Priority Insight is a christian organization focused on teaching and studying the bible and how IT relates to the workplace. The organization hosts worship services, baptisms, and provides counseling.

501(c)(3) charity; gifts are tax-deductible.
81¢ of each $1 spent went to programs.
Run by 36 volunteers.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · People: Part I, lines 5–6

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
4 of 5
filings with a surplus
Average surplus $29K a year · 11% of revenue · last 5 filings
Fine: a surplus in 4 of the last 5 filings.
Pt I · Ln 19 · 5 filings
Spent on programs
81%
of spending
Looks good: 81% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$160K
to officers and key staff · 58% of spending
Concern: pay to officers and key staff is 58% of spending; over 30%.
Pt VII · Sec A
4 mo
of spending, in cash
Looks good: 3.5 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $94
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$329K
64% of total assets
Fine: liabilities are 64% of assets; 50% to 65%.
Pt X · Ln 26
Independent board members
9
of 11 voting members
Looks good: 9 of 11 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$355K
+50% vs prior year
Spent
$276K
To programs
81%
Net assets
$184K
By yearFY2021–FY2025
Revenue
$355K
FY2025▲ +50%
Tap a bar for its year
Revenue by fiscal year
FY2021$197K
FY2022$258K
FY2023$249K
FY2024$236K
FY2025$355K
Expenses
$276K
FY2025▲ +18%
Tap a bar for its year
Expenses by fiscal year
FY2021$201K
FY2022$211K
FY2023$226K
FY2024$234K
FY2025$276K
Net assets
$184K
FY2025▲ +76%
Tap a bar for its year
Net assets by fiscal year
FY2021$33K
FY2022$80K
FY2023$103K
FY2024$105K
FY2025$184K

From the FY2025 Form 990 (year ending June 2025) · see the original

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Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Sep 2000.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

81 cents of each dollar spent went to programs.

Program services 81% · $224K Management & general 19% · $52K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

11 people listed on the 990; $160K paid to officers and key staff.

Part VII, Section A · reportable compensation · most recent filed roster (FY2024); the FY2025 filing did not itemize Part VII
Executive Director
$123,088Pt VII · Sec A
Director
$36,475Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Treasurer
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A

John Crosby’s $123K as Executive Director is at the 94th percentile of top reported officer pay among 2133 $100K–1M religion nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 2 named individuals · Part VII

NameFY2025FY2024
John Crosby$123,088$121,897
Jo Crosby$36,475$48,000

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Priority Insight INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2Yes
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Teaches Bible principles for the workplace, offering worship, baptisms, and counseling.

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Provided by the organization

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1 program · $224K · in their own filed words · FY2024
01

Provide weekly bible studies at local businesses and biblical-based relationship counseling and leadership coaching.

$224Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2023
Total grants receivedfrom 1 funder$94

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$355K
Ln 12
Gifts and grantsLn 1h$274K
Fees for servicesLn 2g$66K
Investment incomeLn 3$14K
Money outPt IX
$276K
Ln 25
Programscol B$224K
Managementcol C$52K
Owns and owesPt X
$184K
net assets · Ln 32
Cash and savingsLn 1–2$80K
Total assetsLn 16$513K
LiabilitiesLn 26$329K
PeoplePt VI, VII
11
listed · VII A
PaidVII A2
Voting boardVI 1a11
IndependentVI 1b9
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$274K
Fees for servicesLn 2g$66K
Investment incomeLn 3$14K
Other incomeLn 4–11$2K
Total revenueLn 12$355K
Assets in detailPt X, end of year
CashLn 1$80K
Cash and savings togetherLn 1–2$80K
Land, buildings, equipmentLn 10c$433K
Total assetsLn 16$513K
LiabilitiesLn 26$329K
Net assetsLn 32$184K
OperationsPt I, VI
EmployeesI 50
VolunteersI 636
Fiscal year endsHeaderJune
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$349K$80K
Land, buildings, equipmentLn 10c$433K
Total assetsLn 16$455K$513K
LiabilitiesLn 26$350K$329K
Net assetsLn 32$105K$184K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$159K$159K
Other salaries and wagesLn 7$5K$5K
Advertising and promotionLn 12$131$131
Office expensesLn 13$8K$8K
OccupancyLn 16$27K$27K
Conferences, conventions and meetingsLn 19$49K$49K
InsuranceLn 23$8K$8K
Other expenses (24a–d)Ln 24$16K$3K$14K
All other expensesLn 24e$4K$4K
Total functional expensesLn 25$276K$224K$52K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest Viewing $355K$276K$79K$184K 990 PDF
FY2024 $236K$234K$2K$105K 990 PDF
FY2023 $249K$226K$23K$103K 990 PDF
FY2022 $258K$211K$47K$80K 990 PDF
FY2021 $197K$201K−$5K$33K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2025 990 (6 parts)
Part I · Summary $355,083 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $153,014$273,779
I-9 Program service revenuePrior year $70,015$65,545
I-10 Investment incomePrior year $11,660$14,200
I-11 Other revenuePrior year $1,424$1,559
I-12 Total revenuePrior year $236,113$355,083
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $169,897$163,903
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $64,431$111,907
I-18 Total expensesPrior year $234,328$275,810
I-19 Revenue less expensesPrior year $1,785$79,273
Part VI · Governance 9 of 11 board members independent, 3 to look at
VI-1a Voting members of the governing body11
VI-1b Independent voting members9
VI-2 Family or business relationship among officers or directorsYes
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $355,083 across 6 lines filed
Lines not itemized here account for $1,559 of total revenue; see the IRS return.
VIII-1f All other contributions, gifts and grants$273,779
VIII-1h Total contributions, gifts and grants$273,779
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $65,545$65,545
VIII-3 Investment incomeRelated to mission $14,200$14,200
VIII-8 Net income from fundraising events$0
VIII-12 Total revenueRelated to mission $81,304 · Unrelated business $0 · Excluded from tax $0$355,083
Part IX · Statement of functional expenses $275,810 across 9 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $158,662$158,662
IX-7 Other salaries and wagesPrograms $5,241$5,241
IX-12 Advertising and promotionPrograms $131$131
IX-13 Office expensesPrograms $8,209$8,209
IX-16 OccupancyManagement $26,762$26,762
IX-19 Conferences, conventions and meetingsPrograms $48,870$48,870
IX-23 InsuranceManagement $7,801$7,801
IX-24 Other expenses (24a–d)Programs $2,535 · Management $13,812$16,347
IX-24e All other expensesManagement $3,787$3,787
IX-25 Total functional expensesPrograms $223,648 · Management $52,162 · Fundraising $0$275,810
Part X · Balance sheet $513,308 assets, 8 lines filed
X-1 Cash, non-interest-bearingStart of year $349,302$80,486
X-10c Land, buildings and equipment, net$432,822
X-16 Total assetsStart of year $454,771$513,308
X-25 Other liabilitiesStart of year $349,884$329,148
X-26 Total liabilitiesStart of year $349,884$329,148
X-27 Net assets without donor restrictionsStart of year $104,887$184,160
X-32 Total net assets or fund balancesStart of year $104,887$184,160
X-33 Total liabilities and net assetsStart of year $454,771$513,308
Part XI · Reconciliation of net assets $184,160 net assets at year end
XI-1 Total revenue$355,083
XI-2 Total expenses$275,810
XI-3 Revenue less expenses$79,273
XI-4 Net assets at start of year$104,887
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$184,160

Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File

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