Cherokee by Choice INC FY2021 filing

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To acquire and administer funds and property which, after the payment of necessary expenses, shall be devoted to charitable, scientific, literary and educational purposes within meaning of section 501(c)(3) of the code, as may be determined from time to time by the board of directors.

501(c)(3) charity; gifts are tax-deductible.
71¢ of each $1 spent went to programs.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX

Before you give

FY2021 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
6 of 6
filings with a surplus
Average surplus $227K a year · 23% of revenue · last 6 filings
Looks good: a surplus in 6 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
71%
of spending
Fine: 71% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
21 mo
of spending, in cash
Looks good: 21.2 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
4
named funders · $123K
Looks good: 4 funders name it on their filings; 3 or more.
Funders’ Sch. I, 990-PF
Liabilities
$28K
3% of total assets
Looks good: liabilities are 3% of assets; 50% or less.
Pt X · Ln 26
Independent board members
11
of 12 voting members
Looks good: 11 of 12 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$714K
+75% vs prior year
Spent
$391K
To programs
71%
Net assets
$920K
By yearFY2020–FY2025
Revenue
$714K
FY2021▲ +75%
Tap a bar for its year
Revenue by fiscal year
FY2020$407K
FY2021$714K
FY2022$979K
FY2023$1.1M
FY2024$1.3M
FY2025$1.3M
Expenses
$391K
FY2021▲ +14%
Tap a bar for its year
Expenses by fiscal year
FY2020$342K
FY2021$391K
FY2022$791K
FY2023$901K
FY2024$895K
FY2025$1.2M
Net assets
$920K
FY2021▲ +85%
Tap a bar for its year
Net assets by fiscal year
FY2020$497K
FY2021$920K
FY2022$1.3M
FY2023$1.3M
FY2024$1.7M
FY2025$1.8M

From the FY2021 Form 990 (year ending September 2021) · figures checked against the IRS filing · see the original

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You’re viewing the FY2021 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in May 2019.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

71 cents of each dollar spent went to programs.

Program services 71% · $276K Management & general 21% · $82K Fundraising 9% · $34K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

12 people listed on the 990.

Part VII, Section A · reportable compensation · most recent filed roster (FY2020); the FY2021 filing did not itemize Part VII
Vice Chairma
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Chairman
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
$0Pt VII · Sec A
Secretary
$0Pt VII · Sec A
$0Pt VII · Sec A
See Cherokee by Choice INC executive salaries →

Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Manages and distributes funds and property for charitable, scientific, literary, and educational causes.

Questions for Cherokee by Choice INC

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3 programs · $276K · in their own filed words · FY2020
01

To acquire and administer funds and property which, after the payment of necessary expenses, shall be devoted to charitable, scientific, literary and educational purposes within meaning of section 501(c)(3) of the code, as may be determined from time to time by the board of directors.

$276Kprogram expense
02

To make distributions to organzations that qualify as tax exempt organizations under sections 501(a) and 501(c)(3) of the code.

Pt IX · col B
03

To make distributions to individuals for charitable purposes within the definition of section 501(c)(3) of the code.

Pt IX · col B

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2024
See all 4 funders →

By the numbers

The FY2021 990, line by line.

1The main four
Money inPt VIII
$714K
Ln 12
Gifts and grantsLn 1h$655K
Other incomeLn 4–11$58K
Investment incomeLn 3$110
Money outPt IX
$391K
Ln 25
Programscol B$276K
Managementcol C$82K
Fundraisingcol D$34K
Owns and owesPt X
$920K
net assets · Ln 32
Cash and savingsLn 1–2$690K
Total assetsLn 16$948K
LiabilitiesLn 26$28K
PeoplePt VI, VII
12
listed · VII A
PaidVII A0
Voting boardVI 1a12
IndependentVI 1b11
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$655K
Investment incomeLn 3$110
Other incomeLn 4–11$58K
Total revenueLn 12$714K
Assets in detailPt X, end of year
CashLn 1$690K
Cash and savings togetherLn 1–2$690K
Pledges and grants receivableLn 3$147K
Prepaid expenses and deferred chargesLn 9$11K
Other assetsLn 15$100K
Total assetsLn 16$948K
LiabilitiesLn 26$28K
Net assetsLn 32$920K
OperationsPt I, VI
EmployeesI 50
VolunteersI 620
Fiscal year endsHeaderSeptember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY21End FY21
Cash and savingsLn 1–2$377K$690K
Total assetsLn 16$517K$948K
LiabilitiesLn 26$20K$28K
Net assetsLn 32$497K$920K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Management feesLn 11a$101K$50K$50K
Legal feesLn 11b$150$150
Accounting feesLn 11c$5K$5K
Advertising and promotionLn 12$23K$11K$11K
Office expensesLn 13$10K$4K$5K
TravelLn 17$430$430
Conferences, conventions and meetingsLn 19$2K$2K
Other expenses (24a–d)Ln 24$244K$206K$4K$34K
All other expensesLn 24e$5K$3K$2K
Total functional expensesLn 25$391K$276K$82K$34K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 LatestFiled with the IRS Aug 17, 2026 $1.3M$1.2M$142K$1.8M 990 PDF
FY2024Filed with the IRS Aug 15, 2025 $1.3M$895K$402K$1.7M 990 PDF
FY2023Filed with the IRS Aug 13, 2024 $1.1M$901K$240K$1.3M 990 PDF
FY2022Filed with the IRS Aug 14, 2023 $979K$791K$188K$1.3M 990 PDF
FY2021 ViewingFiled with the IRS Feb 15, 2022 $714K$391K$323K$920K 990 PDF
FY2020Filed with the IRS Feb 12, 2021 $407K$342K$65K$497K 990 PDF

Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2021 990 (6 parts)
Part I · Summary $713,552 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $292,500$654,942
I-9 Program service revenue$0
I-10 Investment incomePrior year $87$110
I-11 Other revenuePrior year $114,378$58,500
I-12 Total revenuePrior year $406,965$713,552
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefits$0
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $342,431$390,731
I-18 Total expensesPrior year $342,431$390,731
I-19 Revenue less expensesPrior year $64,534$322,821
Part VI · Governance 11 of 12 board members independent, 4 to look at
VI-1a Voting members of the governing body12
VI-1b Independent voting members11
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyNo
VI-15a Process for setting top official's payNo
VI-2 Family or business relationship among officers or directorsNo
Part VIII · Statement of revenue $713,552 across 5 lines filed
VIII-1f All other contributions, gifts and grants$654,942
VIII-1h Total contributions, gifts and grants$654,942
VIII-3 Investment incomeRelated to mission $110$110
VIII-8 Net income from fundraising events$58,500
VIII-12 Total revenueRelated to mission $110$713,552
Part IX · Statement of functional expenses $390,731 across 9 lines filed
IX-11a Management feesPrograms $50,400 · Management $50,400$100,800
IX-11b Legal feesManagement $150$150
IX-11c Accounting feesManagement $5,210$5,210
IX-12 Advertising and promotionPrograms $11,319 · Management $11,320$22,639
IX-13 Office expensesPrograms $4,249 · Management $5,399$9,648
IX-17 TravelManagement $430$430
IX-19 Conferences, conventions and meetingsManagement $2,499$2,499
IX-24 Other expenses (24a–d)Programs $206,365 · Management $4,219 · Fundraising $33,533$244,117
IX-24e All other expensesPrograms $3,271 · Management $1,967$5,238
IX-25 Total functional expensesPrograms $275,604 · Management $81,594 · Fundraising $33,533$390,731
Part X · Balance sheet $948,031 assets, 11 lines filed
X-1 Cash, non-interest-bearingStart of year $377,281$690,346
X-3 Pledges and grants receivableStart of year $137,500$146,781
X-9 Prepaid expenses and deferred chargesStart of year $2,000$10,524
X-15 Other assets$100,380
X-16 Total assetsStart of year $516,781$948,031
X-17 Accounts payable and accrued expenses$1,794
X-19 Deferred revenueStart of year $19,500$25,750
X-26 Total liabilitiesStart of year $19,500$27,544
X-27 Net assets without donor restrictionsStart of year $497,281$920,487
X-32 Total net assets or fund balancesStart of year $497,281$920,487
X-33 Total liabilities and net assetsStart of year $516,781$948,031
Part XI · Reconciliation of net assets $920,487 net assets at year end
XI-1 Total revenue$713,552
XI-2 Total expenses$390,731
XI-3 Revenue less expenses$322,821
XI-4 Net assets at start of year$497,281
XI-9 Other changes in net assets$100,385
XI-10 Net assets at end of year$920,487

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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