Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Sep 1982.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
90 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
Something off? Claim to add context
Who runs it and what they're paid
14 people listed on the 990; $188K paid to officers and key staff (Part VII, Section A).
Compensation history total reportable pay by year · 1 named individual · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Gary Wheat | $187,878 | $166,413 | $153,553 | $149,984 | $137,303 |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
See Visit Macon INC executive salaries →Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Promotes tourism in Middle Georgia through newsletters, event promotion, group tours, and organizing conventions.
Questions for Visit Macon INC
Your first name shows with your question. Visit Macon INC answers here, for everyone.
Primary purpose is to promote tourism in the middle georgia area. This is achieved through the publication of a newsletter, the promotion of local events, and group tours of the area's attractions. The organization also organizes conventions to be held in middle georgia.
Form 990 Part III, line 4, FY2024. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 58-1465549) · Dispute this lineFunders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
Federal money
The auditor reported 2 findings: a material weakness in money controls.
By the numbers
The FY2025 990, line by line.
Download 990
| Line | Start FY25 | End FY25 |
|---|---|---|
| Cash and savingsLn 1–2 | $6.0M | $5.3M |
| Land, buildings, equipmentLn 10c | $2.0M | $1.9M |
| Total assetsLn 16 | $9.0M | $8.5M |
| LiabilitiesLn 26 | $258K | $652K |
| Net assetsLn 32 | $8.8M | $7.8M |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Pay of officers and key staff (Part IX, line 5)Ln 5 | $188K | $162K | $26K | |
| Other salaries and wagesLn 7 | $1.5M | $1.3M | $208K | |
| Other employee benefitsLn 9 | $302K | $256K | $46K | |
| Management feesLn 11a | $169K | $169K | ||
| Other fees for servicesLn 11g | $105K | $232 | $104K | |
| Advertising and promotionLn 12 | $549K | $549K | ||
| Office expensesLn 13 | $36K | $17K | $18K | |
| Conferences, conventions and meetingsLn 19 | $83K | $83K | ||
| InterestLn 20 | $4K | $4K | $501 | |
| Depreciation, depletion and amortizationLn 22 | $143K | $111K | $33K | |
| InsuranceLn 23 | $68K | $36K | $33K | |
| Other expenses (24a–d)Ln 24 | $1.0M | $1.0M | ||
| All other expensesLn 24e | $1.3M | $1.2M | $72K | |
| Total functional expensesLn 25 | $5.5M | $4.9M | $540K | $0 |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest ViewingFiled with the IRS May 12, 2026 | $4.5M | $5.5M | −$977K | $7.8M | 990 PDF |
| FY2024Filed with the IRS Jan 31, 2025 | $6.4M | $4.2M | $2.2M | $8.8M | 990 PDF |
| FY2023Filed with the IRS May 6, 2024 | $4.1M | $3.9M | $189K | $6.6M | 990 PDF |
| FY2022Filed with the IRS Mar 24, 2023 | $4.2M | $2.8M | $1.4M | $6.4M | 990 PDF |
| FY2021Filed with the IRS Apr 3, 2022 | $2.3M | $1.9M | $404K | $5.0M | 990 PDF |
Schedules filed Part IV
See the full FY2025 990
Part I · Summary $4,480,277 revenue, 12 lines filed
Part VI · Governance 10 of 10 board members independent, no flags
Part VIII · Statement of revenue $4,480,277 across 7 lines filed
Part IX · Statement of functional expenses $5,456,997 across 13 lines filed
Part X · Balance sheet $8,463,996 assets, 17 lines filed
Part XI · Reconciliation of net assets $7,811,990 net assets at year end
Form 990 e-file FY2025 from the IRS (about our sources) · Classification, formation year and address from the IRS Business Master File
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