Couleecap INC: Nonprofit Profile, Financials & Form 990 (EIN 39-1077614)

Hetti Brown’s $148K as Executive Director is at the 58th percentile of top reported officer pay among 163 $10–100M mutual/membership nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 2 named individuals · Part VII

Name	FY2024	FY2023	FY2022	FY2021	FY2020
Hetti Brown	$148,010	$143,038	$138,722	$134,192	$132,805
Amy Felber	$96,591	$91,234	$87,922	$78,248	$74,757

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

Family or business ties among officersPt VI · Ln 2No
Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Fights poverty and promotes self-sufficiency by identifying needs and providing services in four Western Wisconsin counties.

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3 programs · $10.6M · in their own filed words · FY2024

01

Housing Assistance

Provides transitional housing for the homeless; permanent housing and rental assistance for homeless individuals with disabilities; weatherization activities; housing rehabilitation assistance to low-income; home purchase assistance and home buyer counseling; low-income rental housing, development of housing; and ensures the continued…

$5.9Mprogram expense

02

Emergency Assistance

Provides food; clothing; fuel assistance; eviction prevention payments; utility payment assistance; emergency furnace repair or replacement; and information and referral; and disaster recovery assistance, including additional services offered during the pandemic.

$4.0Mprogram expense

03

Community Collaboration

Participation on local boards, committees, coalition and community groups to identify community needs, create partnerships, develop action plans, and leverage resources.

$699Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid

Grants received · FY2025

La Crosse Community FoundationFY2025$122K

Great Rivers United Way INCFY2025$40K

Alm Charities INCFY2025$8K

Total grants receivedfrom 3 funders$169K

See all 3 funders →

Grants paid · 20 grants · $17.7M · 2020–2024

Unitemized GrantFY2024$3,125,072

Unitemized GrantFY2024$1,070,008

Unitemized GrantFY2024$383,516

Unitemized GrantFY2024$10,151

Unitemized GrantFY2023$2,665,820

Unitemized GrantFY2023$813,513

Unitemized GrantFY2023$228,783

Unitemized GrantFY2023$24,674

Unitemized GrantFY2022$2,787,082

Unitemized GrantFY2022$541,105

Unitemized GrantFY2022$105,012

Unitemized GrantFY2022$74,079

Unitemized GrantFY2021$1,987,603

Unitemized GrantFY2021$958,353

Unitemized GrantFY2021$125,161

Unitemized GrantFY2021$43,585

Unitemized GrantFY2020$1,403,879

Unitemized GrantFY2020$1,149,540

See all 20 grants →

By the numbers

The FY2024 990, line by line.

Download 990

from philanthropy.org

1The main four

Money inPt VIII

$14.8M

Ln 12

Gifts and grantsLn 1h$14.7M

Fees for servicesLn 2g$565K

Investment incomeLn 3$73K

Money outPt IX

$12.0M

Ln 25

Programscol B$11.3M

Managementcol C$589K

Fundraisingcol D$48K

Owns and owesPt X

$10.9M

net assets · Ln 32

Cash and savingsLn 1–2$4.9M

Total assetsLn 16$22.7M

LiabilitiesLn 26$11.8M

PeoplePt VI, VII

29

listed · VII A

PaidVII A2

Voting boardVI 1a23

IndependentVI 1b23

2In more detail

Revenue in detailPt VIII

Gifts and grantsLn 1h$14.7M

Government grantsLn 1e$12.6M

Noncash giftsLn 1g$1.3M

Fundraising eventsLn 1c$38K

Fees for servicesLn 2g$565K

Investment incomeLn 3$73K

Total revenueLn 12$14.8M

Assets in detailPt X, end of year

CashLn 1$126K

SavingsLn 2$4.8M

Cash and savings togetherLn 1–2$4.9M

InvestmentsLn 11–13$4.0M

Land, buildings, equipmentLn 10c$5.7M

Other assetsLn 15$375K

Total assetsLn 16$22.7M

LiabilitiesLn 26$11.8M

Net assetsLn 32$10.9M

OperationsPt I, VI

EmployeesI 572

VolunteersI 6120

Fiscal year endsHeaderDecember

Conflict-of-interest policyVI 12aYes

Whistleblower policyVI 13Yes

Records policyVI 14Yes

3Year over year

Balance sheet, start vs end of yearPt X · col A, B

Line	Start FY24	End FY24
Cash and savingsLn 1–2	$3.9M	$4.9M
InvestmentsLn 11–13	$3.9M	$4.0M
Land, buildings, equipmentLn 10c	$5.3M	$5.7M
Total assetsLn 16	$20.2M	$22.7M
LiabilitiesLn 26	$12.1M	$11.8M
Net assetsLn 32	$8.0M	$10.9M

4Every line

Statement of functional expensesPt IX · every line

Line	Total	Programs	Management	Fundraising
Grants to domestic individualsLn 2	$5.9M	$5.9M
Pay of current officers, directors and key staffLn 5	$299K		$299K
Other salaries and wagesLn 7	$3.0M	$2.9M	$97K	$16K
Pension plan contributionsLn 8	$135K	$133K	$623	$725
Other employee benefitsLn 9	$819K	$765K	$50K	$4K
Payroll taxesLn 10	$262K	$234K	$27K	$1K
Legal feesLn 11b	$7K	$5K	$2K
Accounting feesLn 11c	$45K		$45K
Other fees for servicesLn 11g	$128K	$118K		$10K
Advertising and promotionLn 12	$2K	$2K
Office expensesLn 13	$166K	$139K	$18K	$9K
OccupancyLn 16	$123K	$88K	$34K
TravelLn 17	$67K	$56K	$9K	$1K
Conferences, conventions and meetingsLn 19	$45K	$45K
InterestLn 20	$50K	$50K
Depreciation, depletion and amortizationLn 22	$295K	$295K
InsuranceLn 23	$101K	$101K
Other expenses (24a–d)Ln 24	$455K	$455K
All other expensesLn 24e	$27K	$15K	$7K	$5K
Total functional expensesLn 25	$12.0M	$11.3M	$589K	$48K

Filing history

Year	Money in	Money out	In minus out	Net assets	Download
FY2024 Latest Viewing	$14.8M	$12.0M	$2.8M	$10.9M	990 PDF
FY2023	$12.0M	$10.4M	$1.6M	$8.0M	990 PDF
FY2022	$11.5M	$9.3M	$2.2M	$6.5M	990 PDF
FY2021	$8.4M	$8.1M	$274K	$3.2M	990 PDF
FY2020	$10.3M	$9.5M	$815K	$2.9M	990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support M · Noncash O · Explanations

See the full FY2024 990 (6 parts)

Part I · Summary $14,792,668 revenue, 12 lines filed

I-8 Contributions and grantsPrior year $10,995,199$14,657,862

I-9 Program service revenuePrior year $686,204$564,805

I-10 Investment incomePrior year $16,851$73,039

I-11 Other revenuePrior year $270,269−$503,038

I-12 Total revenuePrior year $11,968,523$14,792,668

I-13 Grants and similar amounts paidPrior year $4,618,170$5,880,110

I-14 Benefits paid to membersPrior year $0$0

I-15 Salaries and benefitsPrior year $4,414,607$4,561,270

I-16a Professional fundraising feesPrior year $0$0

I-17 Other expensesPrior year $1,366,626$1,509,357

I-18 Total expensesPrior year $10,399,403$11,950,737

I-19 Revenue less expensesPrior year $1,569,120$2,841,931

Part VI · Governance 23 of 23 board members independent, no flags

VI-1a Voting members of the governing body23

VI-1b Independent voting members23

VI-2 Family or business relationship among officers or directorsNo

VI-12a Written conflict of interest policyYes

VI-13 Written whistleblower policyYes

VI-14 Document retention and destruction policyYes

VI-15a Process for setting top official's payYes

Part VIII · Statement of revenue $14,792,668 across 11 lines filed

Lines not itemized here account for −$817,998 of total revenue; see the IRS return.

VIII-1a Federated campaigns$70,234

VIII-1c Fundraising events$38,188

VIII-1e Government grants$12,588,815

VIII-1f All other contributions, gifts and grants$1,960,625

VIII-1g Noncash contributions (included above)$1,291,363

VIII-1h Total contributions, gifts and grants$14,657,862

VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $564,805$564,805

VIII-3 Investment incomeExcluded from tax $73,039$73,039

VIII-8 Net income from fundraising eventsExcluded from tax −$11,507−$11,507

VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Excluded from tax $326,467$326,467

VIII-12 Total revenueRelated to mission −$329,898 · Unrelated business $0 · Excluded from tax $464,704$14,792,668

Part IX · Statement of functional expenses $11,950,737 across 19 lines filed

IX-2 Grants to domestic individualsPrograms $5,880,110$5,880,110

IX-5 Pay of current officers, directors and key staffManagement $299,015$299,015

IX-7 Other salaries and wagesPrograms $2,933,490 · Management $97,311 · Fundraising $15,950$3,046,751

IX-8 Pension plan contributionsPrograms $133,283 · Management $623 · Fundraising $725$134,631

IX-9 Other employee benefitsPrograms $764,937 · Management $49,655 · Fundraising $4,159$818,751

IX-10 Payroll taxesPrograms $233,622 · Management $27,230 · Fundraising $1,270$262,122

IX-11b Legal feesPrograms $4,882 · Management $2,415$7,297

IX-11c Accounting feesManagement $44,659$44,659

IX-11g Other fees for servicesPrograms $117,989 · Fundraising $10,135$128,124

IX-12 Advertising and promotionPrograms $1,840$1,840

IX-13 Office expensesPrograms $139,167 · Management $17,531 · Fundraising $9,091$165,789

IX-16 OccupancyPrograms $88,404 · Management $34,102$122,506

IX-17 TravelPrograms $55,838 · Management $9,477 · Fundraising $1,477$66,792

IX-19 Conferences, conventions and meetingsPrograms $44,823$44,823

IX-20 InterestPrograms $50,099$50,099

IX-22 Depreciation, depletion and amortizationPrograms $294,528$294,528

IX-23 InsurancePrograms $100,788$100,788

IX-24 Other expenses (24a–d)Programs $455,384$455,384

IX-24e All other expensesPrograms $14,689 · Management $6,727 · Fundraising $5,312$26,728

IX-25 Total functional expensesPrograms $11,313,873 · Management $588,745 · Fundraising $48,119$11,950,737

Part X · Balance sheet $22,725,482 assets, 19 lines filed

Asset lines not itemized here account for $4,623,362; see the IRS return.

X-1 Cash, non-interest-bearingStart of year $125,117$126,168

X-2 Savings and temporary cash investmentsStart of year $3,810,927$4,823,452

X-3 Pledges and grants receivableStart of year $1,200,615$2,110,311

X-4 Accounts receivableStart of year $227,953$159,130

X-8 Inventories for sale or useStart of year $608,096$736,840

X-9 Prepaid expenses and deferred chargesStart of year $111,454$99,267

X-10c Land, buildings and equipment, netStart of year $5,323,999$5,661,344

X-12 Other securitiesStart of year $27,344$27,444

X-13 Program-related investmentsStart of year $3,897,070$3,982,709

X-15 Other assetsStart of year $1,107,914$375,455

X-16 Total assetsStart of year $20,195,404$22,725,482

X-17 Accounts payable and accrued expensesStart of year $691,819$1,763,151

X-19 Deferred revenueStart of year $1,501,423$425,049

X-25 Other liabilitiesStart of year $7,712,652$8,236,358

X-26 Total liabilitiesStart of year $12,146,189$11,832,158

X-27 Net assets without donor restrictionsStart of year $5,475,548$8,820,428

X-28 Net assets with donor restrictionsStart of year $2,573,667$2,072,896

X-32 Total net assets or fund balancesStart of year $8,049,215$10,893,324

X-33 Total liabilities and net assetsStart of year $20,195,404$22,725,482

Part XI · Reconciliation of net assets $10,893,324 net assets at year end

XI-1 Total revenue$14,792,668

XI-2 Total expenses$11,950,737

XI-3 Revenue less expenses$2,841,931

XI-4 Net assets at start of year$8,049,215

XI-5 Net unrealized gains (losses) on investments$2,179

XI-9 Other changes in net assets−$1

XI-10 Net assets at end of year$10,893,324

Form 990 e-file (XML) FY2024 from the IRS · Classification, formation year and address from the IRS Business Master File

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