Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Aug 2019.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
85 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
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Who runs it and what they're paid
10 people listed on the 990; $154K paid to officers and key staff.
Lori Anne Reinwald’s $120K as COO/CFO is at the 53rd percentile of top reported officer pay among 3869 $1–10M human services nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 2 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Lori Anne Reinwald | $119,863 | $75,994 | — | — | — |
| Galena Rhoades | $34,560 | $34,236 | $30,515 | $14,875 | $15,000 |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Empowers women and families to thrive through support and resources.
Questions for Thriving Families
Your first name shows with your question. Thriving Families answers here, for everyone.
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Programs and services offered at thriving families are evidence-based and designed to address a variety of client backgrounds. Our group-based workshops, motherwise and la luz support interpersonal skills, positive parenting, and wellbeing during pregnancy and after a baby is born.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2025 990, line by line.
Download 990
| Line | Start FY25 | End FY25 |
|---|---|---|
| Cash and savingsLn 1–2 | $434K | $694K |
| Land, buildings, equipmentLn 10c | $3.4M | $4.2M |
| Total assetsLn 16 | $4.4M | $5.5M |
| LiabilitiesLn 26 | $1.9M | $1.8M |
| Net assetsLn 32 | $2.6M | $3.7M |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Grants to domestic individualsLn 2 | $149K | $149K | ||
| Pay of current officers, directors and key staffLn 5 | $161K | $35K | $126K | |
| Other salaries and wagesLn 7 | $770K | $756K | $7K | $8K |
| Pension plan contributionsLn 8 | $33K | $33K | $334 | |
| Other employee benefitsLn 9 | $84K | $72K | $11K | $723 |
| Payroll taxesLn 10 | $81K | $69K | $11K | $690 |
| Legal feesLn 11b | $2K | $2K | ||
| Accounting feesLn 11c | $28K | $28K | ||
| Other fees for servicesLn 11g | $415K | $362K | $1K | $51K |
| Advertising and promotionLn 12 | $6K | $1K | $5K | |
| Office expensesLn 13 | $41K | $26K | $9K | $5K |
| Information technologyLn 14 | $64K | $43K | $16K | $4K |
| OccupancyLn 16 | $159K | $131K | $20K | $8K |
| TravelLn 17 | $18K | $16K | $2K | $707 |
| Conferences, conventions and meetingsLn 19 | $332 | $332 | ||
| InterestLn 20 | $103K | $85K | $13K | $5K |
| Depreciation, depletion and amortizationLn 22 | $80K | $66K | $10K | $4K |
| InsuranceLn 23 | $30K | $24K | $4K | $3K |
| Other expenses (24a–d)Ln 24 | $256K | $251K | $2K | $3K |
| Total functional expensesLn 25 | $2.5M | $2.1M | $268K | $93K |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest Viewing | $3.6M | $2.5M | $1.2M | $3.7M | 990 PDF |
| FY2024 | $3.5M | $1.9M | $1.6M | $2.6M | 990 PDF |
| FY2023 | $1.7M | $1.4M | $315K | $928K | 990 PDF |
| FY2022 | $1.0M | $937K | $86K | $612K | 990 PDF |
| FY2021 | $768K | $372K | $395K | $529K | 990 PDF |
| FY2020 | $211K | $99K | $112K | $133K | 990 PDF |
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Schedules filed Part IV
See the full FY2025 990 (6 parts)
Part I · Summary $3,638,965 revenue, 12 lines filed
Part VI · Governance 8 of 8 board members independent, no flags
Part VIII · Statement of revenue $3,638,965 across 10 lines filed
Part IX · Statement of functional expenses $2,481,434 across 19 lines filed
Part X · Balance sheet $5,527,066 assets, 15 lines filed
Part XI · Reconciliation of net assets $3,729,431 net assets at year end
Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File
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