Atm Industry Association

Not tax-deductible

Sioux Falls, SD501(c)(6)Since 1999Community Development EIN 26-0024403Revenue $2.2M in FY2025

On file with the IRSatmia.com2501 S Louise Ave, 57106-4325 · Sioux Falls, SDTax-exempt since Dec 2003

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Atmia is an alliance dedicated to the global advancement and proliferation of automated teller machines. We provide our members with education, Industry data, a member referral network and access to companies that will provide discounted products and services.

501(c)(6) business league; gifts are not tax-deductible as charitable contributions.
Run by 11 volunteers and 7 employees.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · People: Part I, lines 5–6

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(6)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
No
Donations are not tax-deductible
Worth a look: the IRS does not list gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
3 of 6
filings with a surplus
Average surplus $49K a year · 2% of revenue · last 6 filings
Worth a look: a surplus in 3 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Pay to officers and key staff
$1.0M
to officers and key staff · 43% of spending
Concern: pay to officers and key staff is 43% of spending; over 30%.
Pt VII · Sec A
10 mo
of spending, in cash
Looks good: 9.7 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Liabilities
$1.3M
60% of total assets
Fine: liabilities are 60% of assets; 50% to 65%.
Pt X · Ln 26
Independent board members
11
of 12 voting members
Looks good: 11 of 12 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$2.2M
-1% vs prior year
Spent
$2.4M
Net assets
$885K
By yearFY2020–FY2025
Revenue
$2.2M
FY2025▼ -1%
Tap a bar for its year
Revenue by fiscal year
FY2020$2.2M
FY2021$2.5M
FY2022$2.4M
FY2023$2.6M
FY2024$2.2M
FY2025$2.2M
Expenses
$2.4M
FY2025▲ +4%
Tap a bar for its year
Expenses by fiscal year
FY2020$2.4M
FY2021$2.0M
FY2022$2.3M
FY2023$2.4M
FY2024$2.3M
FY2025$2.4M
Net assets
$885K
FY2025▼ -19%
Tap a bar for its year
Net assets by fiscal year
FY2020$348K
FY2021$797K
FY2022$964K
FY2023$1.2M
FY2024$1.1M
FY2025$885K

From the FY2025 Form 990 · figures checked against the IRS filing · see the original

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Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Dec 2003.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Who runs it and what they're paid

17 people listed on the 990; $1.0M paid to officers and key staff.

Part VII, Section A · reportable compensation
SVP, Conferences & Sponsorships
$237,284Pt VII · Sec A
$210,048Pt VII · Sec A
Executive Director, Americas
$200,197Pt VII · Sec A
Director, IT
$134,475Pt VII · Sec A
Global Director, Finance & Events
$133,920Pt VII · Sec A
Senior Director of Member Experience & Marketing
$101,517Pt VII · Sec A
Non-Executive Officer
$0Pt VII · Sec A
Non-Executive Officer
$0Pt VII · Sec A

Dana Benson’s $237K as SVP, Conferences & Sponsorships is at the 76th percentile of top reported officer pay among 2832 $1–10M community development nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 8 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Dana Benson$237,284$227,021$232,560———
Lonnie Talbert$210,048$203,033$197,171$103,267——
Michael Lee———$108,750$208,405$195,160
David Tente$200,197$195,648$186,108———
Eric Cross$134,475$126,790$117,738———
Brita Florek$133,920—————
Brita Price—$121,962$130,264———
Amber Howell$101,517$100,778————

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Promotes and advances the global ATM industry through education and resources.

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Provided by the organization

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3 programs · in their own filed words · FY2025
01

Education

Whether you are a seasoned executive or new to the industry, your peers, through their participation in atmia, have developed educational material truly addressing current issues and trends in the atm industry. In 2012, we introduced the first online certified training program and it is offered to our members at a greatly reduced rate.

Pt IX · col B
02

Advocacy

Advocating for our members and promoting the value of the atm industry to legislators and policymakers is an important priority for atmia. To do this, we address legislative and regulatory issues that affect the industry.

Pt IX · col B
03

Connections

Enhance our members' skills by developing productive management skills, best practices, problem solving capability, and leadership skills by relying on each other for shared experiences and by joining intimate groups of business peers and associates. Atmia held two in-person events in 2025.

Pt IX · col B

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$2.2M
Ln 12
Fees for servicesLn 2g$1.5M
Gifts and grantsLn 1h$544K
Investment incomeLn 3$74K
Money outPt IX
$2.4M
Ln 25
Owns and owesPt X
$885K
net assets · Ln 32
Cash and savingsLn 1–2$1.9M
Total assetsLn 16$2.2M
LiabilitiesLn 26$1.3M
PeoplePt VI, VII
17
listed · VII A
PaidVII A6
Voting boardVI 1a12
IndependentVI 1b11
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$544K
Fees for servicesLn 2g$1.5M
Investment incomeLn 3$74K
Other incomeLn 4–11$56K
Total revenueLn 12$2.2M
Assets in detailPt X, end of year
CashLn 1$514K
SavingsLn 2$1.4M
Cash and savings togetherLn 1–2$1.9M
Land, buildings, equipmentLn 10c$0
Other assetsLn 15$0
Total assetsLn 16$2.2M
LiabilitiesLn 26$1.3M
Net assetsLn 32$885K
OperationsPt I, VI
EmployeesI 57
VolunteersI 611
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$2.0M$1.9M
Land, buildings, equipmentLn 10c$0$0
Total assetsLn 16$2.3M$2.2M
LiabilitiesLn 26$1.2M$1.3M
Net assetsLn 32$1.1M$885K
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$486K
Other salaries and wagesLn 7$609K
Other employee benefitsLn 9$19K
Payroll taxesLn 10$316K
Legal feesLn 11b$7K
Accounting feesLn 11c$8K
Office expensesLn 13$26K
Information technologyLn 14$3K
TravelLn 17$2K
Conferences, conventions and meetingsLn 19$641K
Depreciation, depletion and amortizationLn 22$13K
InsuranceLn 23$23K
Other expenses (24a–d)Ln 24$237K
Total functional expensesLn 25$2.4M

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest Viewing $2.2M$2.4M−$214K$885K 990 PDF
FY2024 $2.2M$2.3M−$88K$1.1M 990 PDF
FY2023 $2.6M$2.4M$227K$1.2M 990 PDF
FY2022 $2.4M$2.3M$167K$964K 990 PDF
FY2021 $2.5M$2.0M$448K$797K 990 PDF
FY2020 $2.2M$2.4M−$245K$348K 990 PDF

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Schedules filed Part IV

III · Programs R · Related orgs G · Fundraising L · Interested persons I · Grants A · Public support J · Pay O · Explanations
See the full FY2025 990 (6 parts)
Part I · Summary $2,177,790 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $532,805$543,501
I-9 Program service revenuePrior year $1,506,261$1,504,599
I-10 Investment incomePrior year $43,450$74,030
I-11 Other revenuePrior year $126,316$55,660
I-12 Total revenuePrior year $2,208,832$2,177,790
I-13 Grants and similar amounts paidPrior year $0$0
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $1,461,745$1,430,694
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $834,855$960,757
I-18 Total expensesPrior year $2,296,600$2,391,451
I-19 Revenue less expensesPrior year −$87,768−$213,661
Part VI · Governance 11 of 12 board members independent, 2 to look at
VI-1a Voting members of the governing body12
VI-1b Independent voting members11
VI-14 Document retention and destruction policyNo
VI-15a Process for setting top official's payNo
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
Part VIII · Statement of revenue $2,177,790 across 7 lines filed
VIII-1b Membership dues$491,744
VIII-1f All other contributions, gifts and grants$51,757
VIII-1h Total contributions, gifts and grants$543,501
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $1,504,599$1,504,599
VIII-3 Investment incomeExcluded from tax $74,030$74,030
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Related to mission $55,660$55,660
VIII-12 Total revenueRelated to mission $1,560,259 · Unrelated business $0 · Excluded from tax $74,030$2,177,790
Part IX · Statement of functional expenses $2,391,451 across 13 lines filed
IX-5 Pay of current officers, directors and key staff$486,447
IX-7 Other salaries and wages$608,507
IX-9 Other employee benefits$19,472
IX-10 Payroll taxes$316,268
IX-11b Legal fees$7,391
IX-11c Accounting fees$8,024
IX-13 Office expenses$25,667
IX-14 Information technology$2,681
IX-17 Travel$1,926
IX-19 Conferences, conventions and meetings$641,372
IX-22 Depreciation, depletion and amortization$13,274
IX-23 Insurance$23,094
IX-24 Other expenses (24a–d)$237,328
IX-25 Total functional expenses$2,391,451
Part X · Balance sheet $2,197,570 assets, 15 lines filed
X-1 Cash, non-interest-bearingStart of year $493,029$514,241
X-2 Savings and temporary cash investmentsStart of year $1,506,878$1,418,681
X-9 Prepaid expenses and deferred chargesStart of year $181,559$158,453
X-10c Land, buildings and equipment, netStart of year $0$0
X-14 Intangible assetsStart of year $119,469$106,195
X-15 Other assetsStart of year $1$0
X-16 Total assetsStart of year $2,300,936$2,197,570
X-17 Accounts payable and accrued expensesStart of year $4,859$4,810
X-19 Deferred revenueStart of year $1,197,395$1,306,239
X-25 Other liabilitiesStart of year $0$1,500
X-26 Total liabilitiesStart of year $1,202,254$1,312,549
X-27 Net assets without donor restrictionsStart of year $1,024,998$811,225
X-28 Net assets with donor restrictionsStart of year $73,684$73,796
X-32 Total net assets or fund balancesStart of year $1,098,682$885,021
X-33 Total liabilities and net assetsStart of year $2,300,936$2,197,570
Part XI · Reconciliation of net assets $885,021 net assets at year end
XI-1 Total revenue$2,177,790
XI-2 Total expenses$2,391,451
XI-3 Revenue less expenses−$213,661
XI-4 Net assets at start of year$1,098,682
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$885,021

Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File

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