Prism Reports INC EIN 82-1772450 Form 990 (PDF) Claim this org

Prism Reports INC

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Reports on undercovered people, places, and issues, centering BIPOC and marginalized communities. For fiscal year 2025 it reported $1.9M in revenue, $2.0M in expenses, and $664K in net assets.Pt I

Founded
2016
Type
Public charity (501(c)(3)) · Education
Location
Oakland, CA
Website
www.prismreports.org
Filings
6 on file (2020–2025)
Revenue
$1.9MFY2025
Expenses
$2.0M
Net assets
$664K
People
6
Filings
6
Updates
0
More identity details & actions ⌄
EIN  82-1772450 Public charity (501(c)(3)) Oakland, CA Founded 2016
Form 990 (PDF)
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Figures match the IRS filing checked 9/11/26 · see original: IRS
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Size
$1–10M
What they do
Reports on undercovered people, places, and issues, centering BIPOC and marginalized communities.
Leadership
Lara Witt · Editor-In-Chief · $110K
Money in and out
$1.9M revenue, $2.0M expenses
Bottom line
80% program efficiency
Where the money goes · FY2025
Total revenue
$1.9M
Pt VIII · Ln 12
Total expenses
$2.0M
Pt IX · Ln 25
Net assets
$664K
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): −$130K
Where spending went · Part IX cols B–D
Program services $0.80 Management & general $0.13 Fundraising $0.07
Program efficiency
80%
of spending reaches programs+0.4% vs prior filing year
Operating runway
3.6mo
months of highly liquid reserves at operating expense rate▲ +9% vs prior filing year
Surplus margin
-7%
revenue over expenses, this year▲ +52% vs prior filing year

Summary of the Filing

Part I · fiscal year 2025 · Form 990
Revenue
$1.9M
FY2025▲ +8%
Expenses
$2.0M
FY2025+0.5%
Total assets
$663K
FY2025▼ -3%
Total liabilities
$-1K
FY2025▲ +55%
Total revenue
$1.9M
Pt VIII · Ln 12
Total expenses
$2.0M
Pt IX · Ln 25
Net assets
$664K
Pt X · Ln 32
Revenue less expensesPt I · Ln 19−$130K
Total assetsPt X · Ln 16$663K
Program-expense ratioPt IX · col B80%
Voting members of governing bodyPt I · Ln 34
Independent voting membersPt I · Ln 44

Identity & Classification

Form 990 Header · IRS Business Master File
Legal nameHdr · item CPrism Reports INC
EINHdr · item D82-1772450
Principal addressHdr · item COakland, CA
WebsiteHdr · item Jwww.prismreports.org
Year of formationHdr · item L2016
State of legal domicileHdr · item MCA
Exempt statusHdr · item I501(c)(3) · active
NTEE classificationIRS BMFEducation (B19)
Ruling yearIRS BMFAug 2018

Governance & Policies

Part VI
Voting members of the governing bodyPt VI · Ln 1a4
Independent voting membersPt VI · Ln 1b4
Conflict-of-interest policyPt VI · Ln 12aYes
Whistleblower policyPt VI · Ln 13Yes
Document retention policyPt VI · Ln 14Yes
CEO/top-official compensation independently reviewedPt VI · Ln 15aYes
Family or business relationships among officers/directorsPt VI · Ln 2No

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation
Editor-In-Chief
$109,713Pt VII · Sec A
$99,682Pt VII · Sec A
Board Chair
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Lara Witt’s $110K as Editor-In-Chief is at the 39th percentile of top reported officer pay among 3393 $1–10M education nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 6 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Iara D Peng$138,000
Ashton Lattimore$45,643$120,298$125,000$105,000$105,000
Caitlin Gaffin$111,312$108,708$111,250
Lara Witt$111,239$100,047
Lara Witt$109,713
Caitlin Gaffin$99,682

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Mission & Programs · Part III

Where the work happens

2 program services account for $1.6M of program spending, described in the organization's own filed words · FY2025.
01

Through our original reporting, Prism investigates systems of power and reports with communities most impacted by injustice. We connect lived experience to structural forces, ground our work in historical and political context, and produce clear, accurate journalism that strengthens movements and builds media literacy for collective…

$1.5Mprogram expense
02

Through our Reflective Journalism Project, Prism trains aspiring writers, community leaders, and frontline social justice thinkers and organizers on the editorial processes and strategies needed to turn journalism into a tool for collective liberation.

$68Kprogram expense

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Statement of Revenue

Part VIII
Contributions & grants100%$1.9M
Program service revenue$1K
Other revenue$666
Total revenueLn 12$1.9M

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.80 Management & general $0.13 Fundraising $0.07
Program services80%$1.6M
Management & general13%$261K
Fundraising7%$130K
Total functional expensesLn 25$2.0M

Balance Sheet

Part X · end of year
CashLn 1$595K
Total assetsLn 16$663K
Total liabilitiesLn 26$-1K
Total net assetsLn 32$664K
Months of cash on handcomputed3.6

Financial Metrics

Form 990 · FY2025 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $595K · Operating expenses/yr $2.0M
3.6 months
Where the money goes
Program services
Program services $1.6M · Total expenses $2.0M
80%
Management & General
Management & general $261K · Total expenses $2.0M
13%
Fundraising
Fundraising $130K · Total expenses $2.0M
7%
Cost to raise $1
Fundraising expense (3-yr avg) $130K · Solicited contributions (3-yr avg) $1.8M
$0.07 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $1.9M · Total revenue $1.9M
100%
Government reliance
Government grants — · Total revenue $1.9M
Earned-income share
Program service revenue $1K · Total revenue $1.9M
0.07%
Investment reliance
Investment income $0 · Total revenue $1.9M
0%
Program self-sufficiency
Program service revenue $1K · Total expenses $2.0M
0.07%
Growth & trend
Revenue growth (YoY)
This year $1.9M · Prior year $1.7M
+8%
Revenue CAGR
FY2020 $1.7M · FY2025 $1.9M
+2%
Net-asset trend (YoY)
End of year $664K · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $1.9M · Expenses $2.0M
-7%
Liabilities-to-Assets
Total liabilities — · Total assets $663K
Net-asset ratio
Net assets $664K · Total assets $663K
100%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) — · Other securities (Pt X, ln 12) — · Total assets (Pt X, ln 16) $663K
Excludes program-related investments (Pt X, ln 13)
People & payroll
Highest Reported Total Compensation
Individual Lara Witt · Reported title Editor-in-Chief · Highest reported compensation $110K · Total expenses $2.0M
6%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $1.5M · Total expenses $2.0M
75%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 80%
Overhead ratio 13%
Fundraising cost ratio 7%
Revenue growth 8%

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Grants

Schedule I · received and paid
Grants received · FY2024
See all 14 funders →
Grants paid · 3 grants · $534K · 2021–2023

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Filings & Schedule Manifest

Part IV
III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
FY2025 (Latest)$1.9M revenue · viewing · ⤓ 990 PDF
FY2024$1.7M revenue · ⤓ 990 PDF
FY2023$1.8M revenue · ⤓ 990 PDF
FY2022$1.4M revenue · ⤓ 990 PDF
FY2021$1.7M revenue · ⤓ 990 PDF
FY2020$1.7M revenue · ⤓ 990 PDF

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Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2025IRS
Classification, formation year, addressIRS Business Master File
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