The organization produces informational and educational videos for public charities, other non-profit organizations and community outreach projects to use in public awareness campaigns, membership drives and participant training programs.

501(c)(3) charity; gifts are tax-deductible.
95¢ of each $1 spent went to programs.
$109K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2021 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2024
latest Form 990
Looks good: the latest return is for FY2024, 2 tax years back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
1 of 5
filings with a surplus
Average deficit $42K a year · 7% of revenue · last 5 filings
Concern: a surplus in 1 of the last 5 filings.
Pt I · Ln 19 · 5 filings
Spent on programs
95%
of spending
Looks good: 95% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$109K
to officers and key staff · 18% of spending
Fine: pay to officers and key staff is 18% of spending; 15% to 20%.
Pt VII · Sec A
8 mo
of spending, in cash
Looks good: 8.1 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $35K
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$109K
24% of total assets
Looks good: liabilities are 24% of assets; 50% or less.
Pt X · Ln 26
Independent board members
8
of 8 voting members
Looks good: 8 of 8 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$515K
-6% vs prior year
Spent
$592K
To programs
95%
Net assets
$355K
By yearFY2020–FY2024
Revenue
$515K
FY2021▼ -6%
Tap a bar for its year
Revenue by fiscal year
FY2020$550K
FY2021$515K
FY2022$589K
FY2023$692K
FY2024$660K
Expenses
$592K
FY2021▼ -8%
Tap a bar for its year
Expenses by fiscal year
FY2020$642K
FY2021$592K
FY2022$680K
FY2023$635K
FY2024$667K
Net assets
$355K
FY2021▼ -18%
Tap a bar for its year
Net assets by fiscal year
FY2020$432K
FY2021$355K
FY2022$263K
FY2023$320K
FY2024$313K

From the FY2021 Form 990 · figures checked against the IRS filing · see the original

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You’re viewing the FY2021 filing — not the latest on file. See the latest (FY2024) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2024. IRS ruling in Mar 1990.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

95 cents of each dollar spent went to programs.

Program services 95% · $564K Management & general 5% · $28K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

7 people listed on the 990; $109K paid to officers and key staff.

Part VII, Section A · reportable compensation
President
$108,576Pt VII · Sec A
$0Pt VII · Sec A
Secretary/Tr
$0Pt VII · Sec A
Chair Emerit
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
$0Pt VII · Sec A

Robin Smith’s $105K as President is at the 90th percentile of top reported officer pay among 2216 $100K–1M arts & culture nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 1 named individual · Part VII

NameFY2024FY2023FY2022FY2021FY2020
Robin Smith$104,741$81,120$108,160$108,576$108,922

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Video Action INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Creates videos for charities to raise awareness and train participants.

Questions for Video Action INC

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Provided by the organization

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1 program · $564K · in their own filed words · FY2021
01

Production and Education Services

The organization produces informational and educational videos for public charities, government agencies, other non-profit organizations and community outreach projects to use in public awareness campaigns, membership drives and participant training programs.

$564Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2021
Total grants receivedfrom 1 funder$35K

By the numbers

The FY2021 990, line by line.

1The main four
Money inPt VIII
$515K
Ln 12
Fees for servicesLn 2g$508K
Gifts and grantsLn 1h$6K
Investment incomeLn 3$137
Money outPt IX
$592K
Ln 25
Programscol B$564K
Managementcol C$28K
Owns and owesPt X
$355K
net assets · Ln 32
Cash and savingsLn 1–2$400K
Total assetsLn 16$464K
LiabilitiesLn 26$109K
PeoplePt VI, VII
7
listed · VII A
PaidVII A1
Voting boardVI 1a8
IndependentVI 1b8
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$6K
Fees for servicesLn 2g$508K
Investment incomeLn 3$137
Total revenueLn 12$515K
Assets in detailPt X, end of year
CashLn 1$128K
SavingsLn 2$272K
Cash and savings togetherLn 1–2$400K
Land, buildings, equipmentLn 10c$7K
Other assetsLn 15$4K
Total assetsLn 16$464K
LiabilitiesLn 26$109K
Net assetsLn 32$355K
OperationsPt I, VI
EmployeesI 53
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY21End FY21
Cash and savingsLn 1–2$456K$400K
Land, buildings, equipmentLn 10c$10K$7K
Total assetsLn 16$526K$464K
LiabilitiesLn 26$94K$109K
Net assetsLn 32$432K$355K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Other salaries and wagesLn 7$166K$158K$8K
Other employee benefitsLn 9$14K$13K$708
Payroll taxesLn 10$13K$12K$645
Accounting feesLn 11c$6K$6K
Other fees for servicesLn 11g$146K$146K
Office expensesLn 13$17K$16K$838
Information technologyLn 14$10K$10K$509
OccupancyLn 16$52K$50K$3K
TravelLn 17$6K$5K$281
Depreciation, depletion and amortizationLn 22$3K$3K
InsuranceLn 23$8K$8K
Other expenses (24a–d)Ln 24$137K$137K
All other expensesLn 24e$15K$15K
Total functional expensesLn 25$592K$564K$28K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2024 Latest $660K$667K−$7K$313K 990 PDF
FY2023 $692K$635K$57K$320K 990 PDF
FY2022 $589K$680K−$92K$263K 990 PDF
FY2021 Viewing $515K$592K−$77K$355K 990 PDF
FY2020 $550K$642K−$92K$432K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2021 990 (6 parts)
Part I · Summary $514,938 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $3,800$6,425
I-9 Program service revenuePrior year $544,673$508,376
I-10 Investment incomePrior year $1,142$137
I-11 Other revenue$0
I-12 Total revenuePrior year $549,615$514,938
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $182,950$193,073
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $458,638$399,094
I-18 Total expensesPrior year $641,588$592,167
I-19 Revenue less expensesPrior year −$91,973−$77,229
Part VI · Governance 8 of 8 board members independent, 2 to look at
VI-1a Voting members of the governing body8
VI-1b Independent voting members8
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-2 Family or business relationship among officers or directorsNo
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $514,938 across 5 lines filed
VIII-1f All other contributions, gifts and grants$6,425
VIII-1h Total contributions, gifts and grants$6,425
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $508,376$508,376
VIII-3 Investment incomeExcluded from tax $137$137
VIII-12 Total revenueRelated to mission $508,376 · Excluded from tax $137$514,938
Part IX · Statement of functional expenses $592,167 across 13 lines filed
IX-7 Other salaries and wagesPrograms $157,712 · Management $8,301$166,013
IX-9 Other employee benefitsPrograms $13,444 · Management $708$14,152
IX-10 Payroll taxesPrograms $12,263 · Management $645$12,908
IX-11c Accounting feesManagement $6,050$6,050
IX-11g Other fees for servicesPrograms $146,253$146,253
IX-13 Office expensesPrograms $15,929 · Management $838$16,767
IX-14 Information technologyPrograms $9,677 · Management $509$10,186
IX-16 OccupancyPrograms $49,797 · Management $2,621$52,418
IX-17 TravelPrograms $5,331 · Management $281$5,612
IX-22 Depreciation, depletion and amortizationPrograms $2,592$2,592
IX-23 InsuranceManagement $7,981$7,981
IX-24 Other expenses (24a–d)Programs $136,555$136,555
IX-24e All other expensesPrograms $14,680$14,680
IX-25 Total functional expensesPrograms $564,233 · Management $27,934 · Fundraising $0$592,167
Part X · Balance sheet $464,494 assets, 13 lines filed
X-1 Cash, non-interest-bearingStart of year $41,787$128,056
X-2 Savings and temporary cash investmentsStart of year $414,546$271,571
X-4 Accounts receivable$17,572
X-9 Prepaid expenses and deferred chargesStart of year $55,541$35,804
X-10c Land, buildings and equipment, netStart of year $9,721$7,130
X-15 Other assetsStart of year $4,361$4,361
X-16 Total assetsStart of year $525,956$464,494
X-17 Accounts payable and accrued expensesStart of year $74,241$96,673
X-19 Deferred revenueStart of year $19,345$12,681
X-26 Total liabilitiesStart of year $93,586$109,354
X-27 Net assets without donor restrictionsStart of year $432,370$355,140
X-32 Total net assets or fund balancesStart of year $432,370$355,140
X-33 Total liabilities and net assetsStart of year $525,956$464,494
Part XI · Reconciliation of net assets $355,140 net assets at year end
XI-1 Total revenue$514,938
XI-2 Total expenses$592,167
XI-3 Revenue less expenses−$77,229
XI-4 Net assets at start of year$432,370
XI-10 Net assets at end of year$355,140

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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