Support families during pregnancy crisis

501(c)(3) charity; gifts are tax-deductible.
13¢ of each $1 spent went to programs.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX

Before you give

FY2021 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2024
latest Form 990
Looks good: the latest return is for FY2024, 2 tax years back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
4 of 5
filings with a surplus
Average surplus $68K a year · 8% of revenue · last 5 filings
Fine: a surplus in 4 of the last 5 filings.
Pt I · Ln 19 · 5 filings
Spent on programs
13%
of spending
Concern: 13% of spending went to programs; under 50%.
Pt IX · Ln 25 · col B
12 mo
of spending, in cash
Looks good: 11.7 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $43K
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$11K
3% of total assets
Looks good: liabilities are 3% of assets; 50% or less.
Pt X · Ln 26
Independent board members
5
of 5 voting members
Looks good: 5 of 5 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$630K
+69% vs prior year
Spent
$425K
To programs
13%
Net assets
$407K
By yearFY2020–FY2024
Revenue
$630K
FY2021▲ +69%
Tap a bar for its year
Revenue by fiscal year
FY2020$373K
FY2021$630K
FY2022$880K
FY2023$940K
FY2024$1.4M
Expenses
$425K
FY2021▲ +59%
Tap a bar for its year
Expenses by fiscal year
FY2020$268K
FY2021$425K
FY2022$849K
FY2023$1.2M
FY2024$1.2M
Net assets
$407K
FY2021▲ +96%
Tap a bar for its year
Net assets by fiscal year
FY2020$208K
FY2021$407K
FY2022$418K
FY2023$172K
FY2024$418K

From the FY2021 Form 990 · figures checked against the IRS filing · see the original

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You’re viewing the FY2021 filing — not the latest on file. See the latest (FY2024) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2024. IRS ruling in Jun 2019.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

13 cents of each dollar spent went to programs.

Program services 13% · $55K Management & general 75% · $320K Fundraising 12% · $50K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

5 people listed on the 990.

Part VII, Section A · reportable compensation
Secretary
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Chairman
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Kelly Crawford’s $125K as Executive Dir. is at the 38th percentile of top reported officer pay among 3128 $1–10M health care nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 2 named individuals · Part VII

NameFY2024FY2023FY2022FY2020
Kelly Crawford$124,587$107,667$100,000$52,500
Daniel Crawford—$91,708$85,000$75,625

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2Yes
  • Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Helps families facing pregnancy challenges.

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Provided by the organization

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2 programs · $52K · in their own filed words · FY2021
01

Sent keepsake items for families to remember their child

$40Kprogram expense
02

Supported families who have chosen to carry a child with a life limiting diagnosis

$12Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2025
Total grants receivedfrom 1 funder$43K

By the numbers

The FY2021 990, line by line.

1The main four
Money inPt VIII
$630K
Ln 12
Gifts and grantsLn 1h$630K
Money outPt IX
$425K
Ln 25
Programscol B$55K
Managementcol C$320K
Fundraisingcol D$50K
Owns and owesPt X
$407K
net assets · Ln 32
Cash and savingsLn 1–2$415K
Total assetsLn 16$418K
LiabilitiesLn 26$11K
PeoplePt VI, VII
5
listed · VII A
PaidVII A0
Voting boardVI 1a5
IndependentVI 1b5
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$630K
Total revenueLn 12$630K
Assets in detailPt X, end of year
CashLn 1$415K
Cash and savings togetherLn 1–2$415K
Land, buildings, equipmentLn 10c$3K
Total assetsLn 16$418K
LiabilitiesLn 26$11K
Net assetsLn 32$407K
OperationsPt I, VI
EmployeesI 54
VolunteersI 675
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY21End FY21
Cash and savingsLn 1–2$214K$415K
Land, buildings, equipmentLn 10c$3K
Total assetsLn 16$218K$418K
LiabilitiesLn 26$11K$11K
Net assetsLn 32$208K$407K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Other salaries and wagesLn 7$223K$223K
Other employee benefitsLn 9$3K$3K
Payroll taxesLn 10$16K$16K
Legal feesLn 11b$4K$4K
Other fees for servicesLn 11g$22K$2K$20K
Advertising and promotionLn 12$35K$35K
Office expensesLn 13$6K$6K
OccupancyLn 16$10K$10K
Depreciation, depletion and amortizationLn 22$3K$3K
Other expenses (24a–d)Ln 24$95K$45K$50K
All other expensesLn 24e$9K$5K$4K
Total functional expensesLn 25$425K$55K$320K$50K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2024 Latest $1.4M$1.2M$245K$418K 990 PDF
FY2023 $940K$1.2M−$246K$172K 990 PDF
FY2022 $880K$849K$30K$418K 990 PDF
FY2021 Viewing $630K$425K$206K$407K 990 PDF
FY2020 $373K$268K$105K$208K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2021 990 (6 parts)
Part I · Summary $630,498 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $372,812$630,498
I-9 Program service revenue$0
I-10 Investment income$0
I-11 Other revenue$0
I-12 Total revenuePrior year $372,812$630,498
I-13 Grants and similar amounts paidPrior year $33,438$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $174,261$241,470
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $60,272$183,527
I-18 Total expensesPrior year $267,971$424,997
I-19 Revenue less expensesPrior year $104,841$205,501
Part VI · Governance 5 of 5 board members independent, 5 to look at
VI-1a Voting members of the governing body5
VI-1b Independent voting members5
VI-2 Family or business relationship among officers or directorsYes
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyNo
VI-15a Process for setting top official's payNo
Part VIII · Statement of revenue $630,498 across 3 lines filed
VIII-1f All other contributions, gifts and grants$630,498
VIII-1h Total contributions, gifts and grants$630,498
VIII-12 Total revenue$630,498
Part IX · Statement of functional expenses $424,997 across 11 lines filed
IX-7 Other salaries and wagesManagement $222,800$222,800
IX-9 Other employee benefitsManagement $2,631$2,631
IX-10 Payroll taxesManagement $16,039$16,039
IX-11b Legal feesManagement $4,325$4,325
IX-11g Other fees for servicesPrograms $1,848 · Management $20,308$22,156
IX-12 Advertising and promotionManagement $34,661$34,661
IX-13 Office expensesManagement $5,831$5,831
IX-16 OccupancyManagement $9,516$9,516
IX-22 Depreciation, depletion and amortizationPrograms $2,965$2,965
IX-24 Other expenses (24a–d)Programs $45,082 · Fundraising $49,946$95,028
IX-24e All other expensesPrograms $4,699 · Management $4,346$9,045
IX-25 Total functional expensesPrograms $54,594 · Management $320,457 · Fundraising $49,946$424,997
Part X · Balance sheet $418,171 assets, 7 lines filed
X-1 Cash, non-interest-bearingStart of year $213,775$415,413
X-10c Land, buildings and equipment, net$2,758
X-16 Total assetsStart of year $218,155$418,171
X-25 Other liabilities$10,942
X-26 Total liabilitiesStart of year $10,547$10,942
X-32 Total net assets or fund balancesStart of year $207,608$407,229
X-33 Total liabilities and net assetsStart of year $218,155$418,171
Part XI · Reconciliation of net assets $407,229 net assets at year end
XI-1 Total revenue$630,498
XI-2 Total expenses$424,997
XI-3 Revenue less expenses$205,501
XI-4 Net assets at start of year$207,608
XI-9 Other changes in net assets−$5,880
XI-10 Net assets at end of year$407,229

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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