Heritage Conservancy INC FY2022 filing

Tax-deductible

Doylestown, PA501(c)(3)Since 1958Arts & CultureEIN 23-6296515

We are a community based organization dedicated to the preservation and protection of significant open spaces, natural resources, and our historic heritage.

501(c)(3) charity; gifts are tax-deductible.
68¢ of each $1 spent went to programs.
$333K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2022 · Form 990Independent: from IRS data, not the org
Download 990
Is it a real charity?
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Are gifts tax-deductible?
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Is it filing on time?
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 years looks good.
IRS e-file · Filing history
Is it financially stable?
4 of 6
years in the black
Worth a look: 2 of the last 6 filings show a deficit.
Pt I · Ln 19 · 6 filings
How much reaches the programs?
68%
of spending
Worth a look: 68% of spending went to programs; under 75% is worth a look.
Pt IX · Ln 25 · col B
What are leaders paid?
$333K
to officers and key staff · 11% of spending
Looks good: leaders' pay is 11% of spending; 15% or less looks good.
Pt VII · Sec A
Do they have reserves?
15 mo
of spending, in cash
Looks good: 15.0 months of spending in cash; 3 or more looks good.
Pt X · Ln 1–2 · Pt I · Ln 18
Who is supporting them already?
2
named funders · $12K
Worth a look: 2 funders name it on their filings; under 3 is worth a look.
Funders’ Sch. I, 990-PF
Do they carry debt?
$1.6M
liabilities
Looks good: debts are 6% of assets; 50% or less looks good.
Pt X · Ln 26
Who oversees it?
21
independent of 21 voting board members
Looks good: 21 of 21 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodWorth a lookConcernTap a box for the reason.
Revenue
$2.3M
-38% vs prior year
Spent
$3.1M
To programs
68%
Net assets
$26.5M
By yearFY2020–FY2025
Revenue
$2.3M
FY2022▼ -38%
Revenue by fiscal year
FY2020$7.4M
FY2021$3.7M
FY2022$2.3M
FY2023$4.9M
FY2024$12.5M
FY2025$3.0M
Expenses
$3.1M
FY2022▲ +34%
Expenses by fiscal year
FY2020$6.0M
FY2021$2.3M
FY2022$3.1M
FY2023$3.0M
FY2024$3.2M
FY2025$3.6M
Net assets
$26.5M
FY2022▼ -10%
Net assets by fiscal year
FY2020$27.4M
FY2021$29.4M
FY2022$26.5M
FY2023$27.9M
FY2024$38.2M
FY2025$39.0M

From the FY2022 Form 990 · figures checked against the IRS filing · see the original

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Status and standing

Is it real, and can you give to it?

Tax-deductible?
Yes
Per the IRS master file.
Can I give now?
No revocation on IRS record
Not on the IRS revocation list.
Filing up to date?
Yes — filed FY2025
Legal name (IRS)Hdr · item CHeritage Conservancy INC
EINHdr · item D23-6296515
Exempt statusHdr · item I501(c)(3) · active
Ruling yearIRS BMFJul 1960
Year of formationHdr · item L1958
Latest filingForm 990FY2025 · Form 990
Principal addressHdr · item CDoylestown, PA
NTEE classificationIRS BMFArts & Culture (A800)
WebsiteHdr · item Jwww.heritageconservancy.org

Where the money goes

What each dollar paid for.

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.68 Management & general $0.13 Fundraising $0.18
Program services68%$2.1M
Management & general13%$412K
Fundraising18%$570K
Total functional expensesLn 25$3.1M

Financial health

Is it on solid ground?

Program efficiency
68%
of spending reaches programs
Operating runway
40.4mo
months of highly liquid reserves at operating expense rate
Surplus margin
-37%
revenue over expenses, this year

Summary of the Filing

Part I · fiscal year 2022 · Form 990
Total assets
$28.1M
FY2022▼ -8%
Total assets by fiscal year
FY2020$28.7M
FY2021$30.7M
FY2022$28.1M
FY2023$28.7M
FY2024$39.1M
FY2025$39.9M
Total liabilities
$1.6M
FY2022▲ +16%
Total liabilities by fiscal year
FY2020$1.3M
FY2021$1.4M
FY2022$1.6M
FY2023$764K
FY2024$813K
FY2025$928K
Revenue less expensesPt I · Ln 19−$841K
Total assetsPt X · Ln 16$28.1M
Program-expense ratioPt IX · col B68%
Voting members of governing bodyPt I · Ln 321
Independent voting membersPt I · Ln 421

Balance Sheet

Part X · end of year
CashLn 1$3.9M
Total assetsLn 16$28.1M
Total liabilitiesLn 26$1.6M
Total net assetsLn 32$26.5M
Months of cash on handcomputed15.0

Statement of Revenue

Part VIII
Contributions & grants$1.1M · 49%
Other revenue$436K · 19%
Program service revenue$355K · 16%
Investment income$362K · 16%
Contributions & grants49%$1.1M
Other revenue19%$436K
Program service revenue16%$355K
Investment income16%$362K
— government grantsLn 1e$54K
Total revenueLn 12$2.3M

Financial Metrics

Form 990 · FY2022 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $10.2M · Operating expenses (Pt IX) $3.1M · Less non-cash grants $64K · Cash operating expenses/yr $3.0M
40.4 months
Where the money goes
Program services
Program services $2.1M · Total expenses $3.1M
68%
Management & General
Management & general $412K · Total expenses $3.1M
13%
Fundraising
Fundraising $570K · Total expenses $3.1M
18%
Cost to raise $1
Fundraising expense (3-yr avg) $348K · Solicited contributions (3-yr avg) $1.7M
$0.21 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $1.1M · Total revenue $2.3M
49%
Government reliance
Government grants $54K · Total revenue $2.3M
2%
Earned-income share
Program service revenue $355K · Total revenue $2.3M
16%
Investment reliance
Investment income $362K · Total revenue $2.3M
+16%
Program self-sufficiency
Program service revenue $355K · Total expenses $3.1M
11%
Growth & trend
Revenue growth (YoY)
This year $2.3M · Prior year $3.7M
-38%
Net-asset trend (YoY)
End of year $26.5M · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $2.3M · Expenses $3.1M
-37%
Liabilities-to-Assets
Total liabilities — · Total assets $28.1M
—
Net-asset ratio
Net assets $26.5M · Total assets $28.1M
94%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) $6.3M · Other securities (Pt X, ln 12) — · Total assets (Pt X, ln 16) $28.1M
23%
People & payroll
Highest Reported Total Compensation
Individual William Kunze · Reported title PRESIDENT · Highest reported compensation $174K · Total expenses $3.1M
6%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $1.7M · Total expenses $3.1M
54%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 68%——
Overhead ratio 13%——
Fundraising cost ratio 52%——
Revenue growth -38%——
Investment management fee ratio 0.2%——
Legal fee ratio 1%——
Accounting fee ratio 0.6%——

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Leadership and pay

Who runs it, and what are they paid?

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation
President
$173,842Pt VII · Sec A
$134,901Pt VII · Sec A
Senior Advis
$24,230Pt VII · Sec A
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A

William Kunze’s $180K as President is at the 78th percentile of top reported officer pay among 3924 $1–10M arts & culture nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 5 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
William Kunze$179,912$178,875$162,864$173,842$52,345—
Jeffrey L Marshall———$24,230$86,413$161,534
Linda J Cacossa——$82,963$134,901$130,044$139,356
Kris Kern$44,832$111,070$99,996———
Erika Blumenthal$75,992—————

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Heritage Conservancy INC executive salaries →

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Governance & Policies

Part VI
  • 21Voting board membersPt VI · Ln 1a
  • 21Independent board membersPt VI · Ln 1b
  • Conflict-of-interest policyPt VI · Ln 12aYes
  • Whistleblower policyPt VI · Ln 13Yes
  • Document retention policyPt VI · Ln 14Yes
  • Top official’s pay independently reviewedPt VI · Ln 15aYes
  • Family or business ties among leadersPt VI · Ln 2No

Mission and programs

What it does.

Preserves and protects open spaces, natural resources, and historic heritage.

Provided by the organization

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Mission & Programs · Part III

Where the work happens

1 program service account for $2.1M of program spending, described in the organization's own filed words · FY2022.
01

Historic & Land Planning

Heritage conservancy is a community-based, nonprofit organization that works in partnership with communities, landowners, businesses, governments, and other mission-focused organizations to ensure that the landscapes that make our region special endure and flourish, for the benefit of both people and nature.

$2.1Mprogram expense

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Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2025
Total grants receivedfrom 2 funders$12K

Filing history

Every return on file.

YearRevenueExpensesChangeFiling
FY2025 Latest $3.0M$3.6M-76% 990 PDF
FY2024 $12.5M$3.2M+153% 990 PDF
FY2023 $4.9M$3.0M+118% 990 PDF
FY2022 Viewing $2.3M$3.1M-38% 990 PDF
FY2021 $3.7M$2.3M-51% 990 PDF
FY2020 $7.4M$6.0M 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash

Full filing: Form 990 for FY2022

Every line we hold from the return, cited to its Part and line.
Part IX · Statement of functional expenses $3,097,180 across 19 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $242,401 · Management $74,584 · Fundraising $55,938$372,923
IX-7 Other salaries and wagesPrograms $641,025 · Management $90,607 · Fundraising $364,494$1,096,126
IX-8 Pension plan contributionsPrograms $9,427 · Management $1,333 · Fundraising $5,359$16,119
IX-9 Other employee benefitsPrograms $44,624 · Management $5,347 · Fundraising $27,323$77,294
IX-10 Payroll taxesPrograms $64,878 · Management $11,894 · Fundraising $31,358$108,130
IX-11b Legal feesPrograms $18,785 · Management $23,394$42,179
IX-11c Accounting feesManagement $20,081$20,081
IX-11f Investment management feesManagement $53,682$53,682
IX-11g Other fees for servicesPrograms $51,249 · Management $14,079 · Fundraising $20,750$86,078
IX-12 Advertising and promotionFundraising $11,275$11,275
IX-13 Office expensesPrograms $130,815 · Management $47,878 · Fundraising $13,562$192,255
IX-14 Information technologyPrograms $822 · Management $1,158 · Fundraising $18,815$20,795
IX-16 OccupancyPrograms $515,584 · Management $9,283 · Fundraising $5,449$530,316
IX-17 TravelPrograms $19,061 · Management $275 · Fundraising $366$19,702
IX-19 Conferences, conventions and meetingsPrograms $546 · Management $179 · Fundraising $326$1,051
IX-22 Depreciation, depletion and amortizationPrograms $69,639 · Management $15,437 · Fundraising $11,248$96,324
IX-23 InsurancePrograms $46,843 · Management $6,486$53,329
IX-24 Other expenses (24a–d)Programs $250,976 · Management $35,822 · Fundraising $3,988$290,786
IX-24e All other expensesPrograms $7,939 · Management $796$8,735
IX-25 Total functional expensesPrograms $2,114,614 · Management $412,315 · Fundraising $570,251$3,097,180

Not shown yet: ratings, outcomes, and peer benchmarks. A Form 990 doesn’t report them.

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Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2022IRS
Classification, formation year, addressIRS Business Master File
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