The Heard Museum FY2021 filing

Tax-deductible

Phoenix, AZ501(c)(3)Since 1929Arts & CultureEIN 86-0107517Revenue $14.1M in FY2021

On file with the IRSheard.org2301 N Central Ave, 85004-1323 · Phoenix, AZTax-exempt since Jan 1936Publicly supported charity — 170(b)(1)(A)(vi)

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The Heard Museum connects indigenous creativity to the world by presenting the voice and vision of american indian artists.

501(c)(3) charity; gifts are tax-deductible.
65¢ of each $1 spent went to programs.
$748K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Status: IRS Pub. 78 · Programs: Part IX · Pay: Part VII

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FY2021 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(3)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
Yes
Donations are tax-deductible
Looks good: the IRS lists gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
4 of 6
filings with a surplus
Average surplus $2.1M a year · 16% of revenue · last 6 filings
Fine: a surplus in 4 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
65%
of spending
Fine: 65% of spending went to programs; 65% to 75%.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$748K
to officers and key staff · 10% of spending
Looks good: pay to officers and key staff is 10% of spending; 15% or less.
Pt VII · Sec A
Cash reserves
15 mo
of spending, in cash
Looks good: 15.1 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Named funders
2
named funders · $7K
Fine: 2 funders name it on their filings; under 3.
Funders’ Sch. I, 990-PF
Liabilities
$4.3M
12% of total assets
Looks good: liabilities are 12% of assets; 50% or less.
Pt X · Ln 26
Independent board members
37
of 37 voting members
Looks good: 37 of 37 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$14.1M
+41% vs prior year
Spent
$7.9M
To programs
65%
Net assets
$32.1M
By yearFY2020–FY2025
Revenue
$14.1M
FY2021▲ +41%
Tap a bar for its year
Revenue by fiscal year
FY2020$10.0M
FY2021$14.1M
FY2022$11.6M
FY2023$10.8M
FY2024$10.7M
FY2025$23.2M
Expenses
$7.9M
FY2021▼ -12%
Tap a bar for its year
Expenses by fiscal year
FY2020$9.0M
FY2021$7.9M
FY2022$10.8M
FY2023$12.7M
FY2024$13.3M
FY2025$14.1M
Net assets
$32.1M
FY2021▲ +30%
Tap a bar for its year
Net assets by fiscal year
FY2020$24.6M
FY2021$32.1M
FY2022$31.5M
FY2023$30.7M
FY2024$30.2M
FY2025$39.6M

From the FY2021 Form 990 (year ending September 2021) · figures checked against the IRS filing · see the original

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You’re viewing the FY2021 filing — not the latest on file. See the latest (FY2025) →

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Jan 1936.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

65 cents of each dollar spent went to programs.

Program services 65% · $5.1M Management & general 27% · $2.1M Fundraising 8% · $634K

Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.

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Who runs it and what they're paid

41 people listed on the 990; $748K paid to officers and key staff.

Part VII, Section A · reportable compensation · most recent filed roster (FY2020); the FY2021 filing did not itemize Part VII
Director and CEO
$307,787Pt VII · Sec A
$204,134Pt VII · Sec A
Director Strategic Development
$162,307Pt VII · Sec A
CFO (resigned 09/21)
$74,028Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A

David Roche’s $415K as Director and CEO is at the 67th percentile of top reported officer pay among 749 $10–100M arts & culture nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 8 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
David Roche$415,011$373,327$373,275$305,676$307,787$264,124
John Bulla$271,419$250,942$227,802$200,978$204,134$177,450
Daniel Hagerty - Chief$215,270$195,162$172,265———
Robin Klung$195,316$101,221———$146,063
Daniel Hagerty———$149,533$162,307$145,276
Sean Omelas$118,897$100,520————
Diana Pardue$110,248——$112,908——
Kelly Gould$102,075—————

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aYes

Programs and updates

Showcases and advances American Indian art, connecting it to broader cultural themes.

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Provided by the organization

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1 program · $5.1M · in their own filed words · FY2020
01

See schedule o.

$5.1Mprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid
Grants received · FY2025
Total grants receivedfrom 2 funders$7K
Grants paid · 2 grants · $13K · 2023–2024
Unitemized GrantFY2024$6,750
Unitemized GrantFY2023$6,500

By the numbers

The FY2021 990, line by line.

1The main four
Money inPt VIII
$14.1M
Ln 12
Gifts and grantsLn 1h$11.3M
Fees for servicesLn 2g$1.6M
Other incomeLn 4–11$1.0M
Money outPt IX
$7.9M
Ln 25
Programscol B$5.1M
Managementcol C$2.1M
Fundraisingcol D$634K
Owns and owesPt X
$32.1M
net assets · Ln 32
Cash and savingsLn 1–2$9.9M
Total assetsLn 16$36.4M
LiabilitiesLn 26$4.3M
PeoplePt VI, VII
41
listed · VII A
PaidVII A4
Voting boardVI 1a37
IndependentVI 1b37
2In more detail
Revenue in detailPt VIII
Gifts and grantsLn 1h$11.3M
Government grantsLn 1e$1.2M
Noncash giftsLn 1g$107K
Fundraising eventsLn 1c$844K
Fees for servicesLn 2g$1.6M
Investment incomeLn 3$179K
Other incomeLn 4–11$1.0M
Gains on assetsLn 7$55K
Total revenueLn 12$14.1M
Assets in detailPt X, end of year
CashLn 1$4.5M
SavingsLn 2$5.4M
Cash and savings togetherLn 1–2$9.9M
InvestmentsLn 11–13$8.4M
Land, buildings, equipmentLn 10c$13.1M
Total assetsLn 16$36.4M
LiabilitiesLn 26$4.3M
Net assetsLn 32$32.1M
OperationsPt I, VI
EmployeesI 5130
VolunteersI 6400
Fiscal year endsHeaderSeptember
Conflict-of-interest policyVI 12aYes
Whistleblower policyVI 13Yes
Records policyVI 14Yes
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY21End FY21
Cash and savingsLn 1–2$3.4M$9.9M
InvestmentsLn 11–13$7.4M$8.4M
Land, buildings, equipmentLn 10c$14.2M$13.1M
Total assetsLn 16$26.9M$36.4M
LiabilitiesLn 26$2.2M$4.3M
Net assetsLn 32$24.6M$32.1M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$745K$270K$317K$157K
Other salaries and wagesLn 7$2.4M$1.8M$376K$238K
Other employee benefitsLn 9$258K$206K$36K$17K
Payroll taxesLn 10$229K$154K$49K$26K
Legal feesLn 11b$11K$11K
Accounting feesLn 11c$33K$33K
Investment management feesLn 11f$57K$57K
Other fees for servicesLn 11g$516K$301K$138K$77K
Advertising and promotionLn 12$459K$459K
Office expensesLn 13$280K$112K$127K$40K
Information technologyLn 14$128K$76K$37K$15K
OccupancyLn 16$572K$461K$96K$15K
TravelLn 17$1K$899$22$92
InterestLn 20$27K$27K
Depreciation, depletion and amortizationLn 22$1.4M$1.3M$68K$41K
InsuranceLn 23$136K$136K
Other expenses (24a–d)Ln 24$617K$475K$134K$8K
Total functional expensesLn 25$7.9M$5.1M$2.1M$634K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest $23.2M$14.1M$9.2M$39.6M 990 PDF
FY2024 $10.7M$13.3M−$2.6M$30.2M 990 PDF
FY2023 $10.8M$12.7M−$1.9M$30.7M 990 PDF
FY2022 $11.6M$10.8M$824K$31.5M 990 PDF
FY2021 Viewing $14.1M$7.9M$6.2M$32.1M 990 PDF
FY2020 $10.0M$9.0M$1.0M$24.6M 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2021 990 (6 parts)
Part I · Summary $14,120,125 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $5,972,794$11,316,167
I-9 Program service revenuePrior year $1,473,069$1,591,557
I-10 Investment incomePrior year $1,392,544$178,515
I-11 Other revenuePrior year $1,157,538$1,033,886
I-12 Total revenuePrior year $9,995,945$14,120,125
I-13 Grants and similar amounts paidPrior year $0$0
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $3,978,775$3,675,102
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $5,002,599$4,200,617
I-18 Total expensesPrior year $8,981,374$7,875,719
I-19 Revenue less expensesPrior year $1,014,571$6,244,406
Part VI · Governance 37 of 37 board members independent, no flags
VI-1a Voting members of the governing body37
VI-1b Independent voting members37
VI-2 Family or business relationship among officers or directorsNo
VI-12a Written conflict of interest policyYes
VI-13 Written whistleblower policyYes
VI-14 Document retention and destruction policyYes
VI-15a Process for setting top official's payYes
Part VIII · Statement of revenue $14,120,125 across 12 lines filed
Lines not itemized here account for $1,040,785 of total revenue; see the IRS return.
VIII-1c Fundraising events$843,781
VIII-1d Related organizations$45,610
VIII-1e Government grants$1,188,209
VIII-1f All other contributions, gifts and grants$9,238,567
VIII-1g Noncash contributions (included above)$107,157
VIII-1h Total contributions, gifts and grants$11,316,167
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $1,591,557$1,591,557
VIII-3 Investment incomeExcluded from tax $123,403$123,403
VIII-5 RoyaltiesExcluded from tax $989$989
VIII-7 Net gain or loss on sales of assetsExcluded from tax $55,112$55,112
VIII-8 Net income from fundraising eventsExcluded from tax −$7,888−$7,888
VIII-12 Total revenueRelated to mission $2,632,342 · Unrelated business $0 · Excluded from tax $171,616$14,120,125
Part IX · Statement of functional expenses $7,875,719 across 17 lines filed
IX-5 Pay of current officers, directors and key staffPrograms $270,165 · Management $317,255 · Fundraising $157,448$744,868
IX-7 Other salaries and wagesPrograms $1,829,675 · Management $375,943 · Fundraising $238,152$2,443,770
IX-9 Other employee benefitsPrograms $205,706 · Management $35,570 · Fundraising $16,680$257,956
IX-10 Payroll taxesPrograms $154,261 · Management $48,712 · Fundraising $25,535$228,508
IX-11b Legal feesManagement $10,670$10,670
IX-11c Accounting feesManagement $33,499$33,499
IX-11f Investment management feesManagement $56,772$56,772
IX-11g Other fees for servicesPrograms $300,661 · Management $137,632 · Fundraising $77,409$515,702
IX-12 Advertising and promotionManagement $459,147$459,147
IX-13 Office expensesPrograms $112,460 · Management $127,342 · Fundraising $39,771$279,573
IX-14 Information technologyPrograms $75,593 · Management $37,353 · Fundraising $15,019$127,965
IX-16 OccupancyPrograms $461,048 · Management $96,160 · Fundraising $14,818$572,026
IX-17 TravelPrograms $899 · Management $22 · Fundraising $92$1,013
IX-20 InterestManagement $27,379$27,379
IX-22 Depreciation, depletion and amortizationPrograms $1,254,679 · Management $68,189 · Fundraising $40,913$1,363,781
IX-23 InsuranceManagement $135,966$135,966
IX-24 Other expenses (24a–d)Programs $474,661 · Management $134,298 · Fundraising $8,165$617,124
IX-25 Total functional expensesPrograms $5,139,808 · Management $2,101,909 · Fundraising $634,002$7,875,719
Part X · Balance sheet $36,442,009 assets, 19 lines filed
X-1 Cash, non-interest-bearingStart of year $1,021,463$4,482,287
X-2 Savings and temporary cash investmentsStart of year $2,374,954$5,436,893
X-3 Pledges and grants receivableStart of year $157,924$3,630,089
X-4 Accounts receivableStart of year $1,932$24,977
X-8 Inventories for sale or useStart of year $1,622,346$1,226,922
X-9 Prepaid expenses and deferred chargesStart of year $93,829$140,838
X-10c Land, buildings and equipment, netStart of year $14,203,421$13,088,505
X-11 Publicly traded securitiesStart of year $7,293,687$8,312,974
X-12 Other securitiesStart of year $84,512$98,524
X-16 Total assetsStart of year $26,854,068$36,442,009
X-17 Accounts payable and accrued expensesStart of year $448,121$626,149
X-19 Deferred revenueStart of year $384,181$1,873,415
X-24 Unsecured notes and loans payableStart of year $356,000$824,617
X-25 Other liabilitiesStart of year $62,190$92,988
X-26 Total liabilitiesStart of year $2,244,771$4,333,292
X-27 Net assets without donor restrictionsStart of year $17,014,856$20,169,832
X-28 Net assets with donor restrictionsStart of year $7,594,441$11,938,885
X-32 Total net assets or fund balancesStart of year $24,609,297$32,108,717
X-33 Total liabilities and net assetsStart of year $26,854,068$36,442,009
Part XI · Reconciliation of net assets $32,108,717 net assets at year end
XI-1 Total revenue$14,120,125
XI-2 Total expenses$7,875,719
XI-3 Revenue less expenses$6,244,406
XI-4 Net assets at start of year$24,609,297
XI-5 Net unrealized gains (losses) on investments$1,258,124
XI-9 Other changes in net assets−$3,110
XI-10 Net assets at end of year$32,108,717

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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