Is it real?
Yes. Revoked May 2018, reinstated. IRS ruling Nov 2020, per the IRS master file. Latest filing on record: FY2025. IRS ruling in Nov 2020.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Who runs it and what they're paid
17 people listed on the 990; $93K paid to officers and key staff.
Guy Glaeser’s $135K as Executive Director is at the 39th percentile of top reported officer pay among 2832 $1–10M community development nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 4 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Guy Glaeser | $134,988 | $120,000 | $73,816 | — | — |
| Robert Hansen | — | — | — | $47,136 | $117,500 |
| Ron Peck | — | — | $19,500 | — | — |
| Ron Peck Interim | — | — | — | $3,000 | — |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Supports Walla Walla Valley's growth and quality of life.
Questions for Tourism Walla Walla
Your first name shows with your question. Tourism Walla Walla answers here, for everyone.
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Visit walla walla's tourism marketing and development efforts aim to attract visitors to the region and enhance their experience while they're here. We actively promote dozens of local events hosted by nonprofits, such as the walla walla symphony, the walla walla chamber music festival, walla walla frontier days, and the walla walla…
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2023 990, line by line.
Download 990
| Line | Start FY23 | End FY23 |
|---|---|---|
| Cash and savingsLn 1–2 | $595K | $301K |
| Total assetsLn 16 | $795K | $574K |
| LiabilitiesLn 26 | $93K | $21K |
| Net assetsLn 32 | $702K | $553K |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Pay of current officers, directors and key staffLn 5 | $102K | |||
| Other salaries and wagesLn 7 | $211K | |||
| Pension plan contributionsLn 8 | $7K | |||
| Other employee benefitsLn 9 | $34K | |||
| Payroll taxesLn 10 | $34K | |||
| Accounting feesLn 11c | $26K | |||
| Other fees for servicesLn 11g | $21K | |||
| Advertising and promotionLn 12 | $650K | |||
| Office expensesLn 13 | $12K | |||
| Information technologyLn 14 | $43K | |||
| OccupancyLn 16 | $33K | |||
| TravelLn 17 | $55K | |||
| Conferences, conventions and meetingsLn 19 | $6K | |||
| InsuranceLn 23 | $3K | |||
| Other expenses (24a–d)Ln 24 | $64K | |||
| All other expensesLn 24e | $7K | |||
| Total functional expensesLn 25 | $1.3M |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest | $1.5M | $1.4M | $150K | $726K | 990 PDF |
| FY2024 | $1.2M | $1.2M | $23K | $577K | 990 PDF |
| FY2023 Viewing | $1.2M | $1.3M | −$149K | $553K | 990 PDF |
| FY2022 | $1.1M | $1.2M | −$136K | $702K | 990 PDF |
| FY2021 | $1.3M | $1.0M | $320K | $838K | 990 PDF |
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Schedules filed Part IV
See the full FY2023 990 (6 parts)
Part I · Summary $1,158,167 revenue, 12 lines filed
Part VI · Governance 13 of 13 board members independent, 1 to look at
Part VIII · Statement of revenue $1,158,167 across 5 lines filed
Part IX · Statement of functional expenses $1,307,077 across 16 lines filed
Part X · Balance sheet $574,097 assets, 11 lines filed
Part XI · Reconciliation of net assets $553,367 net assets at year end
Form 990 e-file (XML) FY2023 from the IRS · Classification, formation year and address from the IRS Business Master File
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