The full posting, as written
With a roster of spectacular dancers and an unparalleled repertory, New York City Ballet is one of the foremost dance companies in the world. Founded in 1948 by George Balanchine and Lincoln Kirstein, the Company quickly became world-renowned for its athletic and contemporary style. Widely acknowledged for its enduring contributions to dance, New York City Ballet is committed to promoting creative excellence and nurturing a new generation of dancers and choreographers. The School of American Ballet is the official training academy of the New York City Ballet.
The Manager, Digital Platforms is part of a digital team within the company’s fast-paced Marketing and Media department, and plays a key role in supporting the digital efforts and goals of the New York City Ballet and the David H Koch Theater, working closely with all facets of the institution. The Manager owns the day-to-day operation, quality assurance and platform execution of NYCB’s digital properties (nycballet.com and davidhkochtheater.com) and their integrated e-commerce functions, translating the strategy set by the Director, Digital Platforms into reliable, well-tested and durable digital experiences.
At its core, this is a platform and commerce role: the Manager works with content and creative assets supplied by colleagues in the Marketing and Media department and supports the Director in managing the systems, vendor coordination, and testing that keep ticket sales and patron experience running smoothly while also managing a coordinator and interns in support of that work.
Duties and responsibilities
Execute on content management and development needs for two CMS driven, content-rich websites with integrated e-commerce systems — nycballet.com and davidhkochtheater.com — to maintain, create, and deploy compelling and effective consumer-centric experiences In conjunction with the Director, Digital Platforms, work with marketing, IT, Box Office and Customer Care teams to achieve the build-out of annual NYCB and DHKT seasons, making the site/s ready for all ticket on sales, including thorough QA to assure that all business practices are maintained; and to develop and maintain ongoing documentation of required business rules and practices surrounding season builds and ticket on sales Serve as contact with internal clients, DHKT renters, and digital marketing staff at Lincoln Center for the Performing Arts (LCPA) to gather and publish content in various CMS systems on nycballet.com, davidhkochtheater.com, and lincolncenter.org, executing placement and scheduling per priorities set by the Director, Digital Platforms and reflecting the organization’s increased focus on DHKT third-party rentals as a revenue stream Serve as contact with digital marketing staff at Lincoln Center for the Performing Arts (LCPA) to publish NYCB content on their campus-wide digital landscape in promotion of the NYCB brand and season.
Own quality assurance for nycballet.com and davidhkochtheater.com —…