Creative Identity EIN 33-0684800

Creative Identity

EIN  33-0684800 Public charity (501(c)(3)) Anaheim, CA Founded 1997
Form 990 (PDF) Compare with another nonprofit →
Is this your organization?
Claim this profile to manage it and share your story.
Claim
Provided by the organization

This section is blank until Creative Identity claims this page.

Know this organization? Claim it to add your story

Size
$1–10M
What they do
Offers music therapy and arts instruction to adults with disabilities, building prevocational skills.
Leadership
George J Gilliam · President & CEO · $100K
Money in and out
$1.5M revenue, $1.2M expenses
Bottom line
78% program efficiency

Offers music therapy and arts instruction to adults with disabilities, building prevocational skills. For fiscal year 2025 it reported $1.5M in revenue, $1.2M in expenses, and $439K in net assets.Pt I

Where the money goes · FY2025
Total revenue
$1.5M
Pt VIII · Ln 12
Total expenses
$1.2M
Pt IX · Ln 25
Net assets
$439K
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): $239K
Where spending went · Part IX cols B–D
Program services $0.78 Management & general $0.21 Fundraising $0.01
Program efficiency
78%
of spending reaches programs▼ -2% vs prior filing year
Operating runway
3.9mo
months of highly liquid reserves at operating expense rate▲ +179% vs prior filing year
Surplus margin
+16%
revenue over expenses, this year▲ +335% vs prior filing year

Summary of the Filing

Part I · fiscal year 2025 · Form 990
Revenue
$1.5M
FY2025▲ +25%
Expenses
$1.2M
FY2025▼ -2%
Total assets
$540K
FY2025▲ +64%
Total liabilities
$101K
FY2025▼ -22%
Total revenue
$1.5M
Pt VIII · Ln 12
Total expenses
$1.2M
Pt IX · Ln 25
Net assets
$439K
Pt X · Ln 32
Revenue less expensesPt I · Ln 19$239K
Total assetsPt X · Ln 16$540K
Program-expense ratioPt IX · col B78%
Voting members of governing bodyPt I · Ln 37
Independent voting membersPt I · Ln 46
Mission & Programs · Part III

Where the work happens

1 program service account for $963K of program spending, described in the organization's own filed words · FY2025.
01

Funds are used to provide therapeutic and educational services via music and expressive arts to adults with intellectual and developmental disabilities on a day to day basis, monday to friday

$963Kprogram expense

Run this program? Claim this org to tell your story

Identity & Classification

Form 990 Header · IRS Business Master File
Legal nameHdr · item CCreative Identity
EINHdr · item D33-0684800
Principal addressHdr · item CAnaheim, CA
WebsiteHdr · item Jwww.creativeidentity-oc.org
Year of formationHdr · item L1997
State of legal domicileHdr · item MCA
Exempt statusHdr · item I501(c)(3) · active
NTEE classificationIRS BMFEducation (B99)
Ruling yearIRS BMFJan 1997

Governance & Policies

Part VI
Voting members of the governing bodyPt VI · Ln 1a7
Independent voting membersPt VI · Ln 1b6
Conflict-of-interest policyPt VI · Ln 12aNo
Whistleblower policyPt VI · Ln 13No
Document retention policyPt VI · Ln 14No
CEO/top-official compensation independently reviewedPt VI · Ln 15aNo
Family or business relationships among officers/directorsPt VI · Ln 2No

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation
President & CEO
$99,600Pt VII · Sec A
Secretary
$88,800Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
$0Pt VII · Sec A
Vice President
$0Pt VII · Sec A
$0Pt VII · Sec A

George J Gilliam’s $100K as President & CEO is at the 31st percentile of top reported officer pay among 3392 $1–10M education nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 4 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
George J Gilliam$99,600$99,600$99,600$99,600
George J Gilliam$99,600$99,600
Cynthia Smith$88,800$88,800$83,300$74,750
Cynthia Smith$74,400$74,400

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Creative Identity executive salaries →

Are you one of these people? Claim this org to confirm your role

Statement of Revenue

Part VIII
Program service revenue$997K · 68%
Contributions & grants$441K · 30%
Investment income$35K · 2%
Program service revenue68%$997K
Contributions & grants30%$441K
Investment income2%$35K
Other revenue$450
— government grantsLn 1e$156K
Total revenueLn 12$1.5M

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.78 Management & general $0.21 Fundraising $0.01
Program services78%$963K
Management & general21%$264K
Fundraising1%$7K
Total functional expensesLn 25$1.2M

Balance Sheet

Part X · end of year
CashLn 1$368K
Total assetsLn 16$540K
Total liabilitiesLn 26$101K
Total net assetsLn 32$439K
Months of cash on handcomputed3.6

Financial Metrics

Form 990 · FY2025 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $368K · Operating expenses (Pt IX) $1.2M · Less non-cash grants $115K · Cash operating expenses/yr $1.1M
3.9 months
Where the money goes
Program services
Program services $963K · Total expenses $1.2M
78%
Management & General
Management & general $264K · Total expenses $1.2M
21%
Fundraising
Fundraising $7K · Total expenses $1.2M
1%
Cost to raise $1
Fundraising expense (3-yr avg) $13K · Solicited contributions (3-yr avg) $286K
$0.05 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $441K · Total revenue $1.5M
30%
Government reliance
Government grants $156K · Total revenue $1.5M
11%
Earned-income share
Program service revenue $997K · Total revenue $1.5M
68%
Investment reliance
Investment income $35K · Total revenue $1.5M
+2%
Program self-sufficiency
Program service revenue $997K · Total expenses $1.2M
81%
Growth & trend
Revenue growth (YoY)
This year $1.5M · Prior year $1.2M
+25%
Revenue CAGR
FY2020 $727K · FY2025 $1.5M
+15%
Net-asset trend (YoY)
End of year $439K · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $1.5M · Expenses $1.2M
+16%
Liabilities-to-Assets
Total liabilities — · Total assets $540K
Net-asset ratio
Net assets $439K · Total assets $540K
81%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) $0 · Other securities (Pt X, ln 12) $0 · Total assets (Pt X, ln 16) $540K
0%
People & payroll
Highest Reported Total Compensation
Individual George J Gilliam · Reported title President & CEO · Highest reported compensation $100K · Total expenses $1.2M
8%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $820K · Total expenses $1.2M
66%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 78%
Overhead ratio 21%
Fundraising cost ratio 2%
Revenue growth 25%

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Grants

Schedule I · funders on record
Grants received · FY2024
Total grants receivedfrom 2 funders$31K

Similar Organizations

Closest in mission — by what they do
See all organizations like Creative Identity →

Compare

Search another nonprofit to view revenue, expenses, assets, key metrics, and leaders side by side

Filings & Schedule Manifest

Part IV
III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
FY2025 (Latest)$1.5M revenue · viewing · ⤓ 990 PDF
FY2024$1.2M revenue · ⤓ 990 PDF
FY2023$1.1M revenue · ⤓ 990 PDF
FY2022$1.4M revenue · ⤓ 990 PDF
FY2021$846K revenue · ⤓ 990 PDF
FY2020$727K revenue · ⤓ 990 PDF

Want to add your own materials alongside these filings? Claim this org

Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2025IRS
Classification, formation year, addressIRS Business Master File
Names, privacy, and removal requests More

The names, titles, and compensation shown on this page are reproduced from IRS Form 990 filings, which are public records.

Philanthropy.org does not alter the content of those filings. All information appears exactly as reported by the filing organization for the tax year shown.

We publish only information contained in the public IRS filing — and less than the filing contains. Our profile pages do not display street addresses, telephone numbers, personal email addresses, or other personal contact information, even where the filing includes them.

Many people share the same name. A name shown on this page reflects only what one organization reported in one IRS filing for one tax year. It should not be interpreted as identifying any other individual with the same or a similar name.

If you are no longer affiliated with the organization, your name will generally stop appearing in future IRS filings once the organization no longer reports you. Pages for tax years in which you were reported remain published because those filings remain part of the public record.

Philanthropy.org does not alter or remove IRS filing records. Removing a page from this website would not remove the underlying IRS filing, which remains publicly available from the IRS and other publishers of the same information.

If you believe the IRS filing itself is inaccurate, corrections must be made by the filing organization or the IRS directly.

If you ARE the filing organization, claim this org and add context

Made it to the end? Claim this organization

All figures are derived from public IRS Form 990 filings and are presented without evaluation of any organization. philanthropy.org does not rate, score, or rank organizations, including the peer-cohort and compensation comparisons above.