Subject Matter INC EIN 87-4665955 Form 990 (PDF) Claim this org

Subject Matter INC

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Funds documentaries highlighting social issues and awards grants to nonprofits addressing them. For fiscal year 2025 it reported $538K in revenue, $445K in expenses, and $658K in net assets.Pt I

Founded
2022
Type
Public charity (501(c)(3)) · Arts & Culture
Location
New York, NY
Website
www.subjectmatter.org
Filings
4 on file (2022–2025)
Revenue
$538KFY2025
Expenses
$445K
Net assets
$658K
People
9
Filings
4
Updates
0
More identity details & actions ⌄
EIN  87-4665955 Public charity (501(c)(3)) New York, NY Founded 2022
Form 990 (PDF)
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Size
$100K–1M
What they do
Funds documentaries highlighting social issues and awards grants to nonprofits addressing them.
Leadership
Colleen Hammond · Co-Executive Director · $65K
Money in and out
$538K revenue, $445K expenses
Bottom line
81% program efficiency
Where the money goes · FY2025
Total revenue
$538K
Pt VIII · Ln 12
Total expenses
$445K
Pt IX · Ln 25
Net assets
$658K
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): $93K
Where spending went · Part IX cols B–D
Program services $0.81 Management & general $0.11 Fundraising $0.08
Program efficiency
81%
of spending reaches programs▲ +0.9% vs prior filing year
Operating runway
15.7mo
months of highly liquid reserves at operating expense rate▼ -6% vs prior filing year
Surplus margin
+17%
revenue over expenses, this year▼ -34% vs prior filing year

Summary of the Filing

Part I · fiscal year 2025 · Form 990
Revenue
$538K
FY2025▲ +10%
Expenses
$445K
FY2025▲ +24%
Total assets
$659K
FY2025▲ +17%
Total liabilities
$1K
FY2025
Total revenue
$538K
Pt VIII · Ln 12
Total expenses
$445K
Pt IX · Ln 25
Net assets
$658K
Pt X · Ln 32
Revenue less expensesPt I · Ln 19$93K
Total assetsPt X · Ln 16$659K
Program-expense ratioPt IX · col B81%
Voting members of governing bodyPt I · Ln 36
Independent voting membersPt I · Ln 46
Mission & Programs · Part III

Where the work happens

1 program service account for $362K of program spending, described in the organization's own filed words · FY2025.
01

In 2025, subject matter awarded over $253,000 in grants to five social issue documentaries and five nonprofits addressing the issues featured in the films. The subject areas being addressed by our grantees include the climate crisis, indigenous rights, sexual abuse, gun violence, trans youth healthcare, and intellectual freedom.

$362Kprogram expense

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Identity & Classification

Form 990 Header · IRS Business Master File
Legal nameHdr · item CSubject Matter INC
EINHdr · item D87-4665955
Principal addressHdr · item CNew York, NY
WebsiteHdr · item Jwww.subjectmatter.org
Year of formationHdr · item L2022
State of legal domicileHdr · item MNY
Exempt statusHdr · item I501(c)(3) · active
NTEE classificationIRS BMFArts & Culture (A23)
Ruling yearIRS BMFApr 2022

Governance & Policies

Part VI
Voting members of the governing bodyPt VI · Ln 1a6
Independent voting membersPt VI · Ln 1b6
Conflict-of-interest policyPt VI · Ln 12aYes
Whistleblower policyPt VI · Ln 13No
Document retention policyPt VI · Ln 14No
CEO/top-official compensation independently reviewedPt VI · Ln 15aYes
Family or business relationships among officers/directorsPt VI · Ln 2Yes

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation
Co-Executive Director
$65,000Pt VII · Sec A
Co-Executive Director
$35,000Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Board Co-Chair
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Former Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Colleen Hammond’s $65K as Co-Executive Director is at the 59th percentile of top reported officer pay among 2213 $100K–1M arts & culture nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 3 named individuals · Part VII

NameFY2025FY2024FY2023FY2022
Colleen Hammond$65,000$60,000$40,000$10,000
David Earls$35,000$40,000$40,000$10,000
Amy Hobby$10,000$10,000

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Statement of Revenue

Part VIII
Contributions & grants$521K · 97%
Investment income$16K · 3%
Contributions & grants97%$521K
Investment income3%$16K
Total revenueLn 12$538K

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.81 Management & general $0.11 Fundraising $0.08
Program services81%$362K
Management & general11%$47K
Fundraising8%$36K
Total functional expensesLn 25$445K

Balance Sheet

Part X · end of year
CashLn 1$576K
Total assetsLn 16$659K
Total liabilitiesLn 26$1K
Total net assetsLn 32$658K
Months of cash on handcomputed15.5

Financial Metrics

Form 990 · FY2025 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $576K · Operating expenses (Pt IX) $445K · Less non-cash grants $4K · Cash operating expenses/yr $441K
15.7 months
Where the money goes
Program services
Program services $362K · Total expenses $445K
81%
Management & General
Management & general $47K · Total expenses $445K
11%
Fundraising
Fundraising $36K · Total expenses $445K
8%
Cost to raise $1
Fundraising expense (3-yr avg) $34K · Solicited contributions (3-yr avg) $475K
$0.07 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $521K · Total revenue $538K
97%
Government reliance
Government grants — · Total revenue $538K
Earned-income share
Program service revenue $0 · Total revenue $538K
0%
Investment reliance
Investment income $16K · Total revenue $538K
+3%
Program self-sufficiency
Program service revenue $0 · Total expenses $445K
0%
Growth & trend
Revenue growth (YoY)
This year $538K · Prior year $488K
+10%
Net-asset trend (YoY)
End of year $658K · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $538K · Expenses $445K
+17%
Liabilities-to-Assets
Total liabilities — · Total assets $659K
Net-asset ratio
Net assets $658K · Total assets $659K
100%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) — · Other securities (Pt X, ln 12) — · Total assets (Pt X, ln 16) $659K
Excludes program-related investments (Pt X, ln 13)
People & payroll
Highest Reported Total Compensation
Individual Colleen Hammond · Reported title CO-EXECUTIVE DIRECTOR · Highest reported compensation $65K · Total expenses $445K
15%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $110K · Total expenses $445K
25%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 81%
Overhead ratio 11%
Fundraising cost ratio 7%
Revenue growth 10%

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Grants

Schedule I · received and paid
Grants received · FY2024
See all 6 funders →
Grants paid · 32 grants · $695K · 2022–2025
Bishop AccountabilityMA · FY2025$35,971
Pen American Center INCNY · FY2025$30,227
Center for Gun Violence SolutionsMD · FY2025$25,250
Nuns Vs the Vatican Aka Film Take ProductionsFY2025$25,000
Radical Gaslighters LLCFY2025$25,000
Lowland Kids Films LLCFY2025$20,000
Stick Figure Digital LLCFY2024$25,000
House Lives MatterNY · FY2024$25,000
Girls for a ChangeVA · FY2024$25,000
Daughters Documentary LLCFY2024$25,000
Tides CenterCA · FY2024$20,500
Homegrown Films LLCFY2024$20,000
Cady Voge in Search of Home LLCFY2024$15,000
See all 32 grants →

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Filings & Schedule Manifest

Part IV
III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
FY2025 (Latest)$538K revenue · viewing · ⤓ 990 PDF
FY2024$488K revenue · ⤓ 990 PDF
FY2023$439K revenue · ⤓ 990 PDF
FY2022$463K revenue · ⤓ 990 PDF

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Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2025IRS
Classification, formation year, addressIRS Business Master File
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