The organization is dedicated to improving children's lives by promoting action.

501(c)(3) charity; gifts are tax-deductible.
80¢ of each $1 spent went to programs.
Run by 30 volunteers and 2 employees.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · People: Part I, lines 5–6

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
2 of 6
filings with a surplus
Average deficit $3K a year · under 1% of revenue · last 6 filings
Concern: a surplus in 2 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
80%
of spending
Looks good: 80% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$250K
to officers and key staff · 29% of spending
Worth a look: pay to officers and key staff is 29% of spending; over 20%.
Pt VII · Sec A
5 mo
of spending, in cash
Looks good: 5.2 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
4
named funders · $186K
Looks good: 4 funders name it on their filings; 3 or more.
Funders’ Sch. I, 990-PF
Liabilities
$26K
7% of total assets
Looks good: liabilities are 7% of assets; 50% or less.
Pt X · Ln 26
Independent board members
10
of 10 voting members
Looks good: 10 of 10 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$695K
-46% vs prior year
Spent
$851K
To programs
80%
Net assets
$356K
By yearFY2020–FY2025
Revenue
$695K
FY2025▼ -46%
Tap a bar for its year
Revenue by fiscal year
FY2020$685K
FY2021$780K
FY2022$615K
FY2023$795K
FY2024$1.3M
FY2025$695K
Expenses
$851K
FY2025▼ -17%
Tap a bar for its year
Expenses by fiscal year
FY2020$619K
FY2021$781K
FY2022$707K
FY2023$878K
FY2024$1.0M
FY2025$851K
Net assets
$356K
FY2025▼ -30%
Tap a bar for its year
Net assets by fiscal year
FY2020$439K
FY2021$438K
FY2022$346K
FY2023$263K
FY2024$512K
FY2025$356K

From the FY2025 Form 990 · figures checked against the IRS filing · see the original

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Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Nov 2005.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

80 cents of each dollar spent went to programs.

Program services 80% · $682K Management & general 20% · $169K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

12 people listed on the 990; $250K paid to officers and key staff.

Part VII, Section A · reportable compensation
Co-CEO Creative
$125,000Pt VII · Sec A
$125,000Pt VII · Sec A
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Compensation history total reportable pay by year · 3 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Alexandra Blaney$125,000$103,673$79,885$77,404$75,000$70,000
Francile Albright Mullen$125,000$58,654————
Susan Maclaury——$50,000———

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Shine Global INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2Yes
  • Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Empowers children and families by promoting action and giving them a voice.

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Provided by the organization

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1 program · $682K · in their own filed words · FY2025
01

Creating, developing, supporting, funding, producing and distributing,to the public, films & media concerning the plight of needy individuals, principally children and their families, the adverse impact on their physical, emotional and social well being caused by man made conditions, disasters and events, such as poverty, famine,disease…

$682Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2024
See all 4 funders →

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$695K
Ln 12
Gifts and grantsLn 1h$639K
Other incomeLn 4–11$41K
Investment incomeLn 3$15K
Money outPt IX
$851K
Ln 25
Programscol B$682K
Managementcol C$169K
Owns and owesPt X
$356K
net assets · Ln 32
Cash and savingsLn 1–2$370K
Total assetsLn 16$382K
LiabilitiesLn 26$26K
PeoplePt VI, VII
12
listed · VII A
PaidVII A2
Voting boardVI 1a10
IndependentVI 1b10
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$639K
Noncash giftsLn 1g$165K
Fundraising eventsLn 1c$243K
Investment incomeLn 3$15K
Other incomeLn 4–11$41K
Gains on assetsLn 7$0
Total revenueLn 12$695K
Assets in detailPt X, end of year
CashLn 1$370K
SavingsLn 2$0
Cash and savings togetherLn 1–2$370K
InvestmentsLn 11–13$0
Land, buildings, equipmentLn 10c$1K
Other assetsLn 15$0
Total assetsLn 16$382K
LiabilitiesLn 26$26K
Net assetsLn 32$356K
OperationsPt I, VI
EmployeesI 52
VolunteersI 630
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$542K$370K
InvestmentsLn 11–13$0
Land, buildings, equipmentLn 10c$2K$1K
Total assetsLn 16$561K$382K
LiabilitiesLn 26$49K$26K
Net assetsLn 32$512K$356K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic organizationsLn 1$0
Grants to domestic individualsLn 2$0
Grants and assistance to foreign recipientsLn 3$0
Benefits paid to or for membersLn 4$0
Pay of current officers, directors and key staffLn 5$250K$188K$62K
Pay of disqualified personsLn 6$0
Other salaries and wagesLn 7$0
Pension plan contributionsLn 8$0
Other employee benefitsLn 9$7K$5K$2K
Payroll taxesLn 10$25K$19K$6K
Management feesLn 11a$0
Legal feesLn 11b$5K$5K
Accounting feesLn 11c$31K$6K$25K
Lobbying feesLn 11d$0
Professional fundraising feesLn 11e$0
Investment management feesLn 11f$0
Other fees for servicesLn 11g$0
Advertising and promotionLn 12$23K$18K$6K
Office expensesLn 13$12K$12K
Information technologyLn 14$0
RoyaltiesLn 15$0
OccupancyLn 16$0
TravelLn 17$21K$21K
Travel and entertainment for public officialsLn 18$0
Conferences, conventions and meetingsLn 19$0
InterestLn 20$0
Payments to affiliatesLn 21$0
Depreciation, depletion and amortizationLn 22$674$506$168
InsuranceLn 23$2K$2K
Other expenses (24a–d)Ln 24$454K$446K$8K
All other expensesLn 24e$19K$19K
Total functional expensesLn 25$851K$682K$169K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest Viewing $695K$851K−$156K$356K 990 PDF
FY2024 $1.3M$1.0M$249K$512K 990 PDF
FY2023 $795K$878K−$83K$263K 990 PDF
FY2022 $615K$707K−$92K$346K 990 PDF
FY2021 $780K$781K−$511$438K 990 PDF
FY2020 $685K$619K$66K$439K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support M · Noncash O · Explanations
See the full FY2025 990 (6 parts)
Part I · Summary $694,967 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $1,189,442$639,432
I-9 Program service revenuePrior year $15,158$0
I-10 Investment incomePrior year $20,688$14,661
I-11 Other revenuePrior year $53,599$40,874
I-12 Total revenuePrior year $1,278,887$694,967
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $224,154$282,301
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $805,964$568,224
I-18 Total expensesPrior year $1,030,118$850,525
I-19 Revenue less expensesPrior year $248,769−$155,558
Part VI · Governance 10 of 10 board members independent, 2 to look at
VI-1a Voting members of the governing body10
VI-1b Independent voting members10
VI-2 Family or business relationship among officers or directorsYes
VI-15a Process for setting top official's payNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
Part VIII · Statement of revenue $694,967 across 11 lines filed
VIII-1c Fundraising events$243,100
VIII-1f All other contributions, gifts and grants$396,332
VIII-1g Noncash contributions (included above)$165,218
VIII-1h Total contributions, gifts and grants$639,432
VIII-3 Investment incomeExcluded from tax $14,661$14,661
VIII-5 Royalties$0
VIII-6 Net rental income or loss$0
VIII-7 Net gain or loss on sales of assets$0
VIII-8 Net income from fundraising events$40,373
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Related to mission $501$501
VIII-12 Total revenueRelated to mission $501 · Excluded from tax $14,661$694,967
Part IX · Statement of functional expenses $850,525 across 31 lines filed
IX-1 Grants to domestic organizations$0
IX-2 Grants to domestic individuals$0
IX-3 Grants and assistance to foreign recipients$0
IX-4 Benefits paid to or for members$0
IX-5 Pay of current officers, directors and key staffPrograms $187,500 · Management $62,500$250,000
IX-6 Pay of disqualified persons$0
IX-7 Other salaries and wages$0
IX-8 Pension plan contributions$0
IX-9 Other employee benefitsPrograms $5,415 · Management $1,805$7,220
IX-10 Payroll taxesPrograms $18,811 · Management $6,270$25,081
IX-11a Management fees$0
IX-11b Legal feesManagement $5,000$5,000
IX-11c Accounting feesPrograms $6,180 · Management $24,720$30,900
IX-11d Lobbying fees$0
IX-11f Investment management fees$0
IX-12 Advertising and promotionPrograms $17,592 · Management $5,864$23,456
IX-13 Office expensesManagement $12,393$12,393
IX-14 Information technology$0
IX-15 Royalties$0
IX-16 Occupancy$0
IX-17 TravelManagement $20,584$20,584
IX-18 Travel and entertainment for public officials$0
IX-19 Conferences, conventions and meetings$0
IX-20 Interest$0
IX-21 Payments to affiliates$0
IX-22 Depreciation, depletion and amortizationPrograms $506 · Management $168$674
IX-23 InsuranceManagement $2,070$2,070
IX-24 Other expenses (24a–d)Programs $445,713 · Management $8,498$454,211
IX-24e All other expensesManagement $18,936$18,936
IX-25 Total functional expensesPrograms $681,717 · Management $168,808 · Fundraising $0$850,525
Part X · Balance sheet $382,365 assets, 20 lines filed
X-1 Cash, non-interest-bearingStart of year $542,474$369,574
X-2 Savings and temporary cash investments$0
X-3 Pledges and grants receivableStart of year $3,850$5,250
X-4 Accounts receivableStart of year $7,001$2
X-8 Inventories for sale or use$0
X-9 Prepaid expenses and deferred chargesStart of year $5,544$6,527
X-10c Land, buildings and equipment, netStart of year $1,686$1,012
X-11 Publicly traded securities$0
X-12 Other securities$0
X-13 Program-related investments$0
X-14 Intangible assets$0
X-15 Other assetsStart of year $185$0
X-16 Total assetsStart of year $560,740$382,365
X-17 Accounts payable and accrued expensesStart of year $49,055$26,138
X-19 Deferred revenue$100
X-26 Total liabilitiesStart of year $49,055$26,238
X-27 Net assets without donor restrictionsStart of year $247,149$308,690
X-28 Net assets with donor restrictionsStart of year $264,536$47,437
X-32 Total net assets or fund balancesStart of year $511,685$356,127
X-33 Total liabilities and net assetsStart of year $560,740$382,365
Part XI · Reconciliation of net assets $356,127 net assets at year end
XI-1 Total revenue$694,967
XI-2 Total expenses$850,525
XI-3 Revenue less expenses−$155,558
XI-4 Net assets at start of year$511,685
XI-10 Net assets at end of year$356,127

Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File

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