Reach Up INC

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To advocate and mobilize resources to help communities achieve equality in healthcare.

Form 990 Part I, line 1, FY2025. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-8437749) · Dispute this line
501(c)(3) charity; gifts are tax-deductible.
90¢ of each $1 spent went to programs.
Run by 12 volunteers and 64 employees.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · People: Part I, lines 5–6

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
The IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
The latest return is for FY2025, 1 tax year back.
IRS e-file · Filing history
Surplus or deficit
5 of 6
filings with a surplus
Average surplus $379K a year · 7% of revenue · last 6 filings
A surplus in 5 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
90%
of spending
90% of spending went to programs.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$162K
to officers and key staff · 3% of spending
Pay to officers and key staff is 3% of spending.
Part VII, Section A
6.2 mo
of spending, in cash
6.2 months of spending in cash.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
3
named funders · $2.3M
3 funders name it on their filings.
Funders’ Sch. I, 990-PF
Liabilities
$310K
9% of total assets
Liabilities are 9% of assets.
Pt X · Ln 26
Independent board members
10
of 10 voting members
10 of 10 voting members are independent.
Pt VI · Ln 1a–1b
Revenue
$5.3M
-24% vs prior year
Spent
$5.1M
To programs
90%
Net assets
$3.1M
By yearFY2020–FY2025
Revenue
$5.3M
FY2025▼ -24%
Tap a bar for its year
Revenue by fiscal year
FY2020$4.0M
FY2021$4.4M
FY2022$5.0M
FY2023$4.8M
FY2024$7.0M
FY2025$5.3M
Expenses
$5.1M
FY2025▲ +4%
Tap a bar for its year
Expenses by fiscal year
FY2020$3.9M
FY2021$4.3M
FY2022$4.8M
FY2023$5.1M
FY2024$4.9M
FY2025$5.1M
Net assets
$3.1M
FY2025▲ +8%
Tap a bar for its year
Net assets by fiscal year
FY2020$784K
FY2021$852K
FY2022$1.0M
FY2023$692K
FY2024$2.9M
FY2025$3.1M

From the FY2025 Form 990 (year ending May 2025) · figures checked against the IRS filing · see the original

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Dec 2007.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

90 cents of each dollar spent went to programs.

Program services 90% · $4.6M Management & general 10% · $506K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

Something off? Claim to add context

Who runs it and what they're paid

12 people listed on the 990; $162K paid to officers and key staff (Part VII, Section A).

Part VII, Section A · reportable compensation
President/CEO
$162,500Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Secretary
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A

Compensation history total reportable pay by year · 3 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Estrellita Berry——$145,147$165,012$141,615$136,735
Nicola Bailey$162,500$154,476————
Michele Brockhum———$110,071——

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Reach Up INC executive salaries →

Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Advocates for healthcare equality and mobilizes resources for communities.

Questions for Reach Up INC

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Your first name shows with your question. Reach Up INC answers here, for everyone.

3 programs · $3.9M · in their own filed words · FY2024
01

REACHUP Federal Healthy Start is dedicated to improving health outcomes before, during, and after pregnancy, with a primary focus on enhancing maternal health and reducing infant mortality.

Form 990 Part III, line 4, FY2024. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-8437749) · Dispute this line
$1.8Mprogram expense
02

The GROWTH with Doulas and Dads program supports healthy early parenting behaviors by increasing social support and strengthening parenting knowledge and skills. It serves pregnant women, infants, and families through comprehensive doula services aimed at reducing the risk of poor maternal and infant health outcomes.

Form 990 Part III, line 4, FY2024. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-8437749) · Dispute this line
$1.2Mprogram expense
03

Nurse Family Partnership is an evidence-based, nurse-led home visitation program designed for first-time pregnant women. The program aims to improve pregnancy outcomes by supporting women in adopting healthy preventive practices, enhancing child health and development, and strengthening the family's economic self-sufficiency.

Form 990 Part III, line 4, FY2024. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-8437749) · Dispute this line
$972Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · funders on record
Grants received · FY2024
Total grants receivedfrom 3 funders$2.3M
See all 3 funders →

Federal money

Single Audit · Federal Audit Clearinghouse · money spent from federal programs
Year ending May 2025 · $2.4M federal money spent
Healthy Start InitiativeDepartment of Health and Human Services · ALN 93.926 · Direct$1.0M
Maternal, Infant and Early Childhood Home Visiting GrantDepartment of Health and Human Services · ALN 93.870 · Through Healthy Start Coalition of Hillsborough County, INC.$917K
Medical Assistance ProgramDepartment of Health and Human Services · ALN 93.778 · Through Healthy Start Coalition of Hillsborough County, INC.$382K
Child Abuse and Neglect State GrantsDepartment of Health and Human Services · ALN 93.669 · Through Healthy Start Coalition of Hillsborough County, INC.$45K
Maternal and Child Health Services Block Grant to the StatesDepartment of Health and Human Services · ALN 93.994 · Through Healthy Start Coalition of Hillsborough County, INC.$29K

The auditor reported no findings.

Year ending May 2024 · $2.8M federal money spent
Healthy Start InitiativeDepartment of Health and Human Services · ALN 93.926 · Direct$1.2M
Maternal, Infant and Early Childhood Homevisiting Grant ProgramDepartment of Health and Human Services · ALN 93.870 · Through Healthy Start Coalition of Hillsborough County, INC.$916K
Medical Assistance ProgramDepartment of Health and Human Services · ALN 93.778 · Through Healthy Start Coalition of Hillsborough County, INC.$457K
Child Abuse and Neglect State GrantsDepartment of Health and Human Services · ALN 93.669 · Through Healthy Start Coalition of Hillsborough County, INC.$170K
Maternal and Child Health Services Block Grant to the StatesDepartment of Health and Human Services · ALN 93.994 · Through Healthy Start Coalition of Hillsborough County, INC.$9K

The auditor reported no findings.

Year ending May 2023 · $2.5M federal money spent
Maternal, Infant and Early Childhood Home Visiting GrantDepartment of Health and Human Services · ALN 93.870 · Through Healthy Start Coalition of Hillsborough County, INC.$931K
Healthy Start InitiativeDepartment of Health and Human Services · ALN 93.926 · Direct$884K
Medical Assistance ProgramDepartment of Health and Human Services · ALN 93.778 · Through Healthy Start Coalition of Hillsborough County, INC.$451K
Child Abuse and Neglect State GrantsDepartment of Health and Human Services · ALN 93.669 · Through Healthy Start Coalition of Hillsborough County, INC.$268K
Maternal and Child Health Services Block Grant to the StatesDepartment of Health and Human Services · ALN 93.994 · Through Healthy Start Coalition of Hillsborough County, INC.$2K

The auditor reported no findings.

Year ending May 2022 · $2.8M federal money spent
Healthy Start InitiativeDepartment of Health and Human Services · ALN 93.926 · Direct$1.4M
Maternal, Infant and Early Childhood Home Visiting GrantDepartment of Health and Human Services · ALN 93.870 · Through Healthy Start Coalition of Hillsborough County, INC$875K
Child Abuse and Neglect State GrantsDepartment of Health and Human Services · ALN 93.669 · Through Healthy Start Coalition of Hillsborough County, INC.$268K
Medical Assistance ProgramDepartment of Health and Human Services · ALN 93.778 · Through Healthy Start Coalition of Hillsborough County, INC.$216K
Maternal and Child Health Services Block Grant to the StatesDepartment of Health and Human Services · ALN 93.994 · Through Healthy Start Coalition of Hillsborough County, INC.$2K

The auditor reported no findings.

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$5.3M
Ln 12
Gifts and grantsLn 1h$5.2M
Investment incomeLn 3$82K
Money outPt IX
$5.1M
Ln 25
Programscol B$4.6M
Managementcol C$506K
Owns and owesPt X
$3.1M
net assets · Ln 32
Cash and savingsLn 1–2$2.6M
Total assetsLn 16$3.4M
LiabilitiesLn 26$310K
PeoplePt VI, VII
12
listed · VII A
PaidVII A1
Voting boardVI 1a10
IndependentVI 1b10
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$5.2M
Government grantsLn 1e$4.7M
Fundraising eventsLn 1c$47K
Investment incomeLn 3$82K
Total revenueLn 12$5.3M
Assets in detailPt X, end of year
CashLn 1$2.6M
Cash and savings togetherLn 1–2$2.6M
Pledges and grants receivableLn 3$703K
Prepaid expenses and deferred chargesLn 9$26K
Land, buildings, equipmentLn 10c$31K
Other assetsLn 15$9K
Total assetsLn 16$3.4M
LiabilitiesLn 26$310K
Net assetsLn 32$3.1M
OperationsPt I, VI
EmployeesI 564
VolunteersI 612
Fiscal year endsHeaderMay
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$2.6M$2.6M
Land, buildings, equipmentLn 10c$49K$31K
Total assetsLn 16$3.4M$3.4M
LiabilitiesLn 26$547K$310K
Net assetsLn 32$2.9M$3.1M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of officers and key staff (Part IX, line 5)Ln 5$162K$146K$16K
Other salaries and wagesLn 7$3.0M$2.7M$322K
Pension plan contributionsLn 8$52K$47K$5K
Other employee benefitsLn 9$387K$349K$39K
Payroll taxesLn 10$247K$222K$25K
Legal feesLn 11b$3K$3K
Accounting feesLn 11c$26K$26K
Other fees for servicesLn 11g$137K$137K
Advertising and promotionLn 12$2K$2K$73
Office expensesLn 13$42K$39K$3K
Information technologyLn 14$110K$110K
OccupancyLn 16$159K$144K$14K
TravelLn 17$66K$60K$6K
Depreciation, depletion and amortizationLn 22$18K$16K$2K
InsuranceLn 23$23K$20K$2K
Other expenses (24a–d)Ln 24$583K$539K$44K
All other expensesLn 24e$12K$11K$614
Total functional expensesLn 25$5.1M$4.6M$506K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest ViewingFiled with the IRS Mar 5, 2026 $5.3M$5.1M$229K$3.1M 990 PDF
FY2024Filed with the IRS Apr 4, 2025 $7.0M$4.9M$2.1M$2.9M 990 PDF
FY2023Filed with the IRS Dec 13, 2023 $4.8M$5.1M−$345K$692K 990 PDF
FY2022Filed with the IRS Jan 17, 2023 $5.0M$4.8M$184K$1.0M 990 PDF
FY2021Filed with the IRS Jan 25, 2022 $4.4M$4.3M$68K$852K 990 PDF
FY2020Filed with the IRS Apr 1, 2021 $4.0M$3.9M$54K$784K 990 PDF

Schedules filed Part IV

A · Public support I · Grants J · Pay O · Explanations
See the full FY2025 990
Part I · Summary $5,302,454 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $7,009,426$5,223,875
I-9 Program service revenuePrior year $0$0
I-10 Investment incomePrior year $24,179$81,518
I-11 Other revenuePrior year −$74,765−$2,939
I-12 Total revenuePrior year $6,958,840$5,302,454
I-13 Grants and similar amounts paidPrior year $0$0
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $3,660,638$3,895,260
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $1,216,433$1,178,301
I-18 Total expensesPrior year $4,877,071$5,073,561
I-19 Revenue less expensesPrior year $2,081,769$228,893
Part VI · Governance 10 of 10 board members independent, no flags
VI-1a Voting members of the governing body10
VI-1b Independent voting members10
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $5,302,454 across 8 lines filed
VIII-1c Fundraising events$46,676
VIII-1e Government grants$4,655,910
VIII-1f All other contributions, gifts and grants$521,289
VIII-1h Total contributions, gifts and grants$5,223,875
VIII-3 Investment incomeExcluded from tax $81,518$81,518
VIII-8 Net income from fundraising eventsExcluded from tax −$4,732−$4,732
VIII-11a-d Other revenue, itemized rows (sum of 11a–11d as filed)Related to mission $1,793$1,793
VIII-12 Total revenueRelated to mission $1,793 · Unrelated business $0 · Excluded from tax $76,786$5,302,454
Part IX · Statement of functional expenses $5,073,561 across 17 lines filed
IX-5 Pay of officers and key staff (Part IX, line 5)Programs $146,250 · Management $16,250$162,500
IX-7 Other salaries and wagesPrograms $2,725,142 · Management $321,522$3,046,664
IX-8 Pension plan contributionsPrograms $46,920 · Management $5,213$52,133
IX-9 Other employee benefitsPrograms $348,560 · Management $38,728$387,288
IX-10 Payroll taxesPrograms $222,007 · Management $24,668$246,675
IX-11b Legal feesManagement $2,583$2,583
IX-11c Accounting feesManagement $25,500$25,500
IX-11g Other fees for servicesPrograms $136,762$136,762
IX-12 Advertising and promotionPrograms $2,360 · Management $73$2,433
IX-13 Office expensesPrograms $38,764 · Management $2,786$41,550
IX-14 Information technologyPrograms $109,649$109,649
IX-16 OccupancyPrograms $144,136 · Management $14,440$158,576
IX-17 TravelPrograms $59,557 · Management $6,160$65,717
IX-22 Depreciation, depletion and amortizationPrograms $16,177 · Management $1,797$17,974
IX-23 InsurancePrograms $20,278 · Management $2,253$22,531
IX-24 Other expenses (24a–d)Programs $539,104 · Management $43,860$582,964
IX-24e All other expensesPrograms $11,448 · Management $614$12,062
IX-25 Total functional expensesPrograms $4,567,114 · Management $506,447 · Fundraising $0$5,073,561
Part X · Balance sheet $3,398,806 assets, 13 lines filed
X-1 Cash, non-interest-bearingStart of year $2,563,210$2,629,981
X-3 Pledges and grants receivableStart of year $619,707$703,179
X-9 Prepaid expenses and deferred chargesStart of year $20,000$25,844
X-10c Land, buildings and equipment, netStart of year $48,783$30,809
X-15 Other assetsStart of year $149,876$8,993
X-16 Total assetsStart of year $3,401,576$3,398,806
X-17 Accounts payable and accrued expensesStart of year $247,028$201,421
X-19 Deferred revenueStart of year $150,527$100,000
X-25 Other liabilitiesStart of year $149,254$8,993
X-26 Total liabilitiesStart of year $546,809$310,414
X-27 Net assets without donor restrictionsStart of year $2,854,767$3,088,392
X-32 Total net assets or fund balancesStart of year $2,854,767$3,088,392
X-33 Total liabilities and net assetsStart of year $3,401,576$3,398,806
Part XI · Reconciliation of net assets $3,088,392 net assets at year end
XI-1 Total revenue$5,302,454
XI-2 Total expenses$5,073,561
XI-3 Revenue less expenses$228,893
XI-4 Net assets at start of year$2,854,767
XI-9 Other changes in net assets$4,732
XI-10 Net assets at end of year$3,088,392

Form 990 e-file FY2025 from the IRS (about our sources) · Classification, formation year and address from the IRS Business Master File

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