Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2024. IRS ruling in Jun 1939.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
96 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
Something off? Claim to add context
Who runs it and what they're paid
6 people listed on the 990; $511K paid to officers and key staff (Part VII, Section A).
William Hild’s $228K as Executive Director is at the 78th percentile of top reported officer pay among 731 $1–10M public & societal benefit nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 8 named individuals · Part VII
| Name | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 |
|---|---|---|---|---|---|
| Will Hild | — | $190,025 | $237,154 | $217,700 | $173,077 |
| William Hild | $228,150 | — | — | — | — |
| Beau Brunson | $179,748 | $148,837 | $151,292 | $138,100 | $120,880 |
| Clark Ruper | $177,792 | $176,125 | — | — | — |
| John Meyer | $135,417 | $130,000 | $135,000 | $130,000 | $130,000 |
| Terry L Prickett | $12,000 | — | — | — | — |
| Russell Outhuse | $12,000 | $12,000 | $12,000 | $12,000 | $12,000 |
| Terry L Pricket | — | $12,000 | $12,000 | $9,000 | — |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
See Consumers Research INC executive salaries →Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
- Loans to or from officersSch L · Pt II1 listed
Programs and updates
Educates consumers on issues, policies, and products to empower informed choices.
Questions for Consumers Research INC
Your first name shows with your question. Consumers Research INC answers here, for everyone.
Consumer Education
Consumers Research believes that the safest consumer is an educated, savvy consumer. We regularly operate multi-channel consumer education campaigns to provide useful, actionable information consumers as they make decisions in the marketplace.
Research
Organization performs research, maintains a news website, provides regulatory comments and speaks on the radio to increase knowledge and understanding of issues, policies, products, and services of concern to consumers and to promote the freedom to act on that knowledge and understanding.
Magazine
Organization publishes a magazine to increase knowledge and understanding of issues, policies, products, and services of concern to consumers and to promote the freedom to act on that knowledge and understanding.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2021 990, line by line.
Download 990
| Line | Start FY21 | End FY21 |
|---|---|---|
| Cash and savingsLn 1–2 | $128K | $626K |
| Total assetsLn 16 | $354K | $799K |
| LiabilitiesLn 26 | $80K | $367K |
| Net assetsLn 32 | $274K | $431K |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Grants to domestic organizationsLn 1 | $150K | $150K | ||
| Pay of officers and key staff (Part IX, line 5)Ln 5 | $243K | $221K | $22K | |
| Other salaries and wagesLn 7 | $382K | $294K | $88K | |
| Pension plan contributionsLn 8 | $4K | $4K | ||
| Other employee benefitsLn 9 | $49K | $49K | ||
| Payroll taxesLn 10 | $46K | $42K | $4K | |
| Legal feesLn 11b | $2.7M | $2.7M | $81 | |
| Accounting feesLn 11c | $48K | $48K | ||
| Other fees for servicesLn 11g | $63K | $12K | $51K | |
| Advertising and promotionLn 12 | $627K | $627K | ||
| Office expensesLn 13 | $4K | $2K | $1K | |
| Information technologyLn 14 | $13K | $13K | ||
| OccupancyLn 16 | $2K | $2K | ||
| TravelLn 17 | $13K | $13K | ||
| InsuranceLn 23 | $3K | $3K | ||
| Other expenses (24a–d)Ln 24 | $3.5M | $3.5M | $7K | $456 |
| Total functional expensesLn 25 | $7.9M | $7.6M | $228K | $51K |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2024 LatestFiled with the IRS Nov 17, 2025 | $9.4M | $9.3M | $40K | $561K | 990 PDF |
| FY2023Filed with the IRS Nov 15, 2024 | $8.2M | $10.0M | −$1.8M | $521K | 990 PDF |
| FY2022Filed with the IRS Nov 15, 2023 | $10.4M | $8.5M | $1.9M | $2.3M | 990 PDF |
| FY2021 ViewingFiled with the IRS Nov 10, 2022 | $8.0M | $7.9M | $158K | $431K | 990 PDF |
| FY2020Filed with the IRS Nov 15, 2021 | $835K | $903K | −$68K | $274K | 990 PDF |
Schedules filed Part IV
See the full FY2021 990
Part I · Summary $8,022,567 revenue, 12 lines filed
Part VI · Governance 1 of 2 board members independent, no flags
Part VIII · Statement of revenue $8,022,567 across 5 lines filed
Part IX · Statement of functional expenses $7,864,901 across 16 lines filed
Part X · Balance sheet $798,683 assets, 11 lines filed
Part XI · Reconciliation of net assets $431,381 net assets at year end
Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File
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