Destination Hilliard FY2022 filing

Not tax-deductible

Hilliard, OH501(c)(4)Since 2015Community DevelopmentEIN 27-3907475

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Encourage, enhance, and promote tourism in Hilliard, Ohio through publicity of local businesses, attractions, and special events.

81¢ of each $1 spent went to programs.
Mission: Form 990 Part I, line 1 · Programs: Part IX

Before you give

FY2022 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(4)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
No
Donations are not tax-deductible
Worth a look: the IRS does not list gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
2 of 6
filings with a surplus
Average surplus $2K a year · 1% of revenue · last 6 filings
Worth a look: a surplus in 2 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
81%
of spending
Looks good: 81% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Cash reserves
48 mo
of spending, in cash
Looks good: 47.5 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Liabilities
$266
0.08% of total assets
Looks good: liabilities are 0% of assets; 50% or less.
Pt X · Ln 26
Independent board members
5
of 5 voting members
Looks good: 5 of 5 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$169K
-23% vs prior year
Spent
$88K
To programs
81%
Net assets
$349K
By yearFY2020–FY2025
Revenue
$169K
FY2022▼ -23%
Revenue by fiscal year
FY2020$139K
FY2021$221K
FY2022$169K
FY2023$181K
FY2024$212K
FY2025$221K
Expenses
$88K
FY2022▼ -12%
Expenses by fiscal year
FY2020$149K
FY2021$100K
FY2022$88K
FY2023$199K
FY2024$294K
FY2025$302K
Net assets
$349K
FY2022▲ +39%
Net assets by fiscal year
FY2020$113K
FY2021$251K
FY2022$349K
FY2023$331K
FY2024$249K
FY2025$168K

From the FY2022 Form 990 · see the original

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You’re viewing the FY2022 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Apr 2015.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

81 cents of each dollar spent went to programs.

Program services 81% · $72K Management & general 19% · $16K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

6 people listed on the 990.

Part VII, Section A · reportable compensation
Secretary
$0Pt VII · Sec A
$0Pt VII · Sec A
City Council
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Treasurer
$0Pt VII · Sec A

Samantha Brill’s $76K as Executive Director is at the 52nd percentile of top reported officer pay among 1708 $100K–1M community development nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

See Destination Hilliard executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Promotes local businesses, attractions, and events to boost tourism in Hilliard, Ohio.

Provided by the organization

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1 program · $72K · in their own filed words · FY2022
01

Support for special events including local fairs and festivals. Development of brochures, maps, restaurants and business listings, custom informational packages, ect...

$72Kprogram expense

By the numbers

The FY2022 990, line by line.

1The main four
Money inPt VIII
$169K
Ln 12
Fees for servicesLn 2g$168K
Investment incomeLn 3$1K
Other incomeLn 4–11$35
Money outPt IX
$88K
Ln 25
Programscol B$72K
Managementcol C$16K
Owns and owesPt X
$349K
net assets · Ln 32
Cash and savingsLn 1–2$349K
Total assetsLn 16$349K
LiabilitiesLn 26$266
PeoplePt VI, VII
6
listed · VII A
PaidVII A0
Voting boardVI 1a5
IndependentVI 1b5
2In more detail
Revenue in detailPt VIII
Fees for servicesLn 2g$168K
Investment incomeLn 3$1K
Other incomeLn 4–11$35
Total revenueLn 12$169K
Assets in detailPt X, end of year
CashLn 1$349K
Cash and savings togetherLn 1–2$349K
Total assetsLn 16$349K
LiabilitiesLn 26$266
Net assetsLn 32$349K
OperationsPt I, VI
EmployeesI 52
VolunteersI 63
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY22End FY22
Cash and savingsLn 1–2$268K$349K
Total assetsLn 16$268K$349K
LiabilitiesLn 26$18K$266
Net assetsLn 32$251K$349K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Other salaries and wagesLn 7$195$195
Payroll taxesLn 10$19$19
Other fees for servicesLn 11g$88K$71K$16K
Total functional expensesLn 25$88K$72K$16K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $221K$302K−$81K$168K 990 PDF
FY2024 $212K$294K−$81K$249K 990 PDF
FY2023 $181K$199K−$18K$331K 990 PDF
FY2022 Viewing $169K$88K$81K$349K 990 PDF
FY2021 $221K$100K$122K$251K 990 PDF
FY2020 $139K$149K−$11K$113K 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2022 990 (5 parts)
Part I · Summary $169,366 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $7,000$0
I-9 Program service revenuePrior year $213,007$167,899
I-10 Investment incomePrior year $108$1,432
I-11 Other revenuePrior year $1,200$35
I-12 Total revenuePrior year $221,315$169,366
I-13 Grants and similar amounts paid$0
I-14 Benefits paid to members$0
I-15 Salaries and benefitsPrior year $41,629$214
I-16a Professional fundraising fees$0
I-17 Other expensesPrior year $58,042$87,918
I-18 Total expensesPrior year $99,671$88,132
I-19 Revenue less expensesPrior year $121,644$81,234
Part VIII · Statement of revenue $169,366 across 4 lines filed
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $167,899$167,899
VIII-3 Investment incomeRelated to mission $1,432$1,432
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Related to mission $35$35
VIII-12 Total revenueRelated to mission $169,366$169,366
Part IX · Statement of functional expenses $88,132 across 3 lines filed
IX-7 Other salaries and wagesPrograms $195$195
IX-10 Payroll taxesPrograms $19$19
IX-11g Other fees for servicesPrograms $71,431 · Management $16,487$87,918
IX-25 Total functional expensesPrograms $71,645 · Management $16,487 · Fundraising $0$88,132
Part X · Balance sheet $348,904 assets, 6 lines filed
X-1 Cash, non-interest-bearingStart of year $268,334$348,904
X-16 Total assetsStart of year $268,334$348,904
X-25 Other liabilitiesStart of year $17,530$266
X-26 Total liabilitiesStart of year $17,530$266
X-32 Total net assets or fund balancesStart of year $250,804$348,638
X-33 Total liabilities and net assetsStart of year $268,334$348,904
Part XI · Reconciliation of net assets $348,638 net assets at year end
XI-1 Total revenue$169,366
XI-2 Total expenses$88,132
XI-3 Revenue less expenses$81,234
XI-4 Net assets at start of year$250,804
XI-9 Other changes in net assets$16,600
XI-10 Net assets at end of year$348,638

Form 990 e-file (XML) FY2022 from the IRS · Classification, formation year and address from the IRS Business Master File

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