La Maida Project FY2022 filing

Tax-deductible

W Hollywood, CA501(c)(3)Since 2019Mental HealthEIN 84-2559616Revenue $545K in FY2022

On file with the IRSlamaidaproject.org8605 Santa Monica Blvd Pmb 401519, 90069-4109 · W Hollywood, CATax-exempt since Nov 2019Publicly supported charity — 170(b)(1)(A)(vi)

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La Maida Project (LMP) is a nonprofit organization addressing the growing mental health crisis by empowering organizations to adopt an ecological approach to healing that improves the mental health of their teams and those they serve.

501(c)(3) charity; gifts are tax-deductible.
70¢ of each $1 spent went to programs.
$176K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2022 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
3 of 6
filings with a surplus
Average surplus $27K a year · 5% of revenue · last 6 filings
Worth a look: a surplus in 3 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
70%
of spending
Fine: 70% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$176K
to officers and key staff · 38% of spending
Concern: pay to officers and key staff is 38% of spending; over 30%.
Pt VII · Sec A
Cash reserves
12 mo
of spending, in cash
Looks good: 12.1 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
2
named funders · $350K
Fine: 2 funders name it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$0
0% of total assets
Looks good: liabilities are 0% of assets; 50% or less.
Pt X · Ln 26
Independent board members
7
of 9 voting members
Looks good: 7 of 9 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$545K
+14% vs prior year
Spent
$467K
To programs
70%
Net assets
$485K
By yearFY2020–FY2025
Revenue
$545K
FY2022▲ +14%
Tap a bar for its year
Revenue by fiscal year
FY2020$642K
FY2021$476K
FY2022$545K
FY2023$386K
FY2024$591K
FY2025$521K
Expenses
$467K
FY2022▼ -2%
Tap a bar for its year
Expenses by fiscal year
FY2020$437K
FY2021$476K
FY2022$467K
FY2023$482K
FY2024$615K
FY2025$519K
Net assets
$485K
FY2022▲ +79%
Tap a bar for its year
Net assets by fiscal year
FY2020$272K
FY2021$272K
FY2022$485K
FY2023$390K
FY2024$366K
FY2025$369K

From the FY2022 Form 990 · see the original

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You’re viewing the FY2022 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Nov 2019.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

70 cents of each dollar spent went to programs.

Program services 70% · $325K Management & general 12% · $58K Fundraising 18% · $84K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

10 people listed on the 990; $176K paid to officers and key staff.

Part VII, Section A · reportable compensation
Executive Dir.
$98,895Pt VII · Sec A
Trustee
$54,041Pt VII · Sec A
$22,659Pt VII · Sec A
Secretary
$0Pt VII · Sec A
Trustee
$0Pt VII · Sec A
$0Pt VII · Sec A
Chairman
$0Pt VII · Sec A
$0Pt VII · Sec A

Karyn Lynn Knox’s $142K as Executive Director is at the 96th percentile of top reported officer pay among 2094 $100K–1M mental health nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 5 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Karyn Lynn Knox$142,500$11,883————
Kelly Benshoof—$117,343————
Kelly J Benshoof——$107,919$98,895$95,000$98,435
Omid Naim——$202$54,041$46,740$92,530
Alexis Naim——$11,193$22,659$34,125$79,510

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2Yes
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Promotes mental well-being and wholeness through education, adaptable programs, and professional collaboration.

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Provided by the organization

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3 programs · $318K · in their own filed words · FY2022
01

Mental Health Programming

McKinleyWe have worked closely alongside child welfare agency, McKinley, which provides residential and outpatient care for foster and other high-risk youth across Southern California. McKinley provides direct mental health and school services to seriously neglected communities and families.

$136Kprogram expense
02

Mental Health Programming

YMCAOur work with community-based organization YMCA of Metropolitan Los Angeles involved an in-depth reflection and education program with core leadership of all 26 branches. The program served as a foundational building block for the LA Ys commitment to culture change and social emotional well-being to face the challenges the COVID…

$123Kprogram expense
03

Mental Health ProgrammingLa Maida Projects health-promoting Ecological Trauma-Informed Model includes a range of experiential workshops, training programs, and large-scale projects for child welfare agencies, schools, community-based organizations and corporate settings where participants gain the tools to understand their innate…

$59Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2024
The Beulah FundFY2024$200K
Total grants receivedfrom 2 funders$350K

By the numbers

The FY2022 990, line by line.

1The main four
Money inPt VIII
$545K
Ln 12
Gifts and grantsLn 1h$379K
Fees for servicesLn 2g$166K
Investment incomeLn 3$7
Money outPt IX
$467K
Ln 25
Programscol B$325K
Managementcol C$58K
Fundraisingcol D$84K
Owns and owesPt X
$485K
net assets · Ln 32
Cash and savingsLn 1–2$470K
Total assetsLn 16$485K
LiabilitiesLn 26$0
PeoplePt VI, VII
10
listed · VII A
PaidVII A3
Voting boardVI 1a9
IndependentVI 1b7
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$379K
Government grantsLn 1e$80K
Fees for servicesLn 2g$166K
Investment incomeLn 3$7
Gains on assetsLn 7$0
Total revenueLn 12$545K
Assets in detailPt X, end of year
CashLn 1$460K
SavingsLn 2$10K
Cash and savings togetherLn 1–2$470K
InvestmentsLn 11–13$0
Land, buildings, equipmentLn 10c$0
Other assetsLn 15$0
Total assetsLn 16$485K
LiabilitiesLn 26$0
Net assetsLn 32$485K
OperationsPt I, VI
EmployeesI 55
VolunteersI 69
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY22End FY22
Cash and savingsLn 1–2$368K$470K
InvestmentsLn 11–13$0
Land, buildings, equipmentLn 10c$0
Total assetsLn 16$515K$485K
LiabilitiesLn 26$107K$0
Net assetsLn 32$408K$485K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic organizationsLn 1$0
Grants to domestic individualsLn 2$0
Grants and assistance to foreign recipientsLn 3$0
Benefits paid to or for membersLn 4$0
Pay of current officers, directors and key staffLn 5$255K$181K$28K$46K
Pay of disqualified personsLn 6$0
Other salaries and wagesLn 7$91K$65K$10K$16K
Pension plan contributionsLn 8$0
Other employee benefitsLn 9$0
Payroll taxesLn 10$27K$19K$3K$5K
Management feesLn 11a$0
Legal feesLn 11b$6K$6K
Accounting feesLn 11c$0
Lobbying feesLn 11d$0
Professional fundraising feesLn 11e$0
Investment management feesLn 11f$0
Other fees for servicesLn 11g$0
Advertising and promotionLn 12$365$365
Office expensesLn 13$1K$434$597
Information technologyLn 14$0
RoyaltiesLn 15$0
OccupancyLn 16$4K$2K$387$633
TravelLn 17$124$124
Travel and entertainment for public officialsLn 18$0
Conferences, conventions and meetingsLn 19$0
InterestLn 20$0
Payments to affiliatesLn 21$0
Depreciation, depletion and amortizationLn 22$0
InsuranceLn 23$13K$9K$1K$2K
Other expenses (24a–d)Ln 24$65K$45K$6K$13K
All other expensesLn 24e$5K$2K$2K$415
Total functional expensesLn 25$467K$325K$58K$84K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $521K$519K$3K$369K 990 PDF
FY2024 $591K$615K−$24K$366K 990 PDF
FY2023 $386K$482K−$95K$390K 990 PDF
FY2022 Viewing $545K$467K$77K$485K 990 PDF
FY2021 $476K$476K−$532$272K 990 PDF
FY2020 $642K$437K$205K$272K 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2022 990 (6 parts)
Part I · Summary $544,532 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $355,932$378,525
I-9 Program service revenuePrior year $120,000$166,000
I-10 Investment incomePrior year $1$7
I-11 Other revenue$0
I-12 Total revenuePrior year $475,933$544,532
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $369,319$373,125
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $107,146$94,088
I-18 Total expensesPrior year $476,465$467,213
I-19 Revenue less expensesPrior year −$532$77,319
Part VI · Governance 7 of 9 board members independent, 4 to look at
VI-1a Voting members of the governing body9
VI-1b Independent voting members7
VI-2 Family or business relationship among officers or directorsYes
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyNo
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $544,532 across 10 lines filed
VIII-1e Government grants$80,400
VIII-1f All other contributions, gifts and grants$298,125
VIII-1h Total contributions, gifts and grants$378,525
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Excluded from tax $166,000$166,000
VIII-3 Investment incomeExcluded from tax $7$7
VIII-5 Royalties$0
VIII-6 Net rental income or loss$0
VIII-7 Net gain or loss on sales of assets$0
VIII-8 Net income from fundraising events$0
VIII-12 Total revenueExcluded from tax $166,007$544,532
Part IX · Statement of functional expenses $467,213 across 31 lines filed
IX-1 Grants to domestic organizations$0
IX-2 Grants to domestic individuals$0
IX-3 Grants and assistance to foreign recipients$0
IX-4 Benefits paid to or for members$0
IX-5 Pay of current officers, directors and key staffPrograms $181,273 · Management $28,084 · Fundraising $45,956$255,313
IX-6 Pay of disqualified persons$0
IX-7 Other salaries and wagesPrograms $64,792 · Management $10,038 · Fundraising $16,426$91,256
IX-8 Pension plan contributions$0
IX-9 Other employee benefits$0
IX-10 Payroll taxesPrograms $18,855 · Management $2,921 · Fundraising $4,780$26,556
IX-11a Management fees$0
IX-11b Legal feesManagement $5,836$5,836
IX-11c Accounting fees$0
IX-11d Lobbying fees$0
IX-11e Professional fundraising fees$0
IX-11f Investment management fees$0
IX-11g Other fees for services$0
IX-12 Advertising and promotionManagement $365$365
IX-13 Office expensesPrograms $434 · Management $597$1,031
IX-14 Information technology$0
IX-15 Royalties$0
IX-16 OccupancyPrograms $2,497 · Management $387 · Fundraising $633$3,517
IX-17 TravelPrograms $124$124
IX-18 Travel and entertainment for public officials$0
IX-19 Conferences, conventions and meetings$0
IX-20 Interest$0
IX-21 Payments to affiliates$0
IX-22 Depreciation, depletion and amortization$0
IX-23 InsurancePrograms $9,496 · Management $1,471 · Fundraising $2,408$13,375
IX-24 Other expenses (24a–d)Programs $45,473 · Management $6,178 · Fundraising $13,417$65,068
IX-24e All other expensesPrograms $2,472 · Management $1,885 · Fundraising $415$4,772
IX-25 Total functional expensesPrograms $325,416 · Management $57,762 · Fundraising $84,035$467,213
Part X · Balance sheet $485,200 assets, 17 lines filed
X-1 Cash, non-interest-bearingStart of year $358,093$459,998
X-2 Savings and temporary cash investmentsStart of year $10,194$10,202
X-3 Pledges and grants receivable$0
X-4 Accounts receivableStart of year $146,250$15,000
X-8 Inventories for sale or use$0
X-9 Prepaid expenses and deferred charges$0
X-10c Land, buildings and equipment, net$0
X-11 Publicly traded securities$0
X-12 Other securities$0
X-13 Program-related investments$0
X-14 Intangible assets$0
X-15 Other assets$0
X-16 Total assetsStart of year $514,537$485,200
X-26 Total liabilitiesStart of year $106,656$0
X-27 Net assets without donor restrictionsStart of year $407,881$485,200
X-32 Total net assets or fund balancesStart of year $407,881$485,200
X-33 Total liabilities and net assetsStart of year $514,537$485,200
Part XI · Reconciliation of net assets $485,200 net assets at year end
XI-1 Total revenue$544,532
XI-2 Total expenses$467,213
XI-3 Revenue less expenses$77,319
XI-4 Net assets at start of year$407,881
XI-10 Net assets at end of year$485,200

Form 990 e-file (XML) FY2022 from the IRS · Classification, formation year and address from the IRS Business Master File

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