a grade.
| Metric | This org | Peer median | Percentile |
|---|---|---|---|
| Program ratio | 78% | — | — |
| Overhead ratio | 9% | — | — |
| Fundraising cost ratio | 11% | — | — |
| Revenue growth | 8% | — | — |
| Legal fee ratio | 0.5% | — | — |
| Accounting fee ratio | 0.2% | — | — |
| Fundraising fee ratio | 1% | — | — |
Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.
Grants
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Filings & Schedule Manifest
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Sources
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