Supports social impact campaigns and organizations with education, engagement, and awareness.
Leadership
Nicole Rodgers · Founder and Executive Director, Family Story · $125K
Money in and out
$4.3M revenue, $4.9M expenses
Bottom line
96% program efficiency
Supports social impact campaigns and organizations with education, engagement, and awareness.
For fiscal year 2023 it reported $4.3M in revenue, $4.9M in expenses, and $374K in net assets.Pt I
Where the money goes · FY2023
Total revenue
$4.3M
Pt VIII · Ln 12
Total expenses
$4.9M
Pt IX · Ln 25
Net assets
$374K
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): −$600K
Where spending went · Part IX cols B–D
96%
Program services $0.96 Management & general $0.04
Program efficiency
96%
of spending reaches programs▼ -3% vs prior filing year
Operating runway
1.4mo
months of highly liquid reserves at operating expense rate▼ -39% vs prior filing year
Surplus margin
-14%
revenue over expenses, this year▼ -165% vs prior filing year
Summary of the Filing
Part I · fiscal year 2023 · Form 990
Revenue
$4.3M
FY2023▼ -60%
$11.8M$5.9M$0
FY2019FY2023
Expenses
$4.9M
FY2023▼ -57%
$12.1M$6.1M$0
FY2019FY2023
Total assets
$587K
FY2023▼ -73%
$4.2M$2.1M$0
FY2019FY2023
Total liabilities
$212K
FY2023▼ -82%
$1.2M$605K$0
FY2019FY2023
Total revenue
$4.3M
Pt VIII · Ln 12
Total expenses
$4.9M
Pt IX · Ln 25
Net assets
$374K
Pt X · Ln 32
Revenue less expensesPt I · Ln 19−$600K
Total assetsPt X · Ln 16$587K
Program-expense ratioPt IX · col B96%
Voting members of governing bodyPt I · Ln 34
Independent voting membersPt I · Ln 4pending
Mission & Programs · Part III
Where the work happens
3 program services account for $2.4M of program spending, described in the organization's own filed words · FY2023.
01
Purpose Climate Lab
Phase ii - to create exponential growth in the volume and potency of public mobilization campaigns demanding bold climate solutions in the countries that need them most. This is achieved by working in the highest-emitting nations to meet their COP21 paris agreement commitments, helping citizens to hold their elected leaders accountable…
$1.9Mprogram expense
02
Mobilise strategic audience groups, through the islamic climate movement as a hub, to demand political action for climate solutions, establish a strong islamic climate movement by bringing together organizations at the intersection of islam and climate in a collaboration and demonstrate the feasibility of islamic climate solutions in…
$485Kprogram expense
03
Family story works to address and dismantle family privilege in america by conducting cutting-edge research to expose the ways family privilege causes harm and create cultural and political strategies to advance equity for all types of families.
Nicole Rodgers’s $125K as Founder and Executive Director, Family Story
is at the 96th percentile of top reported officer pay among 144 <$100K education nonprofits.
Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 8 named individuals · Part VII
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
Individual Nicole Rodgers · Reported title FOUNDER AND EXECUTIVE DIRECTOR, FAMILY STORY · Highest reported compensation $125K · Total expenses $4.9M
3%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $247K · Total expenses $4.9M
5%
Peer comparison
Same NTEE category, revenue band, and state where available. Descriptive — not a grade.
Metric
This org
Peer median
Percentile
Program ratio
96%
—
—
Overhead ratio
4%
—
—
Fundraising cost ratio
0%
—
—
Revenue growth
-60%
—
—
Accounting fee ratio
1%
—
—
Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.
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Sources
Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2023IRS
Classification, formation year, addressIRS Business Master File
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