The louisville Downtown Development Corporation (ddc) is a private, non-profit 501(c)(3) organization dedicated to the long term economic health of Downtown louisville and represents the community's civic and business leadership. Since 1988, ddc has played a crucial role in bringing together both the public and private sectors as partners in Downtown louisville's redevelopment and long term planning, with ddc serving as the lead entity in the Development and implementation of the Downtown master plan.

501(c)(3) charity; gifts are tax-deductible.
85¢ of each $1 spent went to programs.
$135K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2023 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2024
latest Form 990
Looks good: the latest return is for FY2024, 2 tax years back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
2 of 5
filings with a surplus
Average surplus $129K a year · 8% of revenue · last 5 filings
Worth a look: a surplus in 2 of the last 5 filings.
Pt I · Ln 19 · 5 filings
Spent on programs
85%
of spending
Looks good: 85% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$135K
to officers and key staff · 7% of spending
Looks good: pay to officers and key staff is 7% of spending; 15% or less.
Pt VII · Sec A
9 mo
of spending, in cash
Looks good: 8.6 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
5
named funders · $104K
Looks good: 5 funders name it on their filings; 3 or more.
Funders’ Sch. I, 990-PF
Liabilities
$636K
22% of total assets
Looks good: liabilities are 22% of assets; 50% or less.
Pt X · Ln 26
Independent board members
41
of 41 voting members
Looks good: 41 of 41 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$1.9M
+14% vs prior year
Spent
$2.0M
To programs
85%
Net assets
$2.2M
By yearFY2020–FY2024
Revenue
$1.9M
FY2023▲ +14%
Tap a bar for its year
Revenue by fiscal year
FY2020$603K
FY2021$2.2M
FY2022$1.6M
FY2023$1.9M
FY2024$1.9M
Expenses
$2.0M
FY2023▲ +54%
Tap a bar for its year
Expenses by fiscal year
FY2020$1.1M
FY2021$1.3M
FY2022$1.3M
FY2023$2.0M
FY2024$1.9M
Net assets
$2.2M
FY2023▼ -4%
Tap a bar for its year
Net assets by fiscal year
FY2020$1.1M
FY2021$2.0M
FY2022$2.3M
FY2023$2.2M
FY2024$2.2M

From the FY2023 Form 990 · figures checked against the IRS filing · see the original

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You’re viewing the FY2023 filing — not the latest on file. See the latest (FY2024) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2024. IRS ruling in Nov 1982.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

85 cents of each dollar spent went to programs.

Program services 85% · $1.7M Management & general 14% · $271K Fundraising 1% · $21K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

42 people listed on the 990; $135K paid to officers and key staff.

Part VII, Section A · reportable compensation
Executive Director
$135,305Pt VII · Sec A
Director
$0Pt VII · Sec A
Ex-Officio
$0Pt VII · Sec A
Ex-Officio
$0Pt VII · Sec A
Ex-Officio
$0Pt VII · Sec A
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A

Rebecca Fleischaker Couch’s $135K as Executive Director is at the 39th percentile of top reported officer pay among 2833 $1–10M community development nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 2 named individuals · Part VII

NameFY2023FY2022FY2021FY2020
Rebecca S Matheny——$161,263$157,892
Rebecca Fleischaker Couch$135,305$142,917——

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Downtown Development Corporation executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Promotes the economic health of downtown Louisville by leading long-term redevelopment planning, fostering public-private partnerships, and hosting community events to attract visitors.

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Provided by the organization

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3 programs · $1.7M · in their own filed words · FY2023
01

Economic Development

DDC is the primary organization responsible for providing the strategic vision for downtown louisville's growth and development. While numerous other private and public organizations are necessary for the successful implementation of this vision, DDC leads the process through close collaboration with the community and its partners.

$1.7Mprogram expense
02

DDC engages in a variety of projects in collaboration with local and state government as well as private sector partners meant to increase the vitality and attractiveness of downtown. In 2023, these projects and initiatives included:- cityspots: conceptualized by the 2022 bingham fellows cohort, cityspots are the transformation of…

Pt IX · col B
03

One of DDC'S critical functions is telling downtown's story and sharing the economic, cultural, and societal importance of downtown for the entire city and also what people might have missed if they haven't come downtown in a while.

Pt IX · col B

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2024
See all 5 funders →
Grants paid · 10 grants · $176K · 2020–2024
Louisville Metro Government Special Events DepartmentFY2024$25,000
Louisville Downtown Management DistrictFY2022$37,500
Louisville Downtown Management DistrictFY2022$15,000
Visual PresentationFY2021$36,500
Louisville Metro GovernmentFY2021$11,000
Fund for the Arts INCKY · FY2021$6,000
Phriend LLCFY2021$6,000
Black Market KY LLCFY2021$5,725
Visual PresentationFY2020$23,000

By the numbers

The FY2023 990, line by line.

1The main four
Money inPt VIII
$1.9M
Ln 12
Fees for servicesLn 2g$1.3M
Gifts and grantsLn 1h$598K
Investment incomeLn 3$11K
Money outPt IX
$2.0M
Ln 25
Programscol B$1.7M
Managementcol C$271K
Fundraisingcol D$21K
Owns and owesPt X
$2.2M
net assets · Ln 32
Cash and savingsLn 1–2$1.4M
Total assetsLn 16$2.9M
LiabilitiesLn 26$636K
PeoplePt VI, VII
42
listed · VII A
PaidVII A1
Voting boardVI 1a41
IndependentVI 1b41
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$598K
Noncash giftsLn 1g$6K
Fees for servicesLn 2g$1.3M
Investment incomeLn 3$11K
Total revenueLn 12$1.9M
Assets in detailPt X, end of year
CashLn 1$64K
SavingsLn 2$1.3M
Cash and savings togetherLn 1–2$1.4M
InvestmentsLn 11–13$904K
Land, buildings, equipmentLn 10c$42K
Other assetsLn 15$288K
Total assetsLn 16$2.9M
LiabilitiesLn 26$636K
Net assetsLn 32$2.2M
OperationsPt I, VI
EmployeesI 58
VolunteersI 640
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY23End FY23
Cash and savingsLn 1–2$1.1M$1.4M
InvestmentsLn 11–13$904K$904K
Land, buildings, equipmentLn 10c$23K$42K
Total assetsLn 16$2.5M$2.9M
LiabilitiesLn 26$184K$636K
Net assetsLn 32$2.3M$2.2M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic organizationsLn 1$56K$56K
Other salaries and wagesLn 7$463K$347K$107K$9K
Pension plan contributionsLn 8$22K$16K$6K$426
Other employee benefitsLn 9$66K$48K$18K$1K
Payroll taxesLn 10$33K$25K$8K$669
Legal feesLn 11b$1K$1K
Accounting feesLn 11c$21K$21K
Other fees for servicesLn 11g$586K$534K$49K$4K
Advertising and promotionLn 12$166K$166K$300
Office expensesLn 13$23K$11K$8K$3K
Information technologyLn 14$26K$22K$4K
OccupancyLn 16$97K$58K$38K$2K
TravelLn 17$10K$10K$3
Depreciation, depletion and amortizationLn 22$9K$7K$2K
InsuranceLn 23$29K$22K$6K$556
Other expenses (24a–d)Ln 24$353K$350K$3K$194
Total functional expensesLn 25$2.0M$1.7M$271K$21K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2024 Latest $1.9M$1.9M−$20K$2.2M 990 PDF
FY2023 Viewing $1.9M$2.0M−$95K$2.2M 990 PDF
FY2022 $1.6M$1.3M$357K$2.3M 990 PDF
FY2021 $2.2M$1.3M$899K$2.0M 990 PDF
FY2020 $603K$1.1M−$495K$1.1M 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2023 990 (6 parts)
Part I · Summary $1,867,271 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $411,967$598,500
I-9 Program service revenuePrior year $1,223,206$1,257,286
I-10 Investment incomePrior year $365$11,485
I-11 Other revenuePrior year $0$0
I-12 Total revenuePrior year $1,635,538$1,867,271
I-13 Grants and similar amounts paidPrior year $73,034$55,625
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $595,125$585,303
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $609,904$1,321,227
I-18 Total expensesPrior year $1,278,063$1,962,155
I-19 Revenue less expensesPrior year $357,475−$94,884
Part VI · Governance 41 of 41 board members independent, no flags
VI-1a Voting members of the governing body41
VI-1b Independent voting members41
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $1,867,271 across 6 lines filed
VIII-1f All other contributions, gifts and grants$598,500
VIII-1g Noncash contributions (included above)$5,500
VIII-1h Total contributions, gifts and grants$598,500
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $1,257,286$1,257,286
VIII-3 Investment incomeExcluded from tax $11,485$11,485
VIII-12 Total revenueRelated to mission $1,257,286 · Unrelated business $0 · Excluded from tax $11,485$1,867,271
Part IX · Statement of functional expenses $1,962,155 across 16 lines filed
IX-1 Grants to domestic organizationsPrograms $55,625$55,625
IX-7 Other salaries and wagesPrograms $347,374 · Management $106,528 · Fundraising $9,263$463,165
IX-8 Pension plan contributionsPrograms $15,959 · Management $5,901 · Fundraising $426$22,286
IX-9 Other employee benefitsPrograms $47,565 · Management $17,588 · Fundraising $1,268$66,421
IX-10 Payroll taxesPrograms $25,073 · Management $7,689 · Fundraising $669$33,431
IX-11b Legal feesManagement $1,322$1,322
IX-11c Accounting feesManagement $21,215$21,215
IX-11g Other fees for servicesPrograms $533,641 · Management $48,689 · Fundraising $3,564$585,894
IX-12 Advertising and promotionPrograms $165,510 · Fundraising $300$165,810
IX-13 Office expensesPrograms $10,951 · Management $8,195 · Fundraising $3,476$22,622
IX-14 Information technologyPrograms $21,979 · Management $4,231$26,210
IX-16 OccupancyPrograms $57,580 · Management $38,083 · Fundraising $1,536$97,199
IX-17 TravelPrograms $10,056 · Management $3$10,059
IX-22 Depreciation, depletion and amortizationPrograms $7,352 · Management $2,027$9,379
IX-23 InsurancePrograms $21,630 · Management $6,395 · Fundraising $556$28,581
IX-24 Other expenses (24a–d)Programs $349,951 · Management $2,791 · Fundraising $194$352,936
IX-25 Total functional expensesPrograms $1,670,246 · Management $270,657 · Fundraising $21,252$1,962,155
Part X · Balance sheet $2,855,319 assets, 16 lines filed
Asset lines not itemized here account for $100,000; see the IRS return.
X-1 Cash, non-interest-bearingStart of year $56,710$63,927
X-2 Savings and temporary cash investmentsStart of year $1,040,139$1,341,501
X-3 Pledges and grants receivableStart of year $28,000$15,000
X-4 Accounts receivableStart of year $257,942$56,024
X-9 Prepaid expenses and deferred chargesStart of year $30,859$44,952
X-10c Land, buildings and equipment, netStart of year $23,405$41,572
X-13 Program-related investmentsStart of year $904,335$904,335
X-15 Other assetsStart of year $56,610$288,008
X-16 Total assetsStart of year $2,498,000$2,855,319
X-17 Accounts payable and accrued expensesStart of year $129,637$331,768
X-25 Other liabilitiesStart of year $54,456$304,528
X-26 Total liabilitiesStart of year $184,093$636,296
X-27 Net assets without donor restrictionsStart of year $2,177,573$2,045,420
X-28 Net assets with donor restrictionsStart of year $136,334$173,603
X-32 Total net assets or fund balancesStart of year $2,313,907$2,219,023
X-33 Total liabilities and net assetsStart of year $2,498,000$2,855,319
Part XI · Reconciliation of net assets $2,219,023 net assets at year end
XI-1 Total revenue$1,867,271
XI-2 Total expenses$1,962,155
XI-3 Revenue less expenses−$94,884
XI-4 Net assets at start of year$2,313,907
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$2,219,023

Form 990 e-file (XML) FY2023 from the IRS · Classification, formation year and address from the IRS Business Master File

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