Our mission is to protect water quality and wildlife habitat in the river corridors and to advocate for sound land use in the Milwaukee, Menomonee, and Kinnickinnic River Watersheds.

501(c)(3) charity; gifts are tax-deductible.
81¢ of each $1 spent went to programs.
$95K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

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FY2024 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
3 of 6
filings with a surplus
Average surplus $12K a year · 1% of revenue · last 6 filings
Worth a look: a surplus in 3 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
81%
of spending
Looks good: 81% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$95K
to officers and key staff · 10% of spending
Looks good: pay to officers and key staff is 10% of spending; 15% or less.
Pt VII · Sec A
4 mo
of spending, in cash
Looks good: 4.2 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
9
named funders · $435K
Looks good: 9 funders name it on their filings; 3 or more.
Funders’ Sch. I, 990-PF
Liabilities
$108K
13% of total assets
Looks good: liabilities are 13% of assets; 50% or less.
Pt X · Ln 26
Independent board members
12
of 12 voting members
Looks good: 12 of 12 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$1.2M
+87% vs prior year
Spent
$937K
To programs
81%
Net assets
$737K
By yearFY2020–FY2025
Revenue
$1.2M
FY2024▲ +87%
Tap a bar for its year
Revenue by fiscal year
FY2020$826K
FY2021$616K
FY2022$919K
FY2023$616K
FY2024$1.2M
FY2025$975K
Expenses
$937K
FY2024▲ +14%
Tap a bar for its year
Expenses by fiscal year
FY2020$656K
FY2021$667K
FY2022$764K
FY2023$820K
FY2024$937K
FY2025$1.2M
Net assets
$737K
FY2024▲ +46%
Tap a bar for its year
Net assets by fiscal year
FY2020$603K
FY2021$565K
FY2022$702K
FY2023$506K
FY2024$737K
FY2025$534K

From the FY2024 Form 990 (year ending September 2024) · figures checked against the IRS filing · see the original

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You’re viewing the FY2024 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Mar 1996.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

81 cents of each dollar spent went to programs.

Program services 81% · $761K Management & general 10% · $96K Fundraising 9% · $80K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

13 people listed on the 990; $95K paid to officers and key staff.

Part VII, Section A · reportable compensation · most recent filed roster (FY2023); the FY2024 filing did not itemize Part VII
Executive Director
$95,000Pt VII · Sec A
President
$0Pt VII · Sec A
Vice President
$0Pt VII · Sec A
$0Pt VII · Sec A
Secretary
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Director
$0Pt VII · Sec A

Jennifer Breceda’s $99K as Executive Director is at the 79th percentile of top reported officer pay among 1989 $100K–1M environment nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 1 named individual · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Jennifer Breceda$99,161$95,000$90,694$72,218$88,276$76,912

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Milwaukee Riverkeeper INC executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Protects river water quality and wildlife habitat, advocating for smart land use.

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Provided by the organization

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1 program · $761K · in their own filed words · FY2023
01

River monitoring programs and coordination.

$761Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2024
See all 9 funders →

By the numbers

The FY2024 990, line by line.

1The main four
Money inPt VIII
$1.2M
Ln 12
Gifts and grantsLn 1h$1.1M
Fees for servicesLn 2g$27K
Investment incomeLn 3$8K
Money outPt IX
$937K
Ln 25
Programscol B$761K
Managementcol C$96K
Fundraisingcol D$80K
Owns and owesPt X
$737K
net assets · Ln 32
Cash and savingsLn 1–2$328K
Total assetsLn 16$844K
LiabilitiesLn 26$108K
PeoplePt VI, VII
13
listed · VII A
PaidVII A1
Voting boardVI 1a12
IndependentVI 1b12
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$1.1M
Government grantsLn 1e$194K
Noncash giftsLn 1g$3K
Fees for servicesLn 2g$27K
Investment incomeLn 3$8K
Other incomeLn 4–11$2K
Total revenueLn 12$1.2M
Assets in detailPt X, end of year
CashLn 1$43K
SavingsLn 2$284K
Cash and savings togetherLn 1–2$328K
InvestmentsLn 11–13$13K
Land, buildings, equipmentLn 10c$10K
Other assetsLn 15$99K
Total assetsLn 16$844K
LiabilitiesLn 26$108K
Net assetsLn 32$737K
OperationsPt I, VI
EmployeesI 510
VolunteersI 64,200
Fiscal year endsHeaderSeptember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY24End FY24
Cash and savingsLn 1–2$307K$328K
InvestmentsLn 11–13$12K$13K
Land, buildings, equipmentLn 10c$12K$10K
Total assetsLn 16$603K$844K
LiabilitiesLn 26$97K$108K
Net assetsLn 32$506K$737K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$98K$72K$13K$13K
Other salaries and wagesLn 7$434K$367K$22K$44K
Pension plan contributionsLn 8$14K$12K$813$1K
Other employee benefitsLn 9$47K$40K$0$7K
Payroll taxesLn 10$40K$33K$3K$4K
Accounting feesLn 11c$19K$0$19K$0
Other fees for servicesLn 11g$74K$74K$0$0
Advertising and promotionLn 12$6K$4K$1K$33
Office expensesLn 13$49K$20K$22K$7K
OccupancyLn 16$13K$10K$2K$1K
TravelLn 17$20K$17K$3K$601
Conferences, conventions and meetingsLn 19$2K$2K$738$0
Depreciation, depletion and amortizationLn 22$2K$2K$0$0
InsuranceLn 23$12K$7K$4K$962
Other expenses (24a–d)Ln 24$107K$101K$6K$155
Total functional expensesLn 25$937K$761K$96K$80K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $975K$1.2M−$212K$534K 990 PDF
FY2024 Viewing $1.2M$937K$217K$737K 990 PDF
FY2023 $616K$820K−$204K$506K 990 PDF
FY2022 $919K$764K$156K$702K 990 PDF
FY2021 $616K$667K−$52K$565K 990 PDF
FY2020 $826K$656K$170K$603K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support O · Explanations
See the full FY2024 990 (6 parts)
Part I · Summary $1,153,761 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $596,693$1,116,520
I-9 Program service revenuePrior year $12,349$27,266
I-10 Investment incomePrior year $5,784$8,241
I-11 Other revenuePrior year $1,605$1,734
I-12 Total revenuePrior year $616,431$1,153,761
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $503,396$632,983
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $316,745$303,827
I-18 Total expensesPrior year $820,141$936,810
I-19 Revenue less expensesPrior year −$203,710$216,951
Part VI · Governance 12 of 12 board members independent, no flags
VI-1a Voting members of the governing body12
VI-1b Independent voting members12
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $1,153,761 across 8 lines filed
VIII-1e Government grants$194,045
VIII-1f All other contributions, gifts and grants$922,475
VIII-1g Noncash contributions (included above)$2,640
VIII-1h Total contributions, gifts and grants$1,116,520
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Unrelated business $0 · Excluded from tax $0$27,266
VIII-3 Investment incomeUnrelated business $0 · Excluded from tax $8,241$8,241
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Related to mission $0 · Unrelated business $0 · Excluded from tax $1,734$1,734
VIII-12 Total revenueRelated to mission $27,266 · Unrelated business $0 · Excluded from tax $9,975$1,153,761
Part IX · Statement of functional expenses $936,810 across 15 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $72,331 · Management $12,910 · Fundraising $12,810$98,051
IX-7 Other salaries and wagesPrograms $366,916 · Management $22,487 · Fundraising $44,235$433,638
IX-8 Pension plan contributionsPrograms $11,943 · Management $813 · Fundraising $1,170$13,926
IX-9 Other employee benefitsPrograms $40,200 · Management $0 · Fundraising $6,823$47,023
IX-10 Payroll taxesPrograms $32,665 · Management $3,227 · Fundraising $4,453$40,345
IX-11c Accounting feesPrograms $0 · Management $18,681 · Fundraising $0$18,681
IX-11g Other fees for servicesPrograms $74,428 · Management $0 · Fundraising $0$74,428
IX-12 Advertising and promotionPrograms $4,254 · Management $1,396 · Fundraising $33$5,683
IX-13 Office expensesPrograms $19,618 · Management $21,730 · Fundraising $7,231$48,579
IX-16 OccupancyPrograms $9,742 · Management $1,524 · Fundraising $1,402$12,668
IX-17 TravelPrograms $16,504 · Management $3,369 · Fundraising $601$20,474
IX-19 Conferences, conventions and meetingsPrograms $1,558 · Management $738 · Fundraising $0$2,296
IX-22 Depreciation, depletion and amortizationPrograms $2,269 · Management $0 · Fundraising $0$2,269
IX-23 InsurancePrograms $7,405 · Management $3,500 · Fundraising $962$11,867
IX-24 Other expenses (24a–d)Programs $100,874 · Management $5,853 · Fundraising $155$106,882
IX-25 Total functional expensesPrograms $760,707 · Management $96,228 · Fundraising $79,875$936,810
Part X · Balance sheet $844,195 assets, 14 lines filed
X-1 Cash, non-interest-bearingStart of year $51,301$43,258
X-2 Savings and temporary cash investmentsStart of year $255,530$284,491
X-3 Pledges and grants receivableStart of year $176,381$338,468
X-9 Prepaid expenses and deferred chargesStart of year $10,148$55,699
X-10c Land, buildings and equipment, netStart of year $12,476$10,207
X-11 Publicly traded securitiesStart of year $11,538$12,691
X-15 Other assetsStart of year $85,705$99,381
X-16 Total assetsStart of year $603,079$844,195
X-17 Accounts payable and accrued expensesStart of year $97,183$107,672
X-26 Total liabilitiesStart of year $97,183$107,672
X-27 Net assets without donor restrictionsStart of year $276,959$259,861
X-28 Net assets with donor restrictionsStart of year $228,937$476,662
X-32 Total net assets or fund balancesStart of year $505,896$736,523
X-33 Total liabilities and net assetsStart of year $603,079$844,195
Part XI · Reconciliation of net assets $736,523 net assets at year end
XI-1 Total revenue$1,153,761
XI-2 Total expenses$936,810
XI-3 Revenue less expenses$216,951
XI-4 Net assets at start of year$505,896
XI-5 Net unrealized gains (losses) on investments$13,676
XI-10 Net assets at end of year$736,523

Form 990 e-file (XML) FY2024 from the IRS · Classification, formation year and address from the IRS Business Master File

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