Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in May 1990.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
79 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
Something off? Claim to fix it
Who runs it and what they're paid
16 people listed on the 990; $496K paid to officers and key staff.
Kellyann Day’s $196K as CEO is at the 86th percentile of top reported officer pay among 2036 $1–10M housing nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 7 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 |
|---|---|---|---|---|---|
| Kellyann Day | $195,726 | $180,640 | $183,053 | $193,118 | $172,494 |
| Lisa Asadourian | — | — | $155,244 | $159,519 | — |
| Nicole Barnofski | $150,000 | $136,686 | $131,900 | $120,923 | $112,462 |
| Meredith Clay | $150,000 | $125,610 | — | — | — |
| Meredith Damboise | — | — | $117,364 | $102,319 | — |
| Marta Goldman | — | — | — | $100,847 | — |
| Cynthia Lavoie | — | — | — | $76,486 | $100,766 |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
See New Reach INC executive salaries →On this list? Claim this org
Something off? Claim to fix it
Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Inspires independence for those affected by homelessness and poverty through housing and support.
Questions for New Reach INC
Your first name shows with your question. New Reach INC answers here, for everyone.
Know this org? Add your story
Under new reach's crisis services umbrella, the aim is to make homelessness breif. New reach's services in the following programs use an evidence-based practice to accomplish this. The emergency shelter program (esp) has the capacity to serve 23 women with children and 18 individual women every day (24/7) who have experienced…
Under the housing unbrella, new reach's supportive housing program (PSH) benefits those who have experienced homelessness or were at risk of becoming homeless by coupling housing subsidies with ongoing case management services and supports designed to achieve long-term stabilization making homelessness one-time.
With regard to prevention, new reach's high-quality and collabortive eviction prevention services help low-income households to avert eviction and any associated trauma, to build strong support systems, and ultimately make homelessness rare.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2025 990, line by line.
Download 990
| Line | Start FY25 | End FY25 |
|---|---|---|
| Cash and savingsLn 1–2 | $3.2M | $2.8M |
| InvestmentsLn 11–13 | $826K | $919K |
| Land, buildings, equipmentLn 10c | $14.8M | $14.4M |
| Total assetsLn 16 | $20.1M | $20.1M |
| LiabilitiesLn 26 | $6.7M | $16.8M |
| Net assetsLn 32 | $13.4M | $3.3M |
| Line | Total | Programs | Management | Fundraising |
|---|---|---|---|---|
| Pay of disqualified personsLn 6 | $201K | $142K | $44K | $15K |
| Other salaries and wagesLn 7 | $3.8M | $2.8M | $759K | $286K |
| Other employee benefitsLn 9 | $718K | $512K | $158K | $48K |
| Payroll taxesLn 10 | $345K | $246K | $76K | $23K |
| Other fees for servicesLn 11g | $249K | $46K | $202K | $169 |
| Office expensesLn 13 | $262K | $232K | $10K | $20K |
| OccupancyLn 16 | $883K | $754K | $129K | |
| Conferences, conventions and meetingsLn 19 | $3K | $723 | $2K | $923 |
| InterestLn 20 | $99K | $78K | $17K | $4K |
| Depreciation, depletion and amortizationLn 22 | $555K | $437K | $95K | $24K |
| InsuranceLn 23 | $135K | $113K | $18K | $3K |
| Other expenses (24a–d)Ln 24 | $2.1M | $2.1M | $51K | $8K |
| All other expensesLn 24e | $181K | $143K | $36K | $2K |
| Total functional expensesLn 25 | $9.6M | $7.6M | $1.6M | $433K |
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest Viewing | $9.8M | $9.6M | $203K | $3.3M | 990 PDF |
| FY2024 | $9.8M | $10.9M | −$1.1M | $13.4M | 990 PDF |
| FY2023 | $8.8M | $9.7M | −$890K | $14.3M | 990 PDF |
| FY2022 | $7.5M | $8.2M | −$686K | $15.1M | 990 PDF |
| FY2021 | $8.5M | $7.4M | $1.0M | $15.9M | 990 PDF |
More to add? Claim this org
Schedules filed Part IV
See the full FY2025 990 (6 parts)
Part I · Summary $9,804,245 revenue, 12 lines filed
Part VI · Governance 11 of 13 board members independent, no flags
Part VIII · Statement of revenue $9,804,245 across 10 lines filed
Part IX · Statement of functional expenses $9,600,787 across 13 lines filed
Part X · Balance sheet $20,108,459 assets, 14 lines filed
Part XI · Reconciliation of net assets $3,327,933 net assets at year end
Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File
Similar organizations you could support · Compare with another nonprofit
Names, privacy, and removal requests More
The names, titles, and compensation shown on this page are reproduced from IRS Form 990 filings, which are public records.
Philanthropy.org does not alter the content of those filings. All information appears exactly as reported by the filing organization for the tax year shown.
We publish only information contained in the public IRS filing — and less than the filing contains. Our profile pages do not display street addresses, telephone numbers, personal email addresses, or other personal contact information, even where the filing includes them.
Many people share the same name. A name shown on this page reflects only what one organization reported in one IRS filing for one tax year. It should not be interpreted as identifying any other individual with the same or a similar name.
If you are no longer affiliated with the organization, your name will generally stop appearing in future IRS filings once the organization no longer reports you. Pages for tax years in which you were reported remain published because those filings remain part of the public record.
Philanthropy.org does not alter or remove IRS filing records. Removing a page from this website would not remove the underlying IRS filing, which remains publicly available from the IRS and other publishers of the same information.
If you believe the IRS filing itself is inaccurate, corrections must be made by the filing organization or the IRS directly.
Your org? Add context
Made it to the end? Claim this org