Distributes diapers and raises awareness to support babies, toddlers, and parents in Western North Carolina.
For fiscal year 2025 it reported $891K in revenue, $918K in expenses, and $1.3M in net assets.Pt I
Where the money goes · FY2025
Total revenue
$891K
Pt VIII · Ln 12
Total expenses
$918K
Pt IX · Ln 25
Net assets
$1.3M
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): −$27K
Where spending went · Part IX cols B–D
96%
Program services $0.96 Management & general $0.03 Fundraising $0.01
Program efficiency
96%
of spending reaches programs▼ -1% vs prior filing year
Operating runway
20.9mo
months of highly liquid reserves at operating expense rate
Surplus margin
-3%
revenue over expenses, this year▼ -107% vs prior filing year
Summary of the Filing
Part I · fiscal year 2025 · Form 990
Revenue
$891K
FY2025▼ -60%
$2.2M$1.1M$0
FY2020FY2025
Expenses
$918K
FY2025▼ -25%
$1.2M$610K$0
FY2020FY2025
Total assets
$1.3M
FY2025▼ -2%
$1.4M$678K$0
FY2020FY2025
Total liabilities
$10K
FY2025▲ +78%
$10K$5K$0
FY2020FY2025
Total revenue
$891K
Pt VIII · Ln 12
Total expenses
$918K
Pt IX · Ln 25
Net assets
$1.3M
Pt X · Ln 32
Revenue less expensesPt I · Ln 19−$27K
Total assetsPt X · Ln 16$1.3M
Program-expense ratioPt IX · col B96%
Voting members of governing bodyPt I · Ln 312
Independent voting membersPt I · Ln 412
Mission & Programs · Part III
Where the work happens
3 program services account for $878K of program spending, described in the organization's own filed words · FY2025.
01
Diaper Assistance Program
In 2025, 763,388 diapers were distributed to families in need. Babies Need Bottoms partnered with over 80 social service agencies in 18 Counties in Western NC to help meet this basic health and hygiene need for over 2,500 babies every month.
$878Kprogram expense
02
Diapers were provided to community partners serving known clients and who were already regularly providing additional social services to support, stabilize and help lift families out of poverty; as well as to agencies serving walk-in clients facing acute crises, such as baby pantries, food pantries, and food markets, including some with…
Pt IX · col B
03
Hurricane Helene Recovery
Hurricane Helene devastated our region in September 2024. Babies Need Bottoms provided front line diaper, hygiene supply and formula distribution, and continued recovery support by distributing baby feeding and hygiene supplies, as well as distributing additional care items (socks, underwear, winter coats, baby food, baby equipment) to…
Alicia Heacock’s $59K as Co-Executive Director
is at the 48th percentile of top reported officer pay among 2165 $100K–1M human services nonprofits.
Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 2 named individuals · Part VII
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
Individual Alicia Heacock · Reported title Co-Executive Director · Highest reported compensation $59K · Total expenses $918K
6%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $156K · Total expenses $918K
17%
Peer comparison
Same NTEE category, revenue band, and state where available. Descriptive — not a grade.
Metric
This org
Peer median
Percentile
Program ratio
96%
—
—
Overhead ratio
3%
—
—
Fundraising cost ratio
1%
—
—
Revenue growth
-60%
—
—
Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.
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Sources
Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2025IRS
Classification, formation year, addressIRS Business Master File
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