Positive Discipline Association FY2020 filing

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The Positive Discipline Association (pda) is a membership, service, and educational organization that develops and oversees certification programs and research for child guidance and communication skills in homes, schools, and communities worldwide.

Form 990 Part I, line 1, FY2020. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-0611650) · Dispute this line
501(c)(3) charity; gifts are tax-deductible.
75¢ of each $1 spent went to programs.
$247K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

Before you give

FY2020 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
The IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
The latest return is for FY2025, 1 tax year back.
IRS e-file · Filing history
Surplus or deficit
4 of 6
filings with a surplus
Average surplus $36K a year · 5% of revenue · last 6 filings
A surplus in 4 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
75%
of spending
75% of spending went to programs.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$247K
to officers and key staff · 35% of spending
Pay to officers and key staff is 35% of spending.
Part VII, Section A
23.7 mo
of spending, in cash
23.7 months of spending in cash.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
1
named funder · $29
1 funder names it on their filings.
Funders’ Sch. I, 990-PF
Liabilities
$0
0% of total assets
Liabilities are 0% of assets.
Pt X · Ln 26
Independent board members
6
of 6 voting members
6 of 6 voting members are independent.
Pt VI · Ln 1a–1b
Revenue
$853K
Spent
$708K
To programs
75%
Net assets
$1.4M
By yearFY2020–FY2025
Revenue
$853K
FY2020
Tap a bar for its year
Revenue by fiscal year
FY2020$853K
FY2021$825K
FY2022$570K
FY2023$624K
FY2024$641K
FY2025$508K
Expenses
$708K
FY2020
Tap a bar for its year
Expenses by fiscal year
FY2020$708K
FY2021$784K
FY2022$606K
FY2023$598K
FY2024$596K
FY2025$511K
Net assets
$1.4M
FY2020
Tap a bar for its year
Net assets by fiscal year
FY2020$1.4M
FY2021$1.4M
FY2022$1.4M
FY2023$1.4M
FY2024$1.5M
FY2025$1.5M

From the FY2020 Form 990 · figures checked against the IRS filing · see the original

You’re viewing the FY2020 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Nov 2004.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

75 cents of each dollar spent went to programs.

Program services 75% · $529K Management & general 25% · $179K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

17 people listed on the 990; $247K paid to officers and key staff (Part VII, Section A).

Part VII, Section A · reportable compensation
Executive Director
$101,945Pt VII · Sec A
Treasurer
$39,124Pt VII · Sec A
Co-Chair (former)
$26,125Pt VII · Sec A
Director
$23,105Pt VII · Sec A
Co-Chair (former)
$13,000Pt VII · Sec A
Board Member (former)
$11,800Pt VII · Sec A
Co-Chair (former)
$10,940Pt VII · Sec A
$8,520Pt VII · Sec A

Kelly Gfroerer’s $95K as Ed Until 8/2 is at the 83rd percentile of top reported officer pay among 2167 $100K–1M human services nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 8 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Kelly Gfroerer$95,278$129,209$123,802$117,563$111,605$101,945
Suzie Bohm$43,589$36,288$36,701$33,698$31,416$39,124
Carol Dores$10,803——$11,250$11,062$26,125
Dina Emser$24,763$16,602—$9,839$16,779$10,940
Cathy Kawakami$13,396——$23,493$8,237$3,850
Yogi Patel————$22,690$23,105
Kelly Pfeiffer$10,528$5,799$4,644$11,971$19,032$11,800
Nadine Gaudin————$9,945$13,000

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See Positive Discipline Association executive salaries →

Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Trains and certifies professionals in positive discipline for children globally.

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3 programs · $467K · in their own filed words · FY2020
01

Trainings were held around the world to facilitate the use of positive discipline for young people to develop the social-emotional skills needed for success in education and life.

Form 990 Part III, line 4, FY2020. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-0611650) · Dispute this line
$434Kprogram expense
02

Printing of manual and guides for teachers and leaders to assist in conducting workshops and classes.

Form 990 Part III, line 4, FY2020. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-0611650) · Dispute this line
$19Kprogram expense
03

Research-evaluation of parent education classes and program effectiveness.

Form 990 Part III, line 4, FY2020. The organization’s own words, as filed with the IRS. Find it at the IRS (EIN 20-0611650) · Dispute this line
$15Kprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2023
Total grants receivedfrom 1 funder$29
Grants paid · 6 grants · $141K · 2020–2025
Unitemized GrantFY2025$13,530
Unitemized GrantFY2024$13,699
Unitemized GrantFY2023$17,316
Unitemized GrantFY2022$32,220
Unitemized GrantFY2021$42,672
Unitemized GrantFY2020$21,375

By the numbers

The FY2020 990, line by line.

1The main four
Money inPt VIII
$853K
Ln 12
Fees for servicesLn 2g$608K
Gifts and grantsLn 1h$142K
Other incomeLn 4–11$93K
Money outPt IX
$708K
Ln 25
Programscol B$529K
Managementcol C$179K
Owns and owesPt X
$1.4M
net assets · Ln 32
Cash and savingsLn 1–2$1.4M
Total assetsLn 16$1.4M
LiabilitiesLn 26$0
PeoplePt VI, VII
17
listed · VII A
PaidVII A12
Voting boardVI 1a6
IndependentVI 1b6
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$142K
Government grantsLn 1e$48K
Fees for servicesLn 2g$608K
Investment incomeLn 3$11K
Other incomeLn 4–11$93K
Total revenueLn 12$853K
Assets in detailPt X, end of year
CashLn 1$312K
SavingsLn 2$1.1M
Cash and savings togetherLn 1–2$1.4M
Total assetsLn 16$1.4M
LiabilitiesLn 26$0
Net assetsLn 32$1.4M
OperationsPt I, VI
EmployeesI 57
VolunteersI 6100
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY20End FY20
Cash and savingsLn 1–2$1.3M$1.4M
Total assetsLn 16$1.3M$1.4M
LiabilitiesLn 26$0$0
Net assetsLn 32$1.3M$1.4M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Grants to domestic individualsLn 2$21K$21K
Pay of officers and key staff (Part IX, line 5)Ln 5$120K$94K$25K
Payroll taxesLn 10$20K$13K$6K
Legal feesLn 11b$27K$13K$13K
Accounting feesLn 11c$3K$3K
Other fees for servicesLn 11g$369K$269K$101K
Advertising and promotionLn 12$6K$6K
Office expensesLn 13$24K$19K$5K
Information technologyLn 14$23K$20K$3K
TravelLn 17$4K$4K
Conferences, conventions and meetingsLn 19$262$262
InsuranceLn 23$17K$17K
Other expenses (24a–d)Ln 24$73K$73K
Total functional expensesLn 25$708K$529K$179K$0

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 LatestFiled with the IRS Mar 12, 2026 $508K$511K−$3K$1.5M 990 PDF
FY2024Filed with the IRS Mar 24, 2025 $641K$596K$45K$1.5M 990 PDF
FY2023Filed with the IRS May 10, 2024 $624K$598K$26K$1.4M 990 PDF
FY2022Filed with the IRS May 12, 2023 $570K$606K−$36K$1.4M 990 PDF
FY2021Filed with the IRS May 9, 2022 $825K$784K$42K$1.4M 990 PDF
FY2020 ViewingFiled with the IRS May 12, 2021 $853K$708K$145K$1.4M 990 PDF

Schedules filed Part IV

A · Public support I · Grants O · Explanations
See the full FY2020 990
Part I · Summary $853,104 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $75,027$142,441
I-9 Program service revenuePrior year $894,873$607,622
I-10 Investment incomePrior year $10,823$10,520
I-11 Other revenuePrior year $144,552$92,521
I-12 Total revenuePrior year $1,125,275$853,104
I-13 Grants and similar amounts paidPrior year $9,725$21,375
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $173,216$139,331
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $595,700$547,560
I-18 Total expensesPrior year $778,641$708,266
I-19 Revenue less expensesPrior year $346,634$144,838
Part VI · Governance 6 of 6 board members independent, no flags
VI-1a Voting members of the governing body6
VI-1b Independent voting members6
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $853,104 across 8 lines filed
VIII-1b Membership dues$88,430
VIII-1e Government grants$47,555
VIII-1f All other contributions, gifts and grants$6,456
VIII-1h Total contributions, gifts and grants$142,441
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $607,622$607,622
VIII-3 Investment incomeExcluded from tax $10,520$10,520
VIII-5 RoyaltiesRelated to mission $92,521$92,521
VIII-12 Total revenueRelated to mission $700,143 · Unrelated business $0 · Excluded from tax $10,520$853,104
Part IX · Statement of functional expenses $708,266 across 13 lines filed
IX-2 Grants to domestic individualsPrograms $21,375$21,375
IX-5 Pay of officers and key staff (Part IX, line 5)Programs $94,126 · Management $25,486$119,612
IX-10 Payroll taxesPrograms $13,222 · Management $6,497$19,719
IX-11b Legal feesPrograms $13,369 · Management $13,369$26,738
IX-11c Accounting feesManagement $3,474$3,474
IX-11g Other fees for servicesPrograms $268,517 · Management $100,888$369,405
IX-12 Advertising and promotionPrograms $6,320$6,320
IX-13 Office expensesPrograms $19,213 · Management $5,094$24,307
IX-14 Information technologyPrograms $19,739 · Management $3,055$22,794
IX-17 TravelManagement $4,057$4,057
IX-19 Conferences, conventions and meetingsManagement $262$262
IX-23 InsuranceManagement $17,024$17,024
IX-24 Other expenses (24a–d)Programs $73,179$73,179
IX-25 Total functional expensesPrograms $529,060 · Management $179,206 · Fundraising $0$708,266
Part X · Balance sheet $1,398,901 assets, 7 lines filed
X-1 Cash, non-interest-bearingStart of year $348,310$311,912
X-2 Savings and temporary cash investmentsStart of year $905,753$1,086,989
X-16 Total assetsStart of year $1,254,063$1,398,901
X-26 Total liabilitiesStart of year $0$0
X-27 Net assets without donor restrictionsStart of year $1,254,063$1,398,901
X-32 Total net assets or fund balancesStart of year $1,254,063$1,398,901
X-33 Total liabilities and net assetsStart of year $1,254,063$1,398,901
Part XI · Reconciliation of net assets $1,398,901 net assets at year end
XI-1 Total revenue$853,104
XI-2 Total expenses$708,266
XI-3 Revenue less expenses$144,838
XI-4 Net assets at start of year$1,254,063
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$1,398,901

Form 990 e-file (XML) FY2020 from the IRS · Classification, formation year and address from the IRS Business Master File

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