Is it real?
Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Feb 2012.
IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File
Where the money goes
88 cents of each dollar spent went to programs.
Form 990 Part IX, line 25, columns B–D. Every line is in By the numbers.
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Who runs it and what they're paid
24 people listed on the 990; $1.1M paid to officers and key staff.
Jennifer Siebel Newsom’s $161K as Founder & Cco is at the 63rd percentile of top reported officer pay among 797 $1–10M civil rights & advocacy nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.
Compensation history total reportable pay by year · 4 named individuals · Part VII
| Name | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 |
|---|---|---|---|---|---|---|
| Jennifer Siebel Newsom | $161,250 | $150,000 | $150,000 | $150,000 | $150,000 | $151,875 |
| Caroline Heldman | $116,754 | $150,000 | $150,000 | $108,516 | $21,543 | — |
| Camille Servan-Schreiber | $146,293 | — | — | — | — | — |
| Debra Garber | $136,665 | $131,942 | $127,213 | $127,250 | $125,029 | $107,693 |
Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.
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Questions the 990 asks
The form asks each of these directly. These are the filed answers.
- Family or business ties among officersPt VI · Ln 2No
- Top official's pay set by an independent reviewPt VI · Ln 15aYes
Programs and updates
Creates films and educational programs to challenge harmful gender stereotypes and build an inclusive society.
Questions for The Representation Project
Your first name shows with your question. The Representation Project answers here, for everyone.
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Film
The Representation Projects first film, Miss Representation, exposes the ways in which mainstream media representations of girls and women contribute to the underrepresentation of women in positions of power and influence.
Film
The Representation Projects first film, Miss Representation, exposes the ways in which mainstream media representations of girls and women contribute to the underrepresentation of women in positions of power and influence.
Social Action Campaigns and Distribution
The Representation Project engages in active online outreach to shift the broader culture. Our regular action alerts, a short message from the organization about issues pertaining to the mission, launched in 2013.
Social Action Campaigns and Distribution
The Representation Project engages in active online outreach to shift the broader culture. Our regular action alerts, a short message from the organization about issues pertaining to the mission, launched in 2013.
Funders
Who pays for it.
From grant filings on record. Receipts are incomplete: individual donors are never listed.
Grants
By the numbers
The FY2025 990, line by line.
Download 990
Filing history
| Year | Money in | Money out | In minus out | Net assets | Download |
|---|---|---|---|---|---|
| FY2025 Latest Viewing | $1.2M | $1.7M | −$508K | $45K | 990 PDF |
| FY2024 | $1.5M | $1.5M | $11K | $553K | 990 PDF |
| FY2023 | $1.3M | $1.3M | $680 | $542K | 990 PDF |
| FY2022 | $1.0M | $1.5M | −$445K | $505K | 990 PDF |
| FY2021 | $1.1M | $1.3M | −$221K | $951K | 990 PDF |
| FY2020 | $1.6M | $1.4M | $197K | $1.2M | 990 PDF |
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Schedules filed Part IV
See the full FY2025 990 (1 part)
Part VI · Governance 8 of 9 board members independent, no flags
Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File
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