Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Mar 1982.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
63 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
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Who runs it and what they're paid
21 people listed on the 990; $97K paid to officers and key staff.
Bob Verkuilen’s $97K as President/Ce is at the 78th percentile of top reported officer pay among 1989 $100K–1M environment nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 1 named individual · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Bob Verkuilen | $97,170 | $94,340 | $89,000 | $83,888 | $65,333 |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Inspires Nebraskans to improve and beautify communities through individual action.
Questions for Keep Nebraska Beautiful
Your first name shows with your question. Keep Nebraska Beautiful answers here, for everyone.
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Facilitated the great american clean up for the state of nebraska; promoted additional clean up efforts across nebraska; promoted school recycling & statewide recycle right education; operated the nebraska litter hotline across numerous nebraska counties; provided resources & planning for numerous schools in the litter free school zones…
Facilitated the nebraska material exchange program; used oil collection program; food waste reduction program; and household hazardous waste program including the publication of various newsletters; social media postings; and informative RESOURCES/PRESENTATIONS.
Facilitated the school chemical cleanout campaign; a program that safely disposes of unused or unneeded hazardous chemicals from school chemistry laboratories.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2025 990, line by line.
Download 990
| Line | Start FY25 | End FY25 |
|---|---|---|
| Cash and savingsLn 1–2 | $24K | $61K |
| Total assetsLn 16 | $24K | $61K |
| LiabilitiesLn 26 | $0 | $0 |
| Net assetsLn 32 | $24K | $61K |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Pay of current officers, directors and key staffLn 5 | $104K | $24K | $80K | |
| Other salaries and wagesLn 7 | $135K | $135K | ||
| Pension plan contributionsLn 8 | $7K | $7K | ||
| Other employee benefitsLn 9 | $7K | $7K | ||
| Payroll taxesLn 10 | $17K | $12K | $5K | |
| Accounting feesLn 11c | $7K | $7K | ||
| Other fees for servicesLn 11g | $48K | $48K | ||
| Advertising and promotionLn 12 | $3K | $3K | ||
| Office expensesLn 13 | $6K | $6K | ||
| Information technologyLn 14 | $14K | $14K | ||
| OccupancyLn 16 | $23K | $23K | ||
| TravelLn 17 | $3K | $3K | ||
| Conferences, conventions and meetingsLn 19 | $9K | $9K | ||
| InsuranceLn 23 | $2K | $2K | ||
| Other expenses (24a–d)Ln 24 | $4K | $231 | $3K | |
| Total functional expensesLn 25 | $389K | $244K | $138K | $6K |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest Viewing | $425K | $389K | $36K | $61K | 990 PDF |
| FY2024 | $372K | $452K | −$80K | $24K | 990 PDF |
| FY2023 | $278K | $329K | −$51K | $104K | 990 PDF |
| FY2022 | $251K | $271K | −$20K | $155K | 990 PDF |
| FY2021 | $265K | $230K | $35K | $177K | 990 PDF |
| FY2020 | $194K | $197K | −$3K | $109K | 990 PDF |
| FY2019 | $166K | $203K | −$37K | $112K | 990 PDF |
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Schedules filed Part IV
See the full FY2025 990 (6 parts)
Part I · Summary $425,061 revenue, 12 lines filed
Part VI · Governance 20 of 20 board members independent, no flags
Part VIII · Statement of revenue $425,061 across 9 lines filed
Part IX · Statement of functional expenses $388,569 across 15 lines filed
Part X · Balance sheet $60,954 assets, 6 lines filed
Part XI · Reconciliation of net assets $60,954 net assets at year end
Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File
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