Projectivity has provided resources to musicians and artists that had similar audiences and messages - mainly creating positive conscious content. The word Projectivity was given the meaning of coming together to project our passions. The concept has always been to help others spread positive messages through the arts and also develop sustainable careers by supporting each other in the arts. What began as a small DIY record label in 2005 slowly evolved into a full-scale arts COLLECTIVE eventually taking the shape of an officially registered 501c3 not-for-profit organization in the Fall of 2015. Headquartered in Staten Island the group currently serves the whole New York City tri-state area but has hosted workshops and events throughout the country. Our sole mission is to offer education resources and opportunities to everyone interested in pursuing media and the arts.

501(c)(3) charity; gifts are tax-deductible.
66¢ of each $1 spent went to programs.
$61K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
3 of 4
filings with a surplus
Average surplus $13K a year · 3% of revenue · last 4 filings
Fine: a surplus in 3 of the last 4 filings.
Pt I · Ln 19 · 4 filings
Spent on programs
66%
of spending
Fine: 66% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$61K
to officers and key staff · 16% of spending
Fine: pay to officers and key staff is 16% of spending; 15% to 20%.
Pt VII · Sec A
3 mo
of spending, in cash
Fine: 2.6 months of spending in cash; 1 to 3.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
2
named funders · $38K
Fine: 2 funders name it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$815
0.8% of total assets
Looks good: liabilities are 1% of assets; 50% or less.
Pt X · Ln 26
Independent board members
0
of 8 voting members
Concern: none of 8 voting members are independent.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$370K
-16% vs prior year
Spent
$381K
To programs
66%
Net assets
$102K
By yearFY2020–FY2025
Revenue
$370K
FY2025▼ -16%
Tap a bar for its year
Revenue by fiscal year
FY2020$40K
FY2021$130K
FY2022$282K
FY2023$452K
FY2024$440K
FY2025$370K
Expenses
$381K
FY2025▼ -8%
Tap a bar for its year
Expenses by fiscal year
FY2020Not on file
FY2021Not on file
FY2022$263K
FY2023$431K
FY2024$415K
FY2025$381K
Net assets
$102K
FY2025▲ +10%
Tap a bar for its year
Net assets by fiscal year
FY2020−$35K
FY2021−$15K
FY2022$51K
FY2023$73K
FY2024$93K
FY2025$102K

From the FY2025 Form 990 · see the original

990 PDF Claim

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Nov 2015.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

66 cents of each dollar spent went to programs.

Program services 66% · $250K Management & general 34% · $131K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

9 people listed on the 990; $61K paid to officers and key staff.

Part VII, Section A · reportable compensation
Executive Director
$45,000Pt VII · Sec A
Director of Information
$15,600Pt VII · Sec A
President
$0Pt VII · Sec A
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Christian Reinsch’s $45K as Executive Director is at the 34th percentile of top reported officer pay among 1992 $100K–1M youth development nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 4 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2020
Christian Reinsch$45,000$42,692$40,000$30,558$5,500
Darielle Rogers———$19,675—
Arianna Apparicio—$18,000$15,000$9,000—
Dominique Coar$15,600$15,630$14,820$15,600—

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Projectivity Group INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Supports musicians and artists creating positive, conscious content and building sustainable careers.

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Provided by the organization

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1 program · $250K · in their own filed words · FY2025
01

Art Teaching Events & Murals

$250Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2022
Total grants receivedfrom 2 funders$38K

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$370K
Ln 12
Fees for servicesLn 2g$301K
Gifts and grantsLn 1h$71K
Money outPt IX
$381K
Ln 25
Programscol B$250K
Managementcol C$131K
Owns and owesPt X
$102K
net assets · Ln 32
Cash and savingsLn 1–2$83K
Total assetsLn 16$103K
LiabilitiesLn 26$815
PeoplePt VI, VII
9
listed · VII A
PaidVII A2
Voting boardVI 1a8
IndependentVI 1b0
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$71K
Government grantsLn 1e$59K
Noncash giftsLn 1g$0
Fundraising eventsLn 1c$0
Fees for servicesLn 2g$301K
Total revenueLn 12$370K
Assets in detailPt X, end of year
CashLn 1$83K
SavingsLn 2$0
Cash and savings togetherLn 1–2$83K
InvestmentsLn 11–13$0
Land, buildings, equipmentLn 10c$0
Other assetsLn 15$20K
Total assetsLn 16$103K
LiabilitiesLn 26$815
Net assetsLn 32$102K
OperationsPt I, VI
EmployeesI 52
VolunteersI 60
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$68K$83K
InvestmentsLn 11–13$0$0
Land, buildings, equipmentLn 10c$0$0
Total assetsLn 16$96K$103K
LiabilitiesLn 26$3K$815
Net assetsLn 32$93K$102K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$56K$0$56K$0
Pay of disqualified personsLn 6$0$0$0$0
Other salaries and wagesLn 7$0$0$0$0
Pension plan contributionsLn 8$0$0$0$0
Other employee benefitsLn 9$0$0$0$0
Payroll taxesLn 10$22K$0$22K$0
Management feesLn 11a$16K$0$16K$0
Legal feesLn 11b$8K$0$8K$0
Accounting feesLn 11c$18K$0$18K$0
Lobbying feesLn 11d$0$0$0$0
Professional fundraising feesLn 11e$0$0
Investment management feesLn 11f$0$0$0$0
Other fees for servicesLn 11g$223K$223K$0$0
Advertising and promotionLn 12$360$360$0$0
Office expensesLn 13$5K$0$5K$0
Information technologyLn 14$0$0$0$0
RoyaltiesLn 15$0$0$0$0
OccupancyLn 16$0$0$0$0
TravelLn 17$2K$2K$0$0
Travel and entertainment for public officialsLn 18$0$0$0$0
Conferences, conventions and meetingsLn 19$0$0$0$0
InterestLn 20$0$0$0$0
Payments to affiliatesLn 21$0$0$0$0
Depreciation, depletion and amortizationLn 22$0$0$0$0
InsuranceLn 23$5K$0$5K$0
Other expenses (24a–d)Ln 24$26K$24K$2K$0
All other expensesLn 24e$786$786$0$0
Total functional expensesLn 25$381K$250K$131K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest Viewing $370K$381K−$11K$102K 990 PDF
FY2024 $440K$415K$25K$93K 990 PDF
FY2023 $452K$431K$21K$73K 990 PDF
FY2022 $282K$263K$18K$51K 990 PDF
FY2021 $130K−$15K 990 PDF
FY2020 $40K−$35K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2025 990 (6 parts)
Part I · Summary $369,680 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $76,320$71,355
I-9 Program service revenuePrior year $364,105$300,807
I-10 Investment incomePrior year $0$0
I-11 Other revenuePrior year $0−$2,482
I-12 Total revenuePrior year $440,425$369,680
I-13 Grants and similar amounts paidPrior year $0$0
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $89,224$77,814
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $326,168$303,085
I-18 Total expensesPrior year $415,392$380,899
I-19 Revenue less expensesPrior year $25,033−$11,219
Part VI · Governance 0 of 8 board members independent, 2 to look at
VI-1a Voting members of the governing body8
VI-1b Independent voting members0
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyNo
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $369,680 across 14 lines filed
VIII-1a Federated campaigns$0
VIII-1b Membership dues$0
VIII-1c Fundraising events$0
VIII-1d Related organizations$12,000
VIII-1e Government grants$59,355
VIII-1f All other contributions, gifts and grants$0
VIII-1g Noncash contributions (included above)$0
VIII-1h Total contributions, gifts and grants$71,355
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $300,807 · Unrelated business $0 · Excluded from tax $0$300,807
VIII-3 Investment incomeRelated to mission $0 · Unrelated business $0 · Excluded from tax $0$0
VIII-5 RoyaltiesRelated to mission $0 · Unrelated business $0 · Excluded from tax $0$0
VIII-6 Net rental income or lossRelated to mission $0 · Unrelated business $0 · Excluded from tax $0$0
VIII-8 Net income from fundraising eventsUnrelated business −$2,482 · Excluded from tax $0−$2,482
VIII-12 Total revenueRelated to mission $300,807 · Unrelated business −$2,482 · Excluded from tax $0$369,680
Part IX · Statement of functional expenses $380,899 across 27 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $0 · Management $55,698 · Fundraising $0$55,698
IX-6 Pay of disqualified personsPrograms $0 · Management $0 · Fundraising $0$0
IX-7 Other salaries and wagesPrograms $0 · Management $0 · Fundraising $0$0
IX-8 Pension plan contributionsPrograms $0 · Management $0 · Fundraising $0$0
IX-9 Other employee benefitsPrograms $0 · Management $0 · Fundraising $0$0
IX-10 Payroll taxesPrograms $0 · Management $22,116 · Fundraising $0$22,116
IX-11a Management feesPrograms $0 · Management $15,600 · Fundraising $0$15,600
IX-11b Legal feesPrograms $0 · Management $7,885 · Fundraising $0$7,885
IX-11c Accounting feesPrograms $0 · Management $18,250 · Fundraising $0$18,250
IX-11d Lobbying feesPrograms $0 · Management $0 · Fundraising $0$0
IX-11e Professional fundraising feesFundraising $0$0
IX-11f Investment management feesPrograms $0 · Management $0 · Fundraising $0$0
IX-11g Other fees for servicesPrograms $223,301 · Management $0 · Fundraising $0$223,301
IX-12 Advertising and promotionPrograms $360 · Management $0 · Fundraising $0$360
IX-13 Office expensesPrograms $0 · Management $4,725 · Fundraising $0$4,725
IX-14 Information technologyPrograms $0 · Management $0 · Fundraising $0$0
IX-15 RoyaltiesPrograms $0 · Management $0 · Fundraising $0$0
IX-16 OccupancyPrograms $0 · Management $0 · Fundraising $0$0
IX-17 TravelPrograms $1,716 · Management $0 · Fundraising $0$1,716
IX-18 Travel and entertainment for public officialsPrograms $0 · Management $0 · Fundraising $0$0
IX-19 Conferences, conventions and meetingsPrograms $0 · Management $0 · Fundraising $0$0
IX-20 InterestPrograms $0 · Management $0 · Fundraising $0$0
IX-21 Payments to affiliatesPrograms $0 · Management $0 · Fundraising $0$0
IX-22 Depreciation, depletion and amortizationPrograms $0 · Management $0 · Fundraising $0$0
IX-23 InsurancePrograms $0 · Management $4,812 · Fundraising $0$4,812
IX-24 Other expenses (24a–d)Programs $23,591 · Management $2,059 · Fundraising $0$25,650
IX-24e All other expensesPrograms $786 · Management $0 · Fundraising $0$786
IX-25 Total functional expensesPrograms $249,754 · Management $131,145 · Fundraising $0$380,899
Part X · Balance sheet $102,933 assets, 24 lines filed
Asset lines not itemized here account for −$1,250; see the IRS return.
X-1 Cash, non-interest-bearingStart of year $67,592$82,638
X-2 Savings and temporary cash investmentsStart of year $0$0
X-3 Pledges and grants receivableStart of year $0$0
X-4 Accounts receivableStart of year $2,015$2,015
X-8 Inventories for sale or useStart of year $0$0
X-9 Prepaid expenses and deferred chargesStart of year $0$0
X-10c Land, buildings and equipment, netStart of year $0$0
X-11 Publicly traded securitiesStart of year $0$0
X-12 Other securitiesStart of year $0$0
X-13 Program-related investmentsStart of year $0$0
X-14 Intangible assetsStart of year $0$0
X-15 Other assetsStart of year $27,530$19,530
X-16 Total assetsStart of year $95,887$102,933
X-17 Accounts payable and accrued expensesStart of year $2,500$0
X-18 Grants payableStart of year $0$0
X-19 Deferred revenueStart of year $0$0
X-20 Tax-exempt bond liabilitiesStart of year $0$0
X-24 Unsecured notes and loans payableStart of year $0$0
X-25 Other liabilitiesStart of year $815$815
X-26 Total liabilitiesStart of year $3,315$815
X-27 Net assets without donor restrictionsStart of year $92,572$102,118
X-28 Net assets with donor restrictionsStart of year $0$0
X-32 Total net assets or fund balancesStart of year $92,572$102,118
X-33 Total liabilities and net assetsStart of year $95,887$102,933
Part XI · Reconciliation of net assets $102,118 net assets at year end
XI-1 Total revenue$369,680
XI-2 Total expenses$380,899
XI-3 Revenue less expenses−$11,219
XI-4 Net assets at start of year$92,572
XI-5 Net unrealized gains (losses) on investments$0
XI-6 Donated services and use of facilities$0
XI-7 Investment expenses$0
XI-8 Prior period adjustments$0
XI-9 Other changes in net assets$20,765
XI-10 Net assets at end of year$102,118

Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File

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