Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Sep 2007.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
97 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
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Who runs it and what they're paid
21 people listed on the 990; $1.6M paid to officers and key staff.
Liz Baker’s $303K as Chief Executive Officer is at the 19th percentile of top reported officer pay among 129 $100M+ philanthropy & grantmaking nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 8 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 |
|---|---|---|---|---|---|---|
| Liz Baker | $303,238 | $290,242 | $297,138 | $222,000 | $202,684 | $218,811 |
| Noah Horton | $222,460 | $199,634 | $195,581 | $168,442 | $154,577 | $150,439 |
| Jemimah Okantey | $214,210 | $190,080 | $182,200 | $159,150 | $144,900 | $141,021 |
| Elizabeth Asher | — | — | — | — | $199,936 | $159,031 |
| Melissa Rubin | $187,803 | $144,017 | $178,333 | $125,654 | — | — |
| Stephen Minter | $178,398 | $183,006 | $187,738 | $163,905 | $159,907 | $155,627 |
| Sean Cherry | — | $166,624 | $138,500 | — | — | — |
| Sara Varsa | $164,118 | $144,175 | — | $119,167 | — | — |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2Yes
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Provides global aid, funding, and expertise to protect endangered species, restore habitats, plant trees, and support people, animals, and the environment.
Questions for Greater Good Charities
Your first name shows with your question. Greater Good Charities answers here, for everyone.
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Pets
$134,864,966 was granted to animal welfare organizations for items like food, vaccinations, shelter renovations, enrichment, SPAY/NEUTER, education and training, and disaster preparedness and response.
People
$2,198,826 was granted to charities addressing hunger, poverty, health and education in the U.S. And internationally. Funds supported programs to distribute food, provide stoves for displaced people in darfur, provide high yield seeds in agricultural areas in africa, provide clean water in african communities, high-calorie, nutritious…
Planet
$375,041 was granted to non-profit partners who work to protect endangered animal species, plant trees in deforested areas to offset carbon emissions and study habitat for conservation and restoration purposes.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2023 990, line by line.
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| Line | Start FY23 | End FY23 |
|---|---|---|
| Cash and savingsLn 1–2 | $10.6M | $10.4M |
| InvestmentsLn 11–13 | $347K | $1.4M |
| Land, buildings, equipmentLn 10c | $101K | $119K |
| Total assetsLn 16 | $14.1M | $15.6M |
| LiabilitiesLn 26 | $2.2M | $3.7M |
| Net assetsLn 32 | $11.9M | $11.9M |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Grants to domestic organizationsLn 1 | $131.1M | $131.1M | ||
| Grants to domestic individualsLn 2 | $14K | $14K | ||
| Grants and assistance to foreign recipientsLn 3 | $6.3M | $6.3M | ||
| Pay of current officers, directors and key staffLn 5 | $993K | $270K | $490K | $233K |
| Other salaries and wagesLn 7 | $5.0M | $3.8M | $283K | $938K |
| Pension plan contributionsLn 8 | $59K | $44K | $2K | $12K |
| Other employee benefitsLn 9 | $596K | $427K | $53K | $116K |
| Payroll taxesLn 10 | $442K | $304K | $54K | $85K |
| Legal feesLn 11b | $64K | $45K | $20K | |
| Accounting feesLn 11c | $59K | $59K | ||
| Other fees for servicesLn 11g | $706K | $602K | $25K | $79K |
| Advertising and promotionLn 12 | $2.7M | $303K | $30K | $2.3M |
| Office expensesLn 13 | $1.6M | $1.5M | −$31K | $87K |
| Information technologyLn 14 | $66K | $3K | $50K | $13K |
| OccupancyLn 16 | $102K | $38K | $54K | $11K |
| TravelLn 17 | $1.1M | $956K | $76K | $50K |
| Conferences, conventions and meetingsLn 19 | $14K | $7K | $6K | |
| Depreciation, depletion and amortizationLn 22 | $59K | $15K | $38K | $6K |
| InsuranceLn 23 | $131K | $579 | $110K | $21K |
| Other expenses (24a–d)Ln 24 | $3.2M | $3.1M | $26K | $47K |
| All other expensesLn 24e | $4K | $3K | $619 | $178 |
| Total functional expensesLn 25 | $154.2M | $148.9M | $1.3M | $4.0M |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest | $173.2M | $164.4M | $8.8M | $22.1M | 990 PDF |
| FY2024 | $311.9M | $310.6M | $1.3M | $13.2M | 990 PDF |
| FY2023 Viewing | $154.2M | $154.2M | −$39K | $11.9M | 990 PDF |
| FY2022 | $117.8M | $112.6M | $5.2M | $11.9M | 990 PDF |
| FY2021 | $77.0M | $78.8M | −$1.9M | $6.7M | 990 PDF |
| FY2020 | $75.4M | $72.9M | $2.5M | $8.5M | 990 PDF |
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Schedules filed Part IV
See the full FY2023 990 (6 parts)
Part I · Summary $154,201,628 revenue, 12 lines filed
Part VI · Governance 10 of 10 board members independent, 1 to look at
Part VIII · Statement of revenue $154,201,628 across 8 lines filed
Part IX · Statement of functional expenses $154,241,068 across 21 lines filed
Part X · Balance sheet $15,639,559 assets, 18 lines filed
Part XI · Reconciliation of net assets $11,921,070 net assets at year end
Form 990 e-file (XML) FY2023 from the IRS · Classification, formation year and address from the IRS Business Master File
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