Eluna EIN 91-2065051

Eluna

EIN  91-2065051 Public charity (501(c)(3)) Philadelphia, PA
Form 990 (PDF) Compare with another nonprofit →
Verified accurate 9/3/26 · see original filing: IRS
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Size
$1–10M
What they do
Provides online resources and personalized support for children, teens, and families impacted by grief, addiction, and other mental health issues.
Leadership
Mary Fitzgerald · Chief Executive Officer · $252K
Money in and out
$2.3M revenue, $3.2M expenses
Bottom line
69% program efficiency

Provides online resources and personalized support for children, teens, and families impacted by grief, addiction, and other mental health issues. For fiscal year 2024 it reported $2.3M in revenue, $3.2M in expenses, and $2.5M in net assets.Pt I

Where the money goes · FY2024
Total revenue
$2.3M
Pt VIII · Ln 12
Total expenses
$3.2M
Pt IX · Ln 25
Net assets
$2.5M
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): −$928K
Where spending went · Part IX cols B–D
Program services $0.69 Management & general $0.15 Fundraising $0.16
Program efficiency
69%
of spending reaches programs▼ -4% vs prior filing year
Operating runway
4.1mo
months of highly liquid reserves at operating expense rate▼ -25% vs prior filing year
Surplus margin
-41%
revenue over expenses, this year▼ -337% vs prior filing year

Summary of the Filing

Part I · fiscal year 2024 · Form 990
Revenue
$2.3M
FY2024▼ -41%
Expenses
$3.2M
FY2024▲ +1%
Total assets
$2.8M
FY2024▼ -24%
Total liabilities
$317K
FY2024▼ -2%
Total revenue
$2.3M
Pt VIII · Ln 12
Total expenses
$3.2M
Pt IX · Ln 25
Net assets
$2.5M
Pt X · Ln 32
Revenue less expensesPt I · Ln 19−$928K
Total assetsPt X · Ln 16$2.8M
Program-expense ratioPt IX · col B69%
Voting members of governing bodyPt I · Ln 320
Independent voting membersPt I · Ln 418
Mission & Programs · Part III

Where the work happens

3 program services account for $2.2M of program spending, described in the organization's own filed words · FY2024.
01

Camp Mariposa

Created by eluna in 2007, camp mariposa is a year-round addiction prevention and mentoring program for youth affected by the substance use of a family member. Children and teens attend transformational weekend camps every other month for a year or more and participate in fun, traditional camp activities combined with education and…

$1.1Mprogram expense
02

Camp Erin

Created in 2002, camp erin supports children, teens, and families through in-person day and overnight sessions and online programs. Participants attend a camp experience that combines grief education and emotional support with fun, interactive activities.

$679Kprogram expense
03

The Eluna Resource Center

Launched in 2016, the eluna resource center is an online library of highly curated resources and science backed content and offers personalized support for children, teens and families impacted by grief or addiction.

$356Kprogram expense

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Identity & Classification

Form 990 Header · IRS Business Master File
Legal nameHdr · item CEluna
EINHdr · item D91-2065051
Principal addressHdr · item CPhiladelphia, PA
WebsiteHdr · item Jwww.elunanetwork.org
Year of formationHdr · item Lpending
State of legal domicileHdr · item MPA
Exempt statusHdr · item I501(c)(3) · active
NTEE classificationIRS BMFHealth Care (E126)
Ruling yearIRS BMFNov 2000

Governance & Policies

Part VI
Voting members of the governing bodyPt VI · Ln 1a20
Independent voting membersPt VI · Ln 1b18
Conflict-of-interest policyPt VI · Ln 12aYes
Whistleblower policyPt VI · Ln 13Yes
Document retention policyPt VI · Ln 14Yes
CEO/top-official compensation independently reviewedPt VI · Ln 15aYes
Family or business relationships among officers/directorsPt VI · Ln 2Yes

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation
Chief Executive Officer
$252,197Pt VII · Sec A
Vice President of Advancem
$120,747Pt VII · Sec A
VP of Finance & Operations
$107,719Pt VII · Sec A
Dir. Addicton Prevention & Mentoring
$101,625Pt VII · Sec A
Dir. Bereavement Programs
$100,625Pt VII · Sec A
Dir. Resource Center
$100,482Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A

Mary Fitzgerald’s $252K as Chief Executive Officer is at the 84th percentile of top reported officer pay among 3116 $1–10M health care nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 7 named individuals · Part VII

NameFY2024FY2023FY2022FY2021FY2020
Mary Fitzgerald$252,197$209,300$230,869$214,375$208,333
Joan Galon King$120,747$115,965$112,368
Joan King$109,740$106,250
Kathryn Timmons$107,719$106,420
Brian Maus$101,625
Bethany Gardner$100,625
Molly Hasson$100,482

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Statement of Revenue

Part VIII
Contributions & grants$2.2M · 99%
Investment income$47K · 2%
Contributions & grants99%$2.2M
Investment income2%$47K
— government grantsLn 1e$436K
Total revenueLn 12$2.3M

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.69 Management & general $0.15 Fundraising $0.16
Program services69%$2.2M
Management & general15%$478K
Fundraising16%$524K
Total functional expensesLn 25$3.2M

Balance Sheet

Part X · end of year
CashLn 1$619K
Total assetsLn 16$2.8M
Total liabilitiesLn 26$317K
Total net assetsLn 32$2.5M
Months of cash on handcomputed2.3

Financial Metrics

Form 990 · FY2024 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $1.1M · Operating expenses (Pt IX) $3.2M · Less non-cash grants $5K · Cash operating expenses/yr $3.2M
4.1 months
Where the money goes
Program services
Program services $2.2M · Total expenses $3.2M
69%
Management & General
Management & general $478K · Total expenses $3.2M
15%
Fundraising
Fundraising $524K · Total expenses $3.2M
16%
Cost to raise $1
Fundraising expense (3-yr avg) $531K · Solicited contributions (3-yr avg) $2.5M
$0.21 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $2.2M · Total revenue $2.3M
99%
Government reliance
Government grants $436K · Total revenue $2.3M
19%
Earned-income share
Program service revenue $0 · Total revenue $2.3M
0%
Investment reliance
Investment income $47K · Total revenue $2.3M
+2%
Program self-sufficiency
Program service revenue $0 · Total expenses $3.2M
0%
Growth & trend
Revenue growth (YoY)
This year $2.3M · Prior year $3.8M
-41%
Revenue CAGR
FY2020 $1.8M · FY2024 $2.3M
+6%
Net-asset trend (YoY)
End of year $2.5M · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $2.3M · Expenses $3.2M
-41%
Liabilities-to-Assets
Total liabilities — · Total assets $2.8M
Net-asset ratio
Net assets $2.5M · Total assets $2.8M
89%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) $468K · Other securities (Pt X, ln 12) — · Total assets (Pt X, ln 16) $2.8M
17%
People & payroll
Highest Reported Total Compensation
Individual Mary Fitzgerald · Reported title CHIEF EXECUTIVE OFFICER · Highest reported compensation $252K · Total expenses $3.2M
8%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $1.8M · Total expenses $3.2M
57%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 69%
Overhead ratio 15%
Fundraising cost ratio 24%
Revenue growth -41%
Investment management fee ratio 0%
Accounting fee ratio 1%

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Grants

Schedule I · received and paid
Grants received · FY2025
Total grants receivedfrom 1 funder$200K
Grants paid · 80 grants · $2.1M · 2022–2024
Clemson University Learning InstituteFY2024$192,331
East End Community ServicesNV · FY2024$58,502
Westcare Kentucky INCNV · FY2024$53,000
Lifeline ConnectionsWA · FY2024$32,500
Overdose Lifeline INCIN · FY2024$28,250
Compass HealthWA · FY2024$26,000
Community Connections INCWV · FY2024$21,500
The Community HospiceFY2024$10,500
Unitemized GrantFY2024$9,000
Forefront Living FoundationTX · FY2024$5,500
See all 80 grants →

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Filings & Schedule Manifest

Part IV
III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
FY2024 (Latest)$2.3M revenue · viewing · ⤓ 990 PDF
FY2023$3.8M revenue · ⤓ 990 PDF
FY2022$3.8M revenue · ⤓ 990 PDF
FY2021$2.3M revenue · ⤓ 990 PDF
FY2020$1.8M revenue · ⤓ 990 PDF

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Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2024IRS
Classification, formation year, addressIRS Business Master File
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