Claim Your Profile
What's Involved?
Less than you would expect. Most of the work is ours, not yours. If you can spare about an hour and answer a few questions, you have already done the hard part.
Someone who can speak for the organization. One person, authorized to represent you, who will be named as the source of your profile content. Usually an executive director, development director, or communications lead.
An institutional email address. Not a personal account, and not one tied to a single staff member. An address like info@ or communications@ that reaches your organization rather than one individual. People move on. Your profile should not go quiet when they do.
Proof of your EIN. Your IRS determination letter or equivalent documentation, confirming the organization you are claiming is the organization you represent.
About an hour of your time. One conversation with our team. That is the interview, and it is where your profile comes from.
That is the requirement. Everything else is optional.
If you have these on hand, send them and we will use them. If you do not, we will work without them.
You do not need to prepare anything, write anything, or organize anything before we talk. Send us a folder of whatever you have, or send nothing at all. The interview covers the gaps.
Everything else, which is most of it.
We verify your organization and your authority to represent it. We conduct the interview and pull out the story. We write the profile and build the page. Our editorial team reviews it for clarity and accuracy. We publish it at your permanent address and link it from your IRS 990 page. Then we keep it current for you, indefinitely, whenever you send us a change.
You are never asked to log into a system, learn a tool, format a page, or chase down a vendor. You talk with us once, you approve what we built, and it goes live.
Staff turn over. Executive directors retire, development officers move on, communications leads change roles. When that happens at your organization, tell us, and we update your profile and your named contact so nothing on the page points to someone who left two years ago.
This is why we ask for an institutional email rather than a personal one. It means your organization, not any single employee, holds the relationship with your profile, and updates keep flowing no matter who is in the seat.
Verification is the reason a claimed profile means something. Anyone can write anything about a nonprofit on the internet. A claimed profile on Philanthropy.org carries the organization’s own voice, confirmed as such, which is exactly why donors and advisors give it weight. The small amount of proof we ask for is what protects your organization from anyone else speaking in your name.
If you have an hour and someone who can speak for your organization, you meet the requirements.
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