Bright Pink Nfp FY2021 filing

Chicago, ILUnknown exempt organization EIN 51-0619889Revenue $2.0M in FY2021

On file with the IRSbrightpink.org2045 W Grand Ave Ste B 54599 · Chicago, IL

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Accelerate, deepen, and expand the impact of life-saving breast and ovarian health interventions.

69¢ of each $1 spent went to programs.
$599K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Programs: Part IX · Pay: Part VII

Before you give

FY2021 · Form 990Independent: from IRS data, not the org
Download 990
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
2 of 4
filings with a surplus
Average surplus $134K a year · 11% of revenue · last 4 filings
Worth a look: a surplus in 2 of the last 4 filings.
Pt I · Ln 19 · 4 filings
Spent on programs
69%
of spending
Fine: 69% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$599K
to officers and key staff · 28% of spending
Worth a look: pay to officers and key staff is 28% of spending; over 20%.
Pt VII · Sec A
5 mo
of spending, in cash
Plus $3.7M in investments, Pt X · Ln 11–13
Looks good: 4.9 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
2
named funders · $20K
Fine: 2 funders name it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$410K
8% of total assets
Looks good: liabilities are 8% of assets; 50% or less.
Pt X · Ln 26
Independent board members
8
of 8 voting members
Looks good: 8 of 8 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$2.0M
Spent
$2.2M
To programs
69%
Net assets
$4.7M
By yearFY2021–FY2025
Revenue
$2.0M
FY2021
Tap a bar for its year
Revenue by fiscal year
FY2021$2.0M
FY2022$1.7M
FY2023$703K
FY2024$520K
FY2025$114K
Expenses
$2.2M
FY2021
Tap a bar for its year
Expenses by fiscal year
FY2021$2.2M
FY2022$973K
FY2023$830K
FY2024$480K
FY2025Not on file
Net assets
$4.7M
FY2021
Tap a bar for its year
Net assets by fiscal year
FY2021$4.7M
FY2022$4.9M
FY2023$4.8M
FY2024$4.7M
FY2025$0

From the FY2021 Form 990 (year ending July 2021) · see the original

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Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

69 cents of each dollar spent went to programs.

Program services 69% · $1.5M Management & general 17% · $372K Fundraising 13% · $290K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

24 people listed on the 990; $599K paid to officers and key staff.

Part VII, Section A · reportable compensation · most recent filed roster (FY2020); the FY2021 filing did not itemize Part VII
CEO (thru 05/21)
$222,105Pt VII · Sec A
VP Growth & Product
$133,543Pt VII · Sec A
VP Finance & Operations
$132,592Pt VII · Sec A
Former CEO (thru 12/19)
$110,323Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A
Board Member
$0Pt VII · Sec A

Compensation history total reportable pay by year · 5 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021
Ginny Ehrlich———$159,731$222,105
Traci Dawodu———$145,555$132,592
Jessica Richmond———$143,860$133,543
Katie Thiede————$110,323
Lindsay Avner$104,000$92,000$65,000$77,500—

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2Yes
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Speeds up and broadens life-saving breast and ovarian health efforts.

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Provided by the organization

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4 programs · $2.5M · in their own filed words · FY2020
01

Audience Engagement

Activities that drive general awareness of bright pink, breast and ovarian health, and why knowing your risk is important.

$780Kprogram expense
02

Risk Knowledge and Behavior

Activities that help women to know their breast and ovarian cancer risk, drive them to assess their risk, and take risk mitigating actions.

$605Kprogram expense
03

Public Engagement

Activities that help women to understand the value of knowing their breast and ovarian cancer risk and drive them to assess their risk and take risk-mitigating action. Activities include themed, multichannel digital campaigns, social media engagement, printing and distribution of educational materials, and delivering educational content…

$599Kprogram expense
04

Risk Assessment

Bright pink's suite of risk assessment digital tools includes: assess your risk - a digital breast and ovarian risk assessment tool; and explore your genetics - a website that helps women to navigate the genetic testing landscape.

$542Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2024
Total grants receivedfrom 2 funders$20K
Grants paid · 15 grants · $5.7M · 2021–2024
Touch the Black Breast Cancer AllianceMD · FY2023$50,000
Nueva Vida INCVA · FY2023$25,000
Touch the Black Breast Cancer AllianceMD · FY2022$150,000
Nueva Vida INCVA · FY2022$75,000
Touch the Black Breast Cancer AllianceMD · FY2021$150,000
Nueva Vida INCVA · FY2021$50,000

By the numbers

The FY2021 990, line by line.

1The main four
Money inPt VIII
$2.0M
Ln 12
Other incomeLn 4–11$1.4M
Gifts and grantsLn 1h$340K
Investment incomeLn 3$256K
Money outPt IX
$2.2M
Ln 25
Programscol B$1.5M
Managementcol C$372K
Fundraisingcol D$290K
Owns and owesPt X
$4.7M
net assets · Ln 32
Cash and savingsLn 1–2$884K
Total assetsLn 16$5.1M
LiabilitiesLn 26$410K
PeoplePt VI, VII
24
listed · VII A
PaidVII A4
Voting boardVI 1a8
IndependentVI 1b8
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$340K
Government grantsLn 1e$10K
Investment incomeLn 3$256K
Other incomeLn 4–11$1.4M
Total revenueLn 12$2.0M
Assets in detailPt X, end of year
Cash and savings togetherLn 1–2$884K
Total assetsLn 16$5.1M
LiabilitiesLn 26$410K
Net assetsLn 32$4.7M
OperationsPt I, VI
EmployeesI 50
VolunteersI 68
Fiscal year endsHeaderJuly
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $114K$0 990 PDF
FY2024 $520K$480K$39K$4.7M 990 PDF
FY2023 $703K$830K−$127K$4.8M 990 PDF
FY2022 $1.7M$973K$754K$4.9M 990 PDF
FY2021 Viewing $2.0M$2.2M−$131K$4.7M 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons J · Pay O · Explanations
See the full FY2021 990 (1 part)
Part VI · Governance 8 of 8 board members independent, 1 to look at
VI-1a Voting members of the governing body8
VI-1b Independent voting members8
VI-2 Family or business relationship among officers or directorsYes
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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