We elevate the standards of care that make motherhood accessible by: 1) providing state of the art mobile medical clinics, 2) supporting high-caliber women's health clinics, 3) empowering local organizations and churches to deliver (continued on schedule o)a robust network of resources, and 4) offering a digital platform with 24-hour resources for women.

501(c)(3) charity; gifts are tax-deductible.
72¢ of each $1 spent went to programs.
$818K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2020 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
3 of 6
filings with a surplus
Average surplus $171K a year · 2% of revenue · last 6 filings
Worth a look: a surplus in 3 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
72%
of spending
Fine: 72% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$818K
to officers and key staff · 10% of spending
Looks good: pay to officers and key staff is 10% of spending; 15% or less.
Pt VII · Sec A
3 mo
of spending, in cash
Looks good: 3.0 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $20K
Fine: 1 funder names it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$1.3M
34% of total assets
Looks good: liabilities are 34% of assets; 50% or less.
Pt X · Ln 26
Independent board members
5
of 6 voting members
Looks good: 5 of 6 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$7.7M
Spent
$8.0M
To programs
72%
Net assets
$2.6M
By yearFY2020–FY2025
Revenue
$7.7M
FY2020
Tap a bar for its year
Revenue by fiscal year
FY2020$7.7M
FY2021$8.2M
FY2022$8.4M
FY2023$8.4M
FY2024$7.5M
FY2025$8.9M
Expenses
$8.0M
FY2020
Tap a bar for its year
Expenses by fiscal year
FY2020$8.0M
FY2021$7.2M
FY2022$8.4M
FY2023$8.6M
FY2024$7.5M
FY2025$8.4M
Net assets
$2.6M
FY2020
Tap a bar for its year
Net assets by fiscal year
FY2020$2.6M
FY2021$3.5M
FY2022$3.5M
FY2023$3.3M
FY2024$3.3M
FY2025$4.0M

From the FY2020 Form 990 · figures checked against the IRS filing · see the original

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You’re viewing the FY2020 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in May 2013.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

72 cents of each dollar spent went to programs.

Program services 72% · $5.8M Management & general 15% · $1.2M Fundraising 13% · $1.0M

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

13 people listed on the 990; $818K paid to officers and key staff.

Part VII, Section A · reportable compensation
Former CEO/Founder
$183,958Pt VII · Sec A
COO and Interim CEO
$169,044Pt VII · Sec A
$155,014Pt VII · Sec A
Chief Communications Officer
$134,790Pt VII · Sec A
$124,192Pt VII · Sec A
Treasurer/Consultant
$30,000Pt VII · Sec A
Training Program Dir/Board Member
$20,833Pt VII · Sec A
Chairman/Consultant
$0Pt VII · Sec A

Diane Ferraro’s $179K as Chief Executive Officer is at the 65th percentile of top reported officer pay among 3128 $1–10M health care nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 8 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Diane Ferraro$178,700$177,982$182,435$186,328$171,894$134,790
Joseph Baker—————$183,958
Annie Humphrey$170,164—————
Thomas Kim————$83,189$169,044
Annie Tang Humphrey———$161,735$128,053—
Annie Humphrey Tang—$161,734$161,273———
Paul Isaacs Part Year—————$155,014
John Gore$136,405$129,407$130,535$133,977$118,256$124,192

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Connects pregnant women with life-affirming resources, medical care, and financial assistance across America through a 24/7 digital platform to help them choose life.

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Provided by the organization

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3 programs · $5.4M · in their own filed words · FY2020
01

Partnering with Pregnancy Resource Centers to Empower Women to Choose Life for Their BabiesA woman facing an unplanned pregnancy is not always presented with the full range of options available to her. That's why mobile medical units - Stork Buses - are so important.

$2.9Mprogram expense
02

Due to COVID-19, we had to cut back on in-person events.We started the year with the third annual Stork Ball held at the Ronald Reagan Building located in Washington D.C. Former White House Secretary, Sarah Huckabee Sanders and State Senator of Lousiana, Katrina Jackson were guest speakers.

$1.5Mprogram expense
03

Awareness Impact 2020

2020 began with a goal of building on and improving our reach over 2019. COVID-19 changed our process and focus from more in person interaction to increasing our online presence and reach through various forms of new media content including videos, blogs, and social media engagement.

$1.0Mprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2025
Total grants receivedfrom 1 funder$20K
Grants paid · 200 grants · $8.1M · 2020–2025
Real Options for WomenTX · FY2025$151,738
True Choice Medical ClinicsCA · FY2025$100,000
Options for HerNJ · FY2025$83,640
Real Choices Chula VistaCA · FY2025$52,683
Aurora Pregnancy SupportMT · FY2025$50,797
Womens Care Center INCWV · FY2025$34,275
Restore Reproductive HealthTX · FY2025$15,434
North State Care ClinicCA · FY2025$14,901
Giannas House INCNY · FY2025$12,713
Horizon Pregnancy CenterCA · FY2025$11,800
Mosaic HealthIL · FY2025$11,254
Palouse Care Network INCID · FY2025$10,673
Teen Moms INCCA · FY2025$10,000
See all 200 grants →

By the numbers

The FY2020 990, line by line.

1The main four
Money inPt VIII
$7.7M
Ln 12
Gifts and grantsLn 1h$9.0M
Investment incomeLn 3$7K
Money outPt IX
$8.0M
Ln 25
Programscol B$5.8M
Managementcol C$1.2M
Fundraisingcol D$1.0M
Owns and owesPt X
$2.6M
net assets · Ln 32
Cash and savingsLn 1–2$2.0M
Total assetsLn 16$3.9M
LiabilitiesLn 26$1.3M
PeoplePt VI, VII
13
listed · VII A
PaidVII A7
Voting boardVI 1a6
IndependentVI 1b5
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$9.0M
Government grantsLn 1e$428K
Fundraising eventsLn 1c$1.2M
Investment incomeLn 3$7K
Total revenueLn 12$7.7M
Assets in detailPt X, end of year
CashLn 1$857K
SavingsLn 2$1.1M
Cash and savings togetherLn 1–2$2.0M
Land, buildings, equipmentLn 10c$1.6M
Other assetsLn 15$19K
Total assetsLn 16$3.9M
LiabilitiesLn 26$1.3M
Net assetsLn 32$2.6M
OperationsPt I, VI
EmployeesI 540
VolunteersI 6623
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY20End FY20
Cash and savingsLn 1–2$1.7M$2.0M
Land, buildings, equipmentLn 10c$1.5M$1.6M
Total assetsLn 16$4.5M$3.9M
LiabilitiesLn 26$1.7M$1.3M
Net assetsLn 32$2.8M$2.6M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic organizationsLn 1$2.4M$2.4M
Grants and assistance to foreign recipientsLn 3$14K$14K
Pay of current officers, directors and key staffLn 5$705K$535K$125K$46K
Pay of disqualified personsLn 6$264K$5K$259K
Other salaries and wagesLn 7$1.2M$1.1M$64K$84K
Other employee benefitsLn 9$203K$155K$37K$12K
Payroll taxesLn 10$143K$108K$26K$9K
Legal feesLn 11b$51K$10K$41K
Accounting feesLn 11c$27K$27K
Other fees for servicesLn 11g$763K$542K$196K$25K
Advertising and promotionLn 12$103K$46K$9K$47K
Office expensesLn 13$438K$161K$256K$21K
Information technologyLn 14$90K$69K$16K$5K
OccupancyLn 16$243K$180K$50K$14K
TravelLn 17$116K$95K$17K$4K
InterestLn 20$14K$11K$3K
Depreciation, depletion and amortizationLn 22$260K$208K$40K$12K
InsuranceLn 23$7K$5K$1K
Other expenses (24a–d)Ln 24$836K$88K$2K$745K
Total functional expensesLn 25$8.0M$5.8M$1.2M$1.0M

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $8.9M$8.4M$492K$4.0M 990 PDF
FY2024 $7.5M$7.5M$31K$3.3M 990 PDF
FY2023 $8.4M$8.6M−$228K$3.3M 990 PDF
FY2022 $8.4M$8.4M−$1K$3.5M 990 PDF
FY2021 $8.2M$7.2M$973K$3.5M 990 PDF
FY2020 Viewing $7.7M$8.0M−$242K$2.6M 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support F · Foreign J · Pay O · Explanations
See the full FY2020 990 (6 parts)
Part I · Summary $7,725,127 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $9,650,290$8,994,271
I-9 Program service revenuePrior year $55,395$0
I-10 Investment incomePrior year −$39,213$7,329
I-11 Other revenuePrior year −$1,286,299−$1,276,473
I-12 Total revenuePrior year $8,380,173$7,725,127
I-13 Grants and similar amounts paidPrior year $1,013,170$2,455,869
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $2,766,598$2,563,682
I-16a Professional fundraising feesPrior year $292,064$0
I-17 Other expensesPrior year $3,340,157$2,947,644
I-18 Total expensesPrior year $7,411,989$7,967,195
I-19 Revenue less expensesPrior year $968,184−$242,068
Part VI · Governance 5 of 6 board members independent, no flags
VI-1a Voting members of the governing body6
VI-1b Independent voting members5
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $7,725,127 across 7 lines filed
Lines not itemized here account for −$85,006 of total revenue; see the IRS return.
VIII-1c Fundraising events$1,203,251
VIII-1e Government grants$428,303
VIII-1f All other contributions, gifts and grants$7,362,717
VIII-1h Total contributions, gifts and grants$8,994,271
VIII-3 Investment incomeExcluded from tax $7,329$7,329
VIII-8 Net income from fundraising eventsExcluded from tax −$1,191,467−$1,191,467
VIII-12 Total revenueRelated to mission −$95,613 · Unrelated business $0 · Excluded from tax −$1,173,531$7,725,127
Part IX · Statement of functional expenses $7,967,195 across 19 lines filed
IX-1 Grants to domestic organizationsPrograms $2,441,869$2,441,869
IX-3 Grants and assistance to foreign recipientsPrograms $14,000$14,000
IX-5 Pay of current officers, directors and key staffPrograms $534,836 · Management $124,745 · Fundraising $45,841$705,422
IX-6 Pay of disqualified personsPrograms $5,000 · Management $259,305$264,305
IX-7 Other salaries and wagesPrograms $1,099,739 · Management $64,270 · Fundraising $83,599$1,247,608
IX-9 Other employee benefitsPrograms $154,627 · Management $36,622 · Fundraising $12,207$203,456
IX-10 Payroll taxesPrograms $108,168 · Management $26,183 · Fundraising $8,540$142,891
IX-11b Legal feesPrograms $10,278 · Management $41,113$51,391
IX-11c Accounting feesManagement $26,535$26,535
IX-11g Other fees for servicesPrograms $542,130 · Management $195,884 · Fundraising $24,951$762,965
IX-12 Advertising and promotionPrograms $45,942 · Management $9,154 · Fundraising $47,439$102,535
IX-13 Office expensesPrograms $161,097 · Management $256,217 · Fundraising $20,805$438,119
IX-14 Information technologyPrograms $68,747 · Management $16,289 · Fundraising $5,387$90,423
IX-16 OccupancyPrograms $179,710 · Management $49,510 · Fundraising $14,188$243,408
IX-17 TravelPrograms $94,782 · Management $16,793 · Fundraising $4,038$115,613
IX-20 InterestPrograms $11,157 · Management $2,789$13,946
IX-22 Depreciation, depletion and amortizationPrograms $208,084 · Management $40,495 · Fundraising $11,685$260,264
IX-23 InsurancePrograms $5,474 · Management $1,368$6,842
IX-24 Other expenses (24a–d)Programs $87,947 · Management $2,456 · Fundraising $745,200$835,603
IX-25 Total functional expensesPrograms $5,773,587 · Management $1,169,728 · Fundraising $1,023,880$7,967,195
Part X · Balance sheet $3,867,665 assets, 16 lines filed
X-1 Cash, non-interest-bearingStart of year $777,979$857,094
X-2 Savings and temporary cash investmentsStart of year $913,638$1,146,562
X-9 Prepaid expenses and deferred chargesStart of year $758,066$261,321
X-10c Land, buildings and equipment, netStart of year $1,535,271$1,581,751
X-14 Intangible assetsStart of year $1,625$1,625
X-15 Other assetsStart of year $444,420$19,312
X-16 Total assetsStart of year $4,460,898$3,867,665
X-17 Accounts payable and accrued expensesStart of year $687,060$653,698
X-18 Grants payable$169,000
X-19 Deferred revenueStart of year $443,194$10,000
X-25 Other liabilitiesStart of year $249,095$203,805
X-26 Total liabilitiesStart of year $1,658,575$1,307,410
X-27 Net assets without donor restrictionsStart of year $469,863$1,897,195
X-28 Net assets with donor restrictionsStart of year $2,332,460$663,060
X-32 Total net assets or fund balancesStart of year $2,802,323$2,560,255
X-33 Total liabilities and net assetsStart of year $4,460,898$3,867,665
Part XI · Reconciliation of net assets $2,560,255 net assets at year end
XI-1 Total revenue$7,725,127
XI-2 Total expenses$7,967,195
XI-3 Revenue less expenses−$242,068
XI-4 Net assets at start of year$2,802,323
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$2,560,255

Form 990 e-file (XML) FY2020 from the IRS · Classification, formation year and address from the IRS Business Master File

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