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Job · Saint Paul, MN · Full time

CRM Communications Coordinator

Trustees of the Hamline University of Minnesota · Education · $123.3M budget · 1,451 staff · Since 1854

Why Trustees of the Hamline University of Minnesota

FY2024 · Form 990Its mission and biggest programs, as filed

Develops students' knowledge, values, and skills for successful leadership, scholarship, and service.

  • Hamline University is a nationally-ranked, comprehensive University serving over 2,600 students in its college of liberal arts, school of education, and school of business. IT offers undergraduate, masters, doctoral and professional degrees, as well as certificate and continuing studies programs.…$70.5M spent in FY2024
  • Hamline University provides educational services to its students and includes such operating expenses as admissions, financial aid, administration, registrar activities, and activities that contribute to students' emotional and physical well-being and to their intellectual, cultural, and social development outside the…$16.6M spent in FY2024
  • Hamline University provides academic support to its students through support services that are an integral part of the university's primary mission of instruction. This includes expenses for libraries, galleries, audio/visual services, academic development, academic computing support, course and curriculum development…$7.9M spent in FY2024

Before you apply

FY2024 · Form 990Independent: from IRS data, not the org
Pays its leaders
$128K–$465K
12 officers reported
Fine: from the org's Form 990.
Pt VII · Sec A
Budget
$119.4M
spent in FY2024
Fine: from the org's Form 990.
Pt I · Ln 18
Staff
1,451
employees
300 volunteers
Fine: from the org's Form 990.
Pt I · Ln 5–6
Spent on programs
89%
of spending
Looks good: 89% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Surplus or deficit
+3%
of revenue, FY2024
Looks good: revenue was at least expenses in the latest filing.
Pt I · Ln 19
Cash reserves
22 mo
of spending, in cash and securities
Looks good: 21.7 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Latest return
FY2024
latest Form 990
Looks good: the latest return is for FY2024, 2 tax years back; within 2 tax years.
IRS e-file
IRS status
501(c)(3)
tax-exempt since 1936
Looks good: listed by the IRS.
IRS BMF
Looks goodFineWorth a lookConcernTap a box for the reason.

About the role

The org's own posting, as written

Founded in 1854, Hamline was the first university in Minnesota and among the first coeducational institutions in the nation. Hamline University provides a world-class education for undergraduate and graduate students. Our faculty, staff, and students cultivate an ethic of civic responsibility, social justice, and inclusive leadership and service. Hamline University is an Equal Opportunity employer.

Hamline University does not discriminate on the basis of race; color; religion; creed; sex; national origin; marital status; familial status; status with regard to public assistance; membership or activity in a local human rights commission; disability; age; protected veteran status; or any other status protected by applicable law in its education or employment programs or activities. The University will provide reasonable accommodations to qualified individuals with disabilities.

Job summary

The CRM Communications Coordinator plays a vital role within Hamline University's enrollment division, coordinating and executing the day-to-day tactical communication plans across undergraduate, graduate, and online degree completion programs. Reporting directly to the Assistant Vice President for Enrollment Systems and Operations, this position serves as an essential hub—working closely with the enrollment operations team, the university marketing team, and the undergraduate and graduate enrollment teams. The Coordinator utilizes Slate CRM to build, deliver, and monitor communication campaigns that engage prospective students.

This role focuses heavily on the technical setup, visual formatting, timing, and brand consistency of all automated and ad-hoc communication flows, ensuring a seamless prospective student experience from initial inquiry through enrollment.

Essential functions

AND RESPONSIBILITIES CRM Communications & Technical Execution Draft, design, and deploy engaging, audience-tailored communication content, email campaigns, and automated text workflows for undergraduate, graduate, and degree-completion populations, adhering to copy, tone, and strategic direction set by enrollment leadership. Build and schedule CRM communication features—including Deliver campaigns, automated message workflows, SMS outreach, and event communications—integrating approved written content into responsive templates. Utilize CRM template tools and drag-and-drop editors to build visually responsive, mobile-optimized email layouts.

Set up routine communication populations using data queries, filters, and dynamic Liquid syntax to render tailored content blocks automatically. Collaborate closely with the admissions operations team and enrollment leaders to align technical data workflows, content production schedules, and message timing with key milestones across the recruitment cycle. Cross-Departmental Collaboration & Brand Compliance Partner heavily with the University Marketing and Communications team to translate creative content, messaging assets, and campaign layouts…

Read the full posting

About Trustees of the Hamline University of Minnesota

From its Form 990

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