Wake County Smart Start INC FY2024 filing

Tax-deductible

Raleigh, NC501(c)(3)Since 1994EducationEIN 56-1949415

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Wake County Smart Start works to ensure that young children, birth to 5, are prepared for success.

501(c)(3) charity; gifts are tax-deductible.
94¢ of each $1 spent went to programs.
$427K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2024 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
5 of 5
filings with a surplus
Average surplus $423K a year · 2% of revenue · last 5 filings
Looks good: a surplus in 5 of the last 5 filings.
Pt I · Ln 19 · 5 filings
Spent on programs
94%
of spending
Looks good: 94% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$427K
to officers and key staff · 2% of spending
Looks good: pay to officers and key staff is 2% of spending; 15% or less.
Pt VII · Sec A
Cash reserves
2 mo
of spending, in cash
Fine: 1.9 months of spending in cash; 1 to 3.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
2
named funders · $9.1M
Fine: 2 funders name it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$401K
10% of total assets
Looks good: liabilities are 10% of assets; 50% or less.
Pt X · Ln 26
Independent board members
20
of 21 voting members
Looks good: 20 of 21 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$25.1M
+10% vs prior year
Spent
$25.0M
To programs
94%
Net assets
$3.6M
By yearFY2021–FY2025
Revenue
$25.1M
FY2024▲ +10%
Revenue by fiscal year
FY2021$20.1M
FY2022$19.7M
FY2023$22.9M
FY2024$25.1M
FY2025$27.9M
Expenses
$25.0M
FY2024▲ +12%
Expenses by fiscal year
FY2021$19.6M
FY2022$19.3M
FY2023$22.4M
FY2024$25.0M
FY2025$27.2M
Net assets
$3.6M
FY2024▲ +2%
Net assets by fiscal year
FY2021$2.6M
FY2022$3.0M
FY2023$3.5M
FY2024$3.6M
FY2025$4.2M

From the FY2024 Form 990 (year ending June 2024) · figures checked against the IRS filing · see the original

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You’re viewing the FY2024 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Mar 1996.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

94 cents of each dollar spent went to programs.

Program services 94% · $23.6M Management & general 6% · $1.4M Fundraising 0% · $54K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

23 people listed on the 990; $427K paid to officers and key staff.

Part VII, Section A · reportable compensation · most recent filed roster (FY2023); the FY2024 filing did not itemize Part VII
Executive Director
$172,449Pt VII · Sec A
Director of Finance
$149,291Pt VII · Sec A
Director of Eci
$105,171Pt VII · Sec A
$0Pt VII · Sec A
Vice Chair
$0Pt VII · Sec A
$0Pt VII · Sec A
Treasurer
$0Pt VII · Sec A
$0Pt VII · Sec A

Gayle Headen’s $156K as Executive Director is at the 18th percentile of top reported officer pay among 3683 $10–100M education nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 7 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021
Gayle Headon—$172,449$133,966$131,037$125,297
Gayle Headen$155,915————
Gary Carr$151,239$149,291$121,111$116,957$117,325
Anna Troutman————$121,470
Carol C Orji$115,142$105,171———
Angie Welsh——$50,550$100,931$100,448
Sherry Heuser——$8,350$7,850—

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Wake County Smart Start INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Provides early education and developmental support to children under five to ensure they are prepared for success in pre-K and kindergarten.

Provided by the organization

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3 programs · $22.1M · in their own filed words · FY2023
01

NC pre-kindergarten programthe NC pre-kindergarten program is designed to provide high-quality educational experiences to enhance school readiness for eligible four-year-olds. Children in pre-k attend a full school day in a school-year program.

$14.7Mprogram expense
02

Family SUPPORT/HEALTH and safetywake county smart start funds family support and health and safety activities that benefit families and children in wake county. Family support includes parenting skills training, ongoing parent education, family literacy initiatives, transportation, community outreach and family navigation.

$4.5Mprogram expense
03

Wake threeschoolthis program provides early education to young children in a play-based, dynamic environment, like the nationally recognized NC pre-k program. Research shows when three-year-old children receive support for learning early, they learn better, gain stronger skills, and are better prepared for success in pre-k and…

$3.0Mprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2024
Total grants receivedfrom 2 funders$9.1M
Grants paid · 199 grants · $89.3M · 2020–2024
Childcare Network INCFY2024$3,082,694
Wake County Public SchoolsFY2024$2,684,556
Creative Schools INCFY2024$1,303,892
Bright Beginnings of Cary INCFY2024$1,222,922
Primary Beginnings Child DevelopmentFY2024$1,066,440
The Happy Face PreschoolFY2024$880,446
Academically Based ChildFY2024$797,586
Kids First Academy INCFY2024$759,528
Abc Land INC IIFY2024$728,374
Telamon CorporationNC · FY2024$680,820
Wake County Human ServicesFY2024$665,510
Wanda's Little Hands Educational CenterFY2024$661,730
A Safe Place Child Enrichment Center INCFY2024$588,438
Early Preschool & Learning Center LLCFY2024$559,640
Little Hands 'n' Feet Child Care Center INCFY2024$522,868
Kindercare Learning CenterFY2024$442,270
See all 199 grants →

By the numbers

The FY2024 990, line by line.

1The main four
Money inPt VIII
$25.1M
Ln 12
Gifts and grantsLn 1h$24.9M
Investment incomeLn 3$196K
Other incomeLn 4–11$33K
Money outPt IX
$25.0M
Ln 25
Programscol B$23.6M
Managementcol C$1.4M
Fundraisingcol D$54K
Owns and owesPt X
$3.6M
net assets · Ln 32
Cash and savingsLn 1–2$3.9M
Total assetsLn 16$4.0M
LiabilitiesLn 26$401K
PeoplePt VI, VII
23
listed · VII A
PaidVII A3
Voting boardVI 1a21
IndependentVI 1b20
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$24.9M
Government grantsLn 1e$24.6M
Investment incomeLn 3$196K
Other incomeLn 4–11$33K
Total revenueLn 12$25.1M
Assets in detailPt X, end of year
CashLn 1$238K
SavingsLn 2$3.7M
Cash and savings togetherLn 1–2$3.9M
Total assetsLn 16$4.0M
LiabilitiesLn 26$401K
Net assetsLn 32$3.6M
OperationsPt I, VI
EmployeesI 537
VolunteersI 6120
Fiscal year endsHeaderJune
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY24End FY24
Cash and savingsLn 1–2$4.2M$3.9M
Total assetsLn 16$4.3M$4.0M
LiabilitiesLn 26$797K$401K
Net assetsLn 32$3.5M$3.6M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic organizationsLn 1$19.6M$19.6M
Pay of current officers, directors and key staffLn 5$368K$265K$99K$3K
Other salaries and wagesLn 7$2.5M$1.8M$696K$24K
Pension plan contributionsLn 8$268K$202K$64K$1K
Other employee benefitsLn 9$382K$307K$72K$3K
Payroll taxesLn 10$220K$158K$60K$2K
Legal feesLn 11b$475$475
Accounting feesLn 11c$8K$8K
Other fees for servicesLn 11g$844K$695K$145K$3K
Advertising and promotionLn 12$7K$3K$3K$599
Office expensesLn 13$82K$56K$25K$896
Information technologyLn 14$188K$120K$64K$4K
OccupancyLn 16$231K$157K$62K$11K
TravelLn 17$46K$41K$5K
Conferences, conventions and meetingsLn 19$77K$62K$14K$349
InsuranceLn 23$22K$2K$20K
Other expenses (24a–d)Ln 24$171K$93K$77K$90
All other expensesLn 24e$11K$11K
Total functional expensesLn 25$25.0M$23.6M$1.4M$54K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $27.9M$27.2M$666K$4.2M 990 PDF
FY2024 Viewing $25.1M$25.0M$74K$3.6M 990 PDF
FY2023 $22.9M$22.4M$484K$3.5M 990 PDF
FY2022 $19.7M$19.3M$401K$3.0M 990 PDF
FY2021 $20.1M$19.6M$490K$2.6M 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2024 990 (4 parts)
Part VIII · Statement of revenue $25,102,327 across 6 lines filed
VIII-1e Government grants$24,563,102
VIII-1f All other contributions, gifts and grants$310,766
VIII-1h Total contributions, gifts and grants$24,873,868
VIII-3 Investment incomeExcluded from tax $195,894$195,894
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Excluded from tax $32,565$32,565
VIII-12 Total revenueRelated to mission $0 · Unrelated business $0 · Excluded from tax $228,459$25,102,327
Part IX · Statement of functional expenses $25,028,627 across 18 lines filed
IX-1 Grants to domestic organizationsPrograms $19,563,939$19,563,939
IX-5 Pay of current officers, directors and key staffPrograms $265,225 · Management $99,044 · Fundraising $3,301$367,570
IX-7 Other salaries and wagesPrograms $1,822,715 · Management $696,234 · Fundraising $23,565$2,542,514
IX-8 Pension plan contributionsPrograms $202,413 · Management $63,909 · Fundraising $1,257$267,579
IX-9 Other employee benefitsPrograms $307,377 · Management $71,696 · Fundraising $2,582$381,655
IX-10 Payroll taxesPrograms $157,876 · Management $59,935 · Fundraising $2,037$219,848
IX-11b Legal feesManagement $475$475
IX-11c Accounting feesManagement $7,754$7,754
IX-11g Other fees for servicesPrograms $695,295 · Management $145,439 · Fundraising $3,276$844,010
IX-12 Advertising and promotionPrograms $2,658 · Management $3,342 · Fundraising $599$6,599
IX-13 Office expensesPrograms $55,698 · Management $25,010 · Fundraising $896$81,604
IX-14 Information technologyPrograms $119,926 · Management $63,926 · Fundraising $4,279$188,131
IX-16 OccupancyPrograms $157,489 · Management $62,164 · Fundraising $11,289$230,942
IX-17 TravelPrograms $40,976 · Management $4,729$45,705
IX-19 Conferences, conventions and meetingsPrograms $61,989 · Management $14,360 · Fundraising $349$76,698
IX-23 InsurancePrograms $2,293 · Management $20,019$22,312
IX-24 Other expenses (24a–d)Programs $93,317 · Management $77,183 · Fundraising $90$170,590
IX-24e All other expensesPrograms $10,702$10,702
IX-25 Total functional expensesPrograms $23,559,888 · Management $1,415,219 · Fundraising $53,520$25,028,627
Part X · Balance sheet $3,982,549 assets, 11 lines filed
X-1 Cash, non-interest-bearingStart of year $149,571$238,391
X-2 Savings and temporary cash investmentsStart of year $4,043,344$3,680,539
X-4 Accounts receivableStart of year $111,654$63,619
X-16 Total assetsStart of year $4,304,569$3,982,549
X-17 Accounts payable and accrued expensesStart of year $1,268$1,336
X-18 Grants payableStart of year $795,815$400,027
X-26 Total liabilitiesStart of year $797,083$401,363
X-27 Net assets without donor restrictionsStart of year $2,004,560$2,174,146
X-28 Net assets with donor restrictionsStart of year $1,502,926$1,407,040
X-32 Total net assets or fund balancesStart of year $3,507,486$3,581,186
X-33 Total liabilities and net assetsStart of year $4,304,569$3,982,549
Part XI · Reconciliation of net assets $3,581,186 net assets at year end
XI-1 Total revenue$25,102,327
XI-2 Total expenses$25,028,627
XI-3 Revenue less expenses$73,700
XI-4 Net assets at start of year$3,507,486
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$3,581,186

Form 990 e-file (XML) FY2024 from the IRS · Classification, formation year and address from the IRS Business Master File

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