Gnc Live Well Foundation: FY2021 Nonprofit Profile & Form 990 (EIN 20-1218432)

Revenue by fiscal year
FY2021	$1.2M
FY2022	$1.0M
FY2023	$692K
FY2024	$752K

Expenses by fiscal year
FY2021	$1.3M
FY2022	$582K
FY2023	$967K
FY2024	$571K

Net assets by fiscal year
FY2021	$534K
FY2022	$970K
FY2023	$695K
FY2024	$877K

Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2024. IRS ruling in Mar 2005.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

100 cents of each dollar spent went to programs.

100%

Program services 100% · $1.3M

Form 990 Part IX, line 25. Every line is in By the numbers.

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Who runs it and what they're paid

2 people listed on the 990.

Part VII, Section A · reportable compensation

Matt Crummy

Lwf Chairman & Director

$0Pt VII · Sec A

Rebecca Gardner

Director and Treasurer

$0Pt VII · Sec A

See Gnc Live Well Foundation executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

Family or business ties among officersPt VI · Ln 2No
Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Raises funds through events to support a charitable foundation.

Provided by the organization

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1 program · $1.3M · in their own filed words · FY2021

01

The Live Well foundation ran POS MVP donation campaigns through all of 2021 in partnership with Jay Glazer in which donations were made through transactions at store level.

$1.3Mprogram expense

Funders

Who pays for it.

From grant filings on record. Receipts are incomplete: individual donors are never listed.

Grants

Schedule I · received and paid

Grants received · FY2024

The Cozen O'Connor Foundation INCFY2024$15K

Total grants receivedfrom 1 funder$15K

Grants paid · 9 grants · $3.2M · 2021–2024

Best of the BatchFY2024$429,850

American Diabetes Association INCVA · FY2024$387,755

American Diabetes Association INCVA · FY2023$150,000

Mvp Payments - Jay GlazerFY2023$150,000

Mvp Payments - Jay GlazerFY2022$508,956

Filmrise - Mvp the MovieFY2022$100,000

Bc Women's Health FoundationFY2022$7,014

Mvp Payments - Jay GlazerFY2021$1,419,490

UnbreakableFY2021$5,146

By the numbers

The FY2021 990, line by line.

Download 990

from philanthropy.org

1The main four

Money inPt VIII

$1.2M

Ln 12

Gifts and grantsLn 1h$1.2M

Investment incomeLn 3$67

Money outPt IX

$1.3M

Ln 25

Programscol B$1.3M

Owns and owesPt X

$534K

net assets · Ln 32

Cash and savingsLn 1–2$534K

Total assetsLn 16$760K

LiabilitiesLn 26$226K

PeoplePt VI, VII

2

listed · VII A

PaidVII A0

Voting boardVI 1a2

IndependentVI 1b0

2In more detail

Revenue in detailPt VIII

Gifts and grantsLn 1h$1.2M

Government grantsLn 1e$0

Noncash giftsLn 1g$2K

Fundraising eventsLn 1c$0

Investment incomeLn 3$67

Total revenueLn 12$1.2M

Assets in detailPt X, end of year

CashLn 1$534K

SavingsLn 2$0

Cash and savings togetherLn 1–2$534K

Total assetsLn 16$760K

LiabilitiesLn 26$226K

Net assetsLn 32$534K

OperationsPt I, VI

EmployeesI 50

VolunteersI 62

Fiscal year endsHeaderDecember

Conflict-of-interest policyVI 12aNo

Whistleblower policyVI 13No

Records policyVI 14No

3Year over year

Balance sheet, start vs end of yearPt X · col A, B

Line	Start FY21	End FY21
Cash and savingsLn 1–2	$781K	$534K
Total assetsLn 16	$781K	$760K
LiabilitiesLn 26	$100K	$226K
Net assetsLn 32	$681K	$534K

4Every line

Statement of functional expensesPt IX · every line

Line	Total	Programs	Management	Fundraising
Grants to domestic organizationsLn 1	$1.3M	$1.3M
All other expensesLn 24e	$10K	$10K
Total functional expensesLn 25	$1.3M	$1.3M	$0	$0

Filing history

Year	Money in	Money out	In minus out	Net assets	Download
FY2024 Latest	$752K	$571K	$182K	$877K	990 PDF
FY2023	$692K	$967K	−$275K	$695K	990 PDF
FY2022	$1.0M	$582K	$435K	$970K	990 PDF
FY2021 Viewing	$1.2M	$1.3M	−$147K	$534K	990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash

See the full FY2021 990 (6 parts)

Part I · Summary $1,187,863 revenue, 12 lines filed

I-8 Contributions and grantsPrior year $1,925$1,187,796

I-9 Program service revenue$0

I-10 Investment incomePrior year $167$67

I-11 Other revenue$0

I-12 Total revenuePrior year $2,092$1,187,863

I-13 Grants and similar amounts paidPrior year $270,000$1,324,930

I-14 Benefits paid to members$0

I-15 Salaries and benefits$0

I-16a Professional fundraising fees$0

I-17 Other expensesPrior year $11,344$9,504

I-18 Total expensesPrior year $281,344$1,334,434

I-19 Revenue less expensesPrior year −$279,252−$146,571

Part VI · Governance 0 of 2 board members independent, 4 to look at

VI-1a Voting members of the governing body2

VI-1b Independent voting members0

VI-12a Written conflict of interest policyNo

VI-13 Written whistleblower policyNo

VI-14 Document retention and destruction policyNo

VI-15a Process for setting top official's payNo

VI-2 Family or business relationship among officers or directorsNo

Part VIII · Statement of revenue $1,187,863 across 11 lines filed

VIII-1a Federated campaigns$0

VIII-1b Membership dues$0

VIII-1c Fundraising events$0

VIII-1d Related organizations$0

VIII-1e Government grants$0

VIII-1f All other contributions, gifts and grants$1,187,796

VIII-1g Noncash contributions (included above)$2,200

VIII-1h Total contributions, gifts and grants$1,187,796

VIII-3 Investment incomeRelated to mission $67 · Unrelated business $0 · Excluded from tax $0$67

VIII-5 RoyaltiesRelated to mission $0 · Unrelated business $0 · Excluded from tax $0$0

VIII-12 Total revenueRelated to mission $67 · Unrelated business $0 · Excluded from tax $0$1,187,863

Part IX · Statement of functional expenses $1,334,434 across 2 lines filed

IX-1 Grants to domestic organizationsPrograms $1,324,930$1,324,930

IX-24e All other expensesPrograms $9,504$9,504

IX-25 Total functional expensesPrograms $1,334,434 · Management $0 · Fundraising $0$1,334,434

Part X · Balance sheet $760,445 assets, 12 lines filed

X-1 Cash, non-interest-bearingStart of year $780,691$534,119

X-2 Savings and temporary cash investmentsStart of year $0$0

X-3 Pledges and grants receivableStart of year $0$0

X-4 Accounts receivableStart of year $0$226,326

X-16 Total assetsStart of year $780,691$760,445

X-17 Accounts payable and accrued expensesStart of year $0$0

X-18 Grants payableStart of year $100,000$226,326

X-26 Total liabilitiesStart of year $100,000$226,326

X-27 Net assets without donor restrictionsStart of year $680,691$534,119

X-28 Net assets with donor restrictionsStart of year $0$0

X-32 Total net assets or fund balancesStart of year $680,691$534,119

X-33 Total liabilities and net assetsStart of year $780,691$760,445

Part XI · Reconciliation of net assets $534,119 net assets at year end

XI-1 Total revenue$1,187,863

XI-2 Total expenses$1,334,434

XI-3 Revenue less expenses−$146,571

XI-4 Net assets at start of year$680,691

XI-5 Net unrealized gains (losses) on investments$0

XI-6 Donated services and use of facilities$0

XI-7 Investment expenses$0

XI-8 Prior period adjustments−$1

XI-9 Other changes in net assets$0

XI-10 Net assets at end of year$534,119

Form 990 e-file (XML) FY2021 from the IRS · Classification, formation year and address from the IRS Business Master File

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Gnc Live Well Foundation FY2021 filing

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