The Magic House FY2024 filing

Tax-deductible

Saint Louis, MO501(c)(3)Since 1975Arts & CultureEIN 51-0138441

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The Magic House, st. Louis children's museum will engage all children with hands-on learning experiences that spark imagination, pique curiosity, enhance creativity and develop problem-solving skills within a place of beauty, wonder, joy and Magic.

501(c)(3) charity; gifts are tax-deductible.
79¢ of each $1 spent went to programs.
$812K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2024 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
4 of 6
filings with a surplus
Average surplus $635K a year · 7% of revenue · last 6 filings
Fine: a surplus in 4 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
79%
of spending
Looks good: 79% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$812K
to officers and key staff · 9% of spending
Looks good: pay to officers and key staff is 9% of spending; 15% or less.
Pt VII · Sec A
Cash reserves
6 mo
of spending, in cash
Looks good: 5.5 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $50K
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$5.1M
14% of total assets
Looks good: liabilities are 14% of assets; 50% or less.
Pt X · Ln 26
Independent board members
35
of 35 voting members
Looks good: 35 of 35 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$10.8M
-6% vs prior year
Spent
$9.4M
To programs
79%
Net assets
$31.8M
By yearFY2020–FY2025
Revenue
$10.8M
FY2024▼ -6%
Revenue by fiscal year
FY2020$5.4M
FY2021$8.7M
FY2022$6.8M
FY2023$11.6M
FY2024$10.8M
FY2025$9.6M
Expenses
$9.4M
FY2024▲ +4%
Expenses by fiscal year
FY2020$6.6M
FY2021$7.0M
FY2022$8.1M
FY2023$9.0M
FY2024$9.4M
FY2025$9.1M
Net assets
$31.8M
FY2024▲ +7%
Net assets by fiscal year
FY2020$26.2M
FY2021$28.9M
FY2022$25.6M
FY2023$29.6M
FY2024$31.8M
FY2025$32.9M

From the FY2024 Form 990 · figures checked against the IRS filing · see the original

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You’re viewing the FY2024 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Sep 1977.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

79 cents of each dollar spent went to programs.

Program services 79% · $7.4M Management & general 16% · $1.5M Fundraising 5% · $436K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

45 people listed on the 990; $812K paid to officers and key staff.

Part VII, Section A · reportable compensation
$289,869Pt VII · Sec A
$181,985Pt VII · Sec A
$122,639Pt VII · Sec A
Director of HR
$109,077Pt VII · Sec A
Director of Development
$108,895Pt VII · Sec A
Chair
$0Pt VII · Sec A
Vice Chair
$0Pt VII · Sec A
Vice Chair
$0Pt VII · Sec A

Elizabeth Fitzgerald’s $305K as President is at the 97th percentile of top reported officer pay among 3924 $1–10M arts & culture nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 6 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Elizabeth Fitzgerald$304,823$289,869$270,952$249,984$289,453$179,692
Cheryl Darr$192,191$181,985$173,235$163,050$188,568$120,028
Paula Burdge$132,597$122,639$114,638$110,557——
Elizabeth Hartman$114,002$109,077$105,888$103,284——
Vicki Peckron$113,199$108,895————
Mason Glenn$101,662—————

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See The Magic House executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Offers children hands-on learning in a unique educational setting.

Provided by the organization

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3 programs · $7.4M · in their own filed words · FY2024
01

Museum Experience

The magic house opened in 1979 to provide an educational facility for the children of the greater ST. Louis area. The museum is committed to hands-on learning and provides multi-curricular exhibits for children ages 1 to 11 years within a 55,000 square foot facility on three acres of outdoor space.

$5.9Mprogram expense
02

Public Programs

The magic house offers a wide variety of public programs. These include parent-child classes; art and cultural workshops and performances; summer camps; scout programs; birthday parties; and special events such as earth day, fall farm festival and big truck day.

$1.4Mprogram expense
03

School and Community Programs

The magic house offers facilitated field trip programs for students ages 3 to 14 that connect to classroom curriculum and meet state and national standards. These educational programs take place at both the magic house and our satellite location in the city of ST.

$211Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2025
Total grants receivedfrom 1 funder$50K

By the numbers

The FY2024 990, line by line.

1The main four
Money inPt VIII
$10.8M
Ln 12
Fees for servicesLn 2g$5.0M
Gifts and grantsLn 1h$4.6M
Other incomeLn 4–11$723K
Money outPt IX
$9.4M
Ln 25
Programscol B$7.4M
Managementcol C$1.5M
Fundraisingcol D$436K
Owns and owesPt X
$31.8M
net assets · Ln 32
Cash and savingsLn 1–2$4.3M
Total assetsLn 16$36.9M
LiabilitiesLn 26$5.1M
PeoplePt VI, VII
45
listed · VII A
PaidVII A5
Voting boardVI 1a35
IndependentVI 1b35
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$4.6M
Noncash giftsLn 1g$111K
Fundraising eventsLn 1c$484K
Fees for servicesLn 2g$5.0M
Investment incomeLn 3$496K
Other incomeLn 4–11$723K
Gains on assetsLn 7−$3K
Total revenueLn 12$10.8M
Assets in detailPt X, end of year
CashLn 1$898K
SavingsLn 2$3.4M
Cash and savings togetherLn 1–2$4.3M
InvestmentsLn 11–13$11.3M
Land, buildings, equipmentLn 10c$19.6M
Other assetsLn 15$366K
Total assetsLn 16$36.9M
LiabilitiesLn 26$5.1M
Net assetsLn 32$31.8M
OperationsPt I, VI
EmployeesI 5251
VolunteersI 6230
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY24End FY24
Cash and savingsLn 1–2$2.5M$4.3M
InvestmentsLn 11–13$10.8M$11.3M
Land, buildings, equipmentLn 10c$19.8M$19.6M
Total assetsLn 16$35.1M$36.9M
LiabilitiesLn 26$5.5M$5.1M
Net assetsLn 32$29.6M$31.8M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$520K$79K$351K$90K
Other salaries and wagesLn 7$4.1M$3.5M$377K$205K
Pension plan contributionsLn 8$173K$154K$12K$8K
Other employee benefitsLn 9$172K$144K$19K$10K
Payroll taxesLn 10$360K$282K$55K$23K
Legal feesLn 11b$10K$10K
Accounting feesLn 11c$98K$38K$60K
Investment management feesLn 11f$48K$48K
Other fees for servicesLn 11g$30K$30K
Advertising and promotionLn 12$276K$276K
Office expensesLn 13$427K$293K$33K$101K
Information technologyLn 14$148K$148K
OccupancyLn 16$657K$551K$106K
TravelLn 17$21K$21K
Conferences, conventions and meetingsLn 19$62K$62K
InterestLn 20$137K$104K$33K
Depreciation, depletion and amortizationLn 22$1.4M$1.3M$106K
InsuranceLn 23$178K$165K$13K
Other expenses (24a–d)Ln 24$542K$542K
Total functional expensesLn 25$9.4M$7.4M$1.5M$436K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $9.6M$9.1M$555K$32.9M 990 PDF
FY2024 Viewing $10.8M$9.4M$1.5M$31.8M 990 PDF
FY2023 $11.6M$9.0M$2.6M$29.6M 990 PDF
FY2022 $6.8M$8.1M−$1.3M$25.6M 990 PDF
FY2021 $8.7M$7.0M$1.7M$28.9M 990 PDF
FY2020 $5.4M$6.6M−$1.1M$26.2M 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2024 990 (4 parts)
Part VIII · Statement of revenue $10,833,458 across 10 lines filed
Lines not itemized here account for $468,132 of total revenue; see the IRS return.
VIII-1c Fundraising events$483,855
VIII-1f All other contributions, gifts and grants$4,141,821
VIII-1g Noncash contributions (included above)$110,852
VIII-1h Total contributions, gifts and grants$4,625,676
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $4,988,943$4,988,943
VIII-3 Investment incomeExcluded from tax $499,716$499,716
VIII-7 Net gain or loss on sales of assetsExcluded from tax −$3,381−$3,381
VIII-8 Net income from fundraising eventsExcluded from tax −$154,170−$154,170
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Excluded from tax $408,542$408,542
VIII-12 Total revenueRelated to mission $5,439,180 · Unrelated business $0 · Excluded from tax $768,602$10,833,458
Part IX · Statement of functional expenses $9,380,561 across 19 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $79,457 · Management $351,164 · Fundraising $89,574$520,195
IX-7 Other salaries and wagesPrograms $3,531,075 · Management $377,486 · Fundraising $205,428$4,113,989
IX-8 Pension plan contributionsPrograms $153,944 · Management $11,523 · Fundraising $7,726$173,193
IX-9 Other employee benefitsPrograms $143,636 · Management $19,031 · Fundraising $9,711$172,378
IX-10 Payroll taxesPrograms $282,173 · Management $54,816 · Fundraising $22,559$359,548
IX-11b Legal feesManagement $10,232$10,232
IX-11c Accounting feesPrograms $38,295 · Management $59,654$97,949
IX-11f Investment management feesManagement $47,661$47,661
IX-11g Other fees for servicesPrograms $30,191$30,191
IX-12 Advertising and promotionManagement $275,730$275,730
IX-13 Office expensesPrograms $292,916 · Management $33,487 · Fundraising $100,657$427,060
IX-14 Information technologyPrograms $148,082$148,082
IX-16 OccupancyPrograms $550,568 · Management $106,285$656,853
IX-17 TravelPrograms $20,512$20,512
IX-19 Conferences, conventions and meetingsPrograms $61,887$61,887
IX-20 InterestPrograms $103,832 · Management $32,670$136,502
IX-22 Depreciation, depletion and amortizationPrograms $1,301,576 · Management $106,254$1,407,830
IX-23 InsurancePrograms $165,002 · Management $13,470$178,472
IX-24 Other expenses (24a–d)Programs $542,297$542,297
IX-25 Total functional expensesPrograms $7,445,443 · Management $1,499,463 · Fundraising $435,655$9,380,561
Part X · Balance sheet $36,899,027 assets, 19 lines filed
X-1 Cash, non-interest-bearingStart of year $1,245,807$898,462
X-2 Savings and temporary cash investmentsStart of year $1,208,397$3,431,646
X-3 Pledges and grants receivableStart of year $1,457,223$1,100,934
X-4 Accounts receivableStart of year $5,178$30,000
X-8 Inventories for sale or useStart of year $85,072$75,324
X-9 Prepaid expenses and deferred chargesStart of year $73,300$82,088
X-10c Land, buildings and equipment, netStart of year $19,844,547$19,612,170
X-11 Publicly traded securitiesStart of year $10,774,666$11,302,822
X-15 Other assetsStart of year $435,628$365,581
X-16 Total assetsStart of year $35,129,818$36,899,027
X-17 Accounts payable and accrued expensesStart of year $593,611$594,268
X-19 Deferred revenueStart of year $1,191,455$1,334,344
X-20 Tax-exempt bond liabilitiesStart of year $1,961,508$1,502,979
X-25 Other liabilitiesStart of year $543,479$483,292
X-26 Total liabilitiesStart of year $5,548,915$5,107,299
X-27 Net assets without donor restrictionsStart of year $26,656,542$27,954,267
X-28 Net assets with donor restrictionsStart of year $2,924,361$3,837,461
X-32 Total net assets or fund balancesStart of year $29,580,903$31,791,728
X-33 Total liabilities and net assetsStart of year $35,129,818$36,899,027
Part XI · Reconciliation of net assets $31,791,728 net assets at year end
XI-1 Total revenue$10,833,458
XI-2 Total expenses$9,380,561
XI-3 Revenue less expenses$1,452,897
XI-4 Net assets at start of year$29,580,903
XI-5 Net unrealized gains (losses) on investments$757,928
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$31,791,728

Form 990 e-file (XML) FY2024 from the IRS · Classification, formation year and address from the IRS Business Master File

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