Scenic Texas preserves and enhances the visual character of Texas. Scenic Texas promotes enhanced design standards for public projects, freeway landscaping, billboard control, planting 1 million trees across Texas, and dark sky protection.

501(c)(3) charity; gifts are tax-deductible.
55¢ of each $1 spent went to programs.
$210K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2020 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
1 of 3
filings with a surplus
Average deficit $38K a year · 11% of revenue · last 3 filings
Concern: a surplus in 1 of the last 3 filings.
Pt I · Ln 19 · 3 filings
Spent on programs
55%
of spending
Worth a look: 55% of spending went to programs; under 65%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$210K
to officers and key staff · 30% of spending
Worth a look: pay to officers and key staff is 30% of spending; over 20%.
Pt VII · Sec A
11 mo
of spending, in cash
Looks good: 11.2 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $150
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$355K
31% of total assets
Looks good: liabilities are 31% of assets; 50% or less.
Pt X · Ln 26
Independent board members
15
of 15 voting members
Looks good: 15 of 15 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$693K
Spent
$705K
To programs
55%
Net assets
$805K
By yearFY2020–FY2025
Revenue
$693K
FY2020
Tap a bar for its year
Revenue by fiscal year
FY2020$693K
FY2021$230K
FY2022$169K
FY2023$173K
FY2024$195K
FY2025$154K
Expenses
$705K
FY2020
Tap a bar for its year
Expenses by fiscal year
FY2020$705K
FY2021$335K
FY2022Not on file
FY2023Not on file
FY2024Not on file
FY2025$152K
Net assets
$805K
FY2020
Tap a bar for its year
Net assets by fiscal year
FY2020$805K
FY2021$207K
FY2022$66K
FY2023$85K
FY2024$106K
FY2025$108K

From the FY2020 Form 990 · see the original

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You’re viewing the FY2020 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Aug 1985.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

55 cents of each dollar spent went to programs.

Program services 55% · $384K Management & general 38% · $267K Fundraising 8% · $54K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

16 people listed on the 990; $210K paid to officers and key staff.

Part VII, Section A · reportable compensation
President
$107,708Pt VII · Sec A
Executive Di
$102,000Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A

Compensation history total reportable pay by year · 2 named individuals · Part VII

NameFY2021FY2020
Sarah Tober$94,965$107,708
Heather Houston—$102,000

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Scenic Texas INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Preserves and enhances Texas's visual character through design, landscaping, and tree planting.

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3 programs · $384K · in their own filed words · FY2020
01

Other Scenic Initiatives

May include planting 1 million trees accross texas, roadway wildflower plantings, protecting the dark skies through collective impact and advocacy,and developing a scenic county and scenic school certification programs.

$360Kprogram expense
02

Education and Advocacy

Scenic texas works to provide information to the public, educate our members and stakeholders, and advocate at the capitol concerning issues that impact the scenic beauty of texas. These issues include legislation to protect the dark sky from unnecessary light pollution, regulation of billboards, funding for the green ribbon program, the…

$16Kprogram expense
03

Enhancement Initiatives

Scenic texas and local chapters partner with statewide organizations to provide information, education forums and advocacy on statewide scenic issues. These issues include the designation of scenic highways, funding for landscaping and tree planting, protection from the visual blight of new billboard construction and the enforcement of…

$9Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2025
Total grants receivedfrom 1 funder$150

By the numbers

The FY2020 990, line by line.

1The main four
Money inPt VIII
$693K
Ln 12
Gifts and grantsLn 1h$682K
Fees for servicesLn 2g$11K
Money outPt IX
$705K
Ln 25
Programscol B$384K
Managementcol C$267K
Fundraisingcol D$54K
Owns and owesPt X
$805K
net assets · Ln 32
Cash and savingsLn 1–2$660K
Total assetsLn 16$1.2M
LiabilitiesLn 26$355K
PeoplePt VI, VII
16
listed · VII A
PaidVII A2
Voting boardVI 1a15
IndependentVI 1b15
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$682K
Fees for servicesLn 2g$11K
Total revenueLn 12$693K
Assets in detailPt X, end of year
CashLn 1$660K
Cash and savings togetherLn 1–2$660K
InvestmentsLn 11–13$137K
Land, buildings, equipmentLn 10c$9K
Other assetsLn 15$19K
Total assetsLn 16$1.2M
LiabilitiesLn 26$355K
Net assetsLn 32$805K
OperationsPt I, VI
EmployeesI 52
VolunteersI 655
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY20End FY20
Cash and savingsLn 1–2$489K$660K
InvestmentsLn 11–13$263K$137K
Land, buildings, equipmentLn 10c$19K$9K
Total assetsLn 16$943K$1.2M
LiabilitiesLn 26$126K$355K
Net assetsLn 32$817K$805K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$108K$108K
Other salaries and wagesLn 7$272K$170K$102K
Payroll taxesLn 10$73K$73K$40
Legal feesLn 11b$3K$3K
Accounting feesLn 11c$41K$41K
Lobbying feesLn 11d$40K$40K
Professional fundraising feesLn 11e$24K$24K
Other fees for servicesLn 11g$24K$18K$7K
Advertising and promotionLn 12$89$59$30
Office expensesLn 13$2K$682$50$1K
OccupancyLn 16$40K$40K
TravelLn 17$3K$2K$190$226
InterestLn 20$310$310
Depreciation, depletion and amortizationLn 22$9K$9K
InsuranceLn 23$1K$1K
Other expenses (24a–d)Ln 24$40K$14K$10K$16K
All other expensesLn 24e$24K$14K$5K$5K
Total functional expensesLn 25$705K$384K$267K$54K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $154K$152K$2K$108K 990 PDF
FY2024 $195K$106K 990 PDF
FY2023 $173K$85K 990 PDF
FY2022 $169K$66K 990 PDF
FY2021 $230K$335K−$105K$207K 990 PDF
FY2020 Viewing $693K$705K−$12K$805K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2020 990 (6 parts)
Part I · Summary $692,873 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $569,201$681,626
I-9 Program service revenuePrior year $13,034$11,247
I-10 Investment incomePrior year $49,297$0
I-11 Other revenuePrior year −$1,873$0
I-12 Total revenuePrior year $629,659$692,873
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $478,053$452,298
I-16a Professional fundraising feesPrior year $26,160$24,000
I-17 Other expensesPrior year $536,024$228,381
I-18 Total expensesPrior year $1,040,237$704,679
I-19 Revenue less expensesPrior year −$410,578−$11,806
Part VI · Governance 15 of 15 board members independent, no flags
VI-1a Voting members of the governing body15
VI-1b Independent voting members15
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $692,873 across 4 lines filed
VIII-1f All other contributions, gifts and grants$681,626
VIII-1h Total contributions, gifts and grants$681,626
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $11,247$11,247
VIII-12 Total revenueRelated to mission $11,247$692,873
Part IX · Statement of functional expenses $704,679 across 17 lines filed
IX-5 Pay of current officers, directors and key staffManagement $107,708$107,708
IX-7 Other salaries and wagesPrograms $169,509 · Management $102,000$271,509
IX-10 Payroll taxesPrograms $73,041 · Management $40$73,081
IX-11b Legal feesPrograms $2,552$2,552
IX-11c Accounting feesManagement $41,357$41,357
IX-11d Lobbying feesPrograms $40,000$40,000
IX-11e Professional fundraising feesFundraising $24,000$24,000
IX-11g Other fees for servicesPrograms $17,575 · Fundraising $6,890$24,465
IX-12 Advertising and promotionPrograms $59 · Fundraising $30$89
IX-13 Office expensesPrograms $682 · Management $50 · Fundraising $1,339$2,071
IX-16 OccupancyPrograms $40,177$40,177
IX-17 TravelPrograms $2,120 · Management $190 · Fundraising $226$2,536
IX-20 InterestManagement $310$310
IX-22 Depreciation, depletion and amortizationPrograms $9,267$9,267
IX-23 InsurancePrograms $1,252$1,252
IX-24 Other expenses (24a–d)Programs $14,343 · Management $9,728 · Fundraising $16,203$40,274
IX-24e All other expensesPrograms $13,684 · Management $5,273 · Fundraising $5,074$24,031
IX-25 Total functional expensesPrograms $384,261 · Management $266,656 · Fundraising $53,762$704,679
Part X · Balance sheet $1,160,357 assets, 13 lines filed
X-1 Cash, non-interest-bearingStart of year $489,109$660,483
X-3 Pledges and grants receivableStart of year $155,150$335,094
X-10c Land, buildings and equipment, netStart of year $18,624$9,357
X-12 Other securitiesStart of year $262,743$136,823
X-15 Other assetsStart of year $17,546$18,600
X-16 Total assetsStart of year $943,172$1,160,357
X-17 Accounts payable and accrued expensesStart of year $126,167$13,069
X-25 Other liabilities$342,089
X-26 Total liabilitiesStart of year $126,167$355,158
X-27 Net assets without donor restrictionsStart of year $723,352$724,731
X-28 Net assets with donor restrictionsStart of year $93,653$80,468
X-32 Total net assets or fund balancesStart of year $817,005$805,199
X-33 Total liabilities and net assetsStart of year $943,172$1,160,357
Part XI · Reconciliation of net assets $805,199 net assets at year end
XI-1 Total revenue$692,873
XI-2 Total expenses$704,679
XI-3 Revenue less expenses−$11,806
XI-4 Net assets at start of year$817,005
XI-10 Net assets at end of year$805,199

Form 990 e-file (XML) FY2020 from the IRS · Classification, formation year and address from the IRS Business Master File

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