St Clair County Convention & Visitors Bureau

Not tax-deductible

Port Huron, MI501(c)(6)Since 1980EIN 38-2596178Revenue $1.0M in FY2025

On file with the IRSbluewater.org500 Thomas Edison Pkwy, 48060-2900 · Port Huron, MITax-exempt since Sep 1988

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The Bureau is a destination marketing organization dedicated to promoting St. Clair County as a desirable Convention and family tourism destination. We will serve as a catalyst to bring together all area stakeholders, educating them on the mutual benefits of cooperation. We will market sustainable tourism programs, thus supporting increased revenues generated by room nights. This, in turn, will strengthen the economic base of the entire community.

100¢ of each $1 spent went to programs.
$106K paid to officers and key staff.
Mission: Form 990 Part I, line 1 · Programs: Part IX · Pay: Part VII

Before you give

FY2025 · Form 990Independent: from IRS data, not the org
Download 990
IRS status
501(c)(6)
not on the IRS revocation list
Looks good: listed by the IRS and not on the revocation list.
IRS BMF · Auto-Revocation List
Tax-deductible gifts
No
Donations are not tax-deductible
Worth a look: the IRS does not list gifts to it as deductible.
IRS Pub. 78 · IRS BMF
Latest return
FY2025
latest Form 990
Looks good: the latest return is for FY2025, 1 tax year back; within 2 tax years.
IRS e-file · Filing history
Surplus or deficit
5 of 6
filings with a surplus
Average surplus $71K a year · 8% of revenue · last 6 filings
Fine: a surplus in 5 of the last 6 filings.
Pt I · Ln 19 · 6 filings
Spent on programs
100%
of spending
Looks good: 100% of spending went to programs; 75% or more.
Pt IX · Ln 25 · col B
Pay to officers and key staff
$106K
to officers and key staff · 11% of spending
Looks good: pay to officers and key staff is 11% of spending; 15% or less.
Pt VII · Sec A
Cash reserves
14 mo
of spending, in cash
Looks good: 14.4 months of spending in cash; 3 or more.
Pt X · Ln 1–2 · Pt I · Ln 18
Liabilities
$67K
3% of total assets
Looks good: liabilities are 3% of assets; 50% or less.
Pt X · Ln 26
Independent board members
8
of 8 voting members
Looks good: 8 of 8 voting members are independent, a majority.
Pt VI · Ln 1a–1b
Looks goodFineWorth a lookConcernNo data yetTap a box for the reason.
Revenue
$1.0M
-8% vs prior year
Spent
$997K
To programs
100%
Net assets
$2.3M
By yearFY2020–FY2025
Revenue
$1.0M
FY2025▼ -8%
Tap a bar for its year
Revenue by fiscal year
FY2020$516K
FY2021$920K
FY2022$1.0M
FY2023$1.0M
FY2024$1.1M
FY2025$1.0M
Expenses
$997K
FY2025▼ -7%
Tap a bar for its year
Expenses by fiscal year
FY2020$478K
FY2021$680K
FY2022$969K
FY2023$1.0M
FY2024$1.1M
FY2025$997K
Net assets
$2.3M
FY2025▲ +2%
Tap a bar for its year
Net assets by fiscal year
FY2020$1.9M
FY2021$2.1M
FY2022$2.2M
FY2023$2.2M
FY2024$2.2M
FY2025$2.3M

From the FY2025 Form 990 · figures checked against the IRS filing · see the original

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Is it real?

Yes. Never revoked by the IRS. Latest filing on record: FY2025. IRS ruling in Sep 1988.

IRS Pub. 78 · IRS Auto-Revocation List · IRS Business Master File

Where the money goes

100 cents of each dollar spent went to programs.

Program services 100% · $997K

Form 990 Part IX, line 25. Every line is in By the numbers.

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Who runs it and what they're paid

9 people listed on the 990; $106K paid to officers and key staff.

Part VII, Section A · reportable compensation
$105,541Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Director
$0Pt VII · Sec A
Chairperson
$0Pt VII · Sec A
$0Pt VII · Sec A
$0Pt VII · Sec A
Director
$0Pt VII · Sec A

Compensation history total reportable pay by year · 2 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Michael Hensley$105,541$110,663$13,868———
Marci Fogal——$86,624$86,624$82,264$75,041

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

See St Clair County Convention & Visitors Bureau executive salaries →

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Questions the 990 asks

The form asks each of these directly. These are the filed answers.

  • Family or business ties among officersPt VI · Ln 2No
  • Top official's pay set by an independent reviewPt VI · Ln 15aNo

Programs and updates

Promotes tourism in St. Clair County, Michigan through advertising and event listings.

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Provided by the organization

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1 program · $997K · in their own filed words · FY2025
01

The promotion of tourism via billboards, radio and print ads listing a calendar of local events, tours, outdoor attractions, parks and available lodging.

$997Kprogram expense

By the numbers

The FY2025 990, line by line.

1The main four
Money inPt VIII
$1.0M
Ln 12
Fees for servicesLn 2g$1.0M
Investment incomeLn 3$8K
Money outPt IX
$997K
Ln 25
Programscol B$997K
Owns and owesPt X
$2.3M
net assets · Ln 32
Cash and savingsLn 1–2$1.2M
Total assetsLn 16$2.3M
LiabilitiesLn 26$67K
PeoplePt VI, VII
9
listed · VII A
PaidVII A1
Voting boardVI 1a8
IndependentVI 1b8
2In more detail
Revenue in detailPt VIII
Fees for servicesLn 2g$1.0M
Investment incomeLn 3$8K
Total revenueLn 12$1.0M
Assets in detailPt X, end of year
CashLn 1$22K
SavingsLn 2$1.2M
Cash and savings togetherLn 1–2$1.2M
InvestmentsLn 11–13$1.0M
Land, buildings, equipmentLn 10c$0
Total assetsLn 16$2.3M
LiabilitiesLn 26$67K
Net assetsLn 32$2.3M
OperationsPt I, VI
EmployeesI 55
VolunteersI 60
Fiscal year endsHeaderDecember
Conflict-of-interest policyVI 12aNo
Whistleblower policyVI 13No
Records policyVI 14No
3Year over year
Balance sheet, start vs end of yearPt X · col A, B
LineStart FY25End FY25
Cash and savingsLn 1–2$2.2M$1.2M
InvestmentsLn 11–13$1.0M
Land, buildings, equipmentLn 10c$29$0
Total assetsLn 16$2.3M$2.3M
LiabilitiesLn 26$48K$67K
Net assetsLn 32$2.2M$2.3M
4Every line
Statement of functional expensesPt IX · every line
LineTotalProgramsManagementFundraising
Pay of current officers, directors and key staffLn 5$106K
Other salaries and wagesLn 7$184K
Pension plan contributionsLn 8$4K
Other employee benefitsLn 9$3K
Payroll taxesLn 10$23K
Accounting feesLn 11c$14K
Advertising and promotionLn 12$454K
Office expensesLn 13$17K
OccupancyLn 16$2K
Depreciation, depletion and amortizationLn 22$29
Other expenses (24a–d)Ln 24$192K
Total functional expensesLn 25$997K

Filing history

YearMoney inMoney outIn minus outNet assetsDownload
FY2025 Latest Viewing $1.0M$997K$42K$2.3M 990 PDF
FY2024 $1.1M$1.1M$66K$2.2M 990 PDF
FY2023 $1.0M$1.0M−$2K$2.2M 990 PDF
FY2022 $1.0M$969K$41K$2.2M 990 PDF
FY2021 $920K$680K$240K$2.1M 990 PDF
FY2020 $516K$478K$38K$1.9M 990 PDF

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Schedules filed Part IV

III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
See the full FY2025 990 (6 parts)
Part I · Summary $1,039,125 revenue, 12 lines filed
I-8 Contributions and grantsPrior year $0$0
I-9 Program service revenuePrior year $1,120,056$1,030,803
I-10 Investment incomePrior year $14,775$8,322
I-11 Other revenuePrior year $0$0
I-12 Total revenuePrior year $1,134,831$1,039,125
I-13 Grants and similar amounts paidPrior year $0$0
I-14 Benefits paid to membersPrior year $0$0
I-15 Salaries and benefitsPrior year $331,366$318,640
I-16a Professional fundraising feesPrior year $0$0
I-17 Other expensesPrior year $737,050$678,728
I-18 Total expensesPrior year $1,068,416$997,368
I-19 Revenue less expensesPrior year $66,415$41,757
Part VI · Governance 8 of 8 board members independent, 4 to look at
VI-1a Voting members of the governing body8
VI-1b Independent voting members8
VI-12a Written conflict of interest policyNo
VI-13 Written whistleblower policyNo
VI-14 Document retention and destruction policyNo
VI-15a Process for setting top official's payNo
VI-2 Family or business relationship among officers or directorsNo
Part VIII · Statement of revenue $1,039,125 across 3 lines filed
VIII-2a-f Program service revenue, itemized rows (sum of 2a–2f as filed)Related to mission $1,030,803$1,030,803
VIII-3 Investment incomeRelated to mission $8,322$8,322
VIII-12 Total revenueRelated to mission $1,039,125 · Unrelated business $0 · Excluded from tax $0$1,039,125
Part IX · Statement of functional expenses $997,368 across 11 lines filed
IX-5 Pay of current officers, directors and key staff$105,541
IX-7 Other salaries and wages$183,597
IX-8 Pension plan contributions$4,075
IX-9 Other employee benefits$2,872
IX-10 Payroll taxes$22,555
IX-11c Accounting fees$14,475
IX-12 Advertising and promotion$454,046
IX-13 Office expenses$16,884
IX-16 Occupancy$1,628
IX-22 Depreciation, depletion and amortization$29
IX-24 Other expenses (24a–d)$191,666
IX-25 Total functional expenses$997,368
Part X · Balance sheet $2,336,950 assets, 10 lines filed
X-1 Cash, non-interest-bearingStart of year $30,319$21,846
X-2 Savings and temporary cash investmentsStart of year $2,140,664$1,170,875
X-4 Accounts receivableStart of year $105,379$144,229
X-10c Land, buildings and equipment, netStart of year $29$0
X-12 Other securities$1,000,000
X-16 Total assetsStart of year $2,276,391$2,336,950
X-17 Accounts payable and accrued expensesStart of year $48,246$67,048
X-26 Total liabilitiesStart of year $48,246$67,048
X-32 Total net assets or fund balancesStart of year $2,228,145$2,269,902
X-33 Total liabilities and net assetsStart of year $2,276,391$2,336,950
Part XI · Reconciliation of net assets $2,269,902 net assets at year end
XI-1 Total revenue$1,039,125
XI-2 Total expenses$997,368
XI-3 Revenue less expenses$41,757
XI-4 Net assets at start of year$2,228,145
XI-9 Other changes in net assets$0
XI-10 Net assets at end of year$2,269,902

Form 990 e-file (XML) FY2025 from the IRS · Classification, formation year and address from the IRS Business Master File

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