World Wildlife Fund INC EIN 52-1693387

World Wildlife Fund INC

EIN  52-1693387 Public charity (501(c)(3)) Washington, DC Founded 1961 2 followers
Form 990 (PDF) Compare with another nonprofit →
Verified accurate 7/3/26 · see original filing: IRS
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Size
$100M+
What they do
Educates the public about nature's value and the importance of conservation through various channels, mobilizing support for environmental protection.
Leadership
Carter Roberts · President & CEO · $1.2M
Money in and out
$366.7M revenue, $367.0M expenses
Bottom line
79% program efficiency

Educates the public about nature's value and the importance of conservation through various channels, mobilizing support for environmental protection. For fiscal year 2025 it reported $366.7M in revenue, $367.0M in expenses, and $645.3M in net assets.Pt I

Where the money goes · FY2025
Total revenue
$366.7M
Pt VIII · Ln 12
Total expenses
$367.0M
Pt IX · Ln 25
Net assets
$645.3M
Pt X · Ln 32
Revenue less expenses (Pt I · Ln 19): −$354K
Where spending went · Part IX cols B–D
Program services $0.79 Management & general $0.09 Fundraising $0.12
Program efficiency
79%
of spending reaches programs0% vs prior filing year
Operating runway
16.6mo
months of highly liquid reserves at operating expense rate▲ +1% vs prior filing year
Surplus margin
0%
revenue over expenses, this year▼ -103% vs prior filing year

Summary of the Filing

Part I · fiscal year 2025 · Form 990
Revenue
$366.7M
FY2025▼ -2%
Expenses
$367.0M
FY2025▲ +2%
Total assets
$777.3M
FY2025▼ -1%
Total liabilities
$131.9M
FY2025▼ -5%
Total revenue
$366.7M
Pt VIII · Ln 12
Total expenses
$367.0M
Pt IX · Ln 25
Net assets
$645.3M
Pt X · Ln 32
Revenue less expensesPt I · Ln 19−$354K
Total assetsPt X · Ln 16$777.3M
Program-expense ratioPt IX · col B79%
Voting members of governing bodyPt I · Ln 326
Independent voting membersPt I · Ln 425
Mission & Programs · Part III

Where the work happens

3 program services account for $194.7M of program spending, described in the organization's own filed words · FY2024.
01

Global Conservation

Whether in alaska's bristol bay, montana's great plains, the rainforests of brazil, peru, and bolivia, the mountains of nepal and bhutan, or the deserts and savannas of africa, wwf-us partners with local communities and other groups to protect forests, wildlife, coral reefs and other ecosystems; find actions to protect freshwater…

$83.6Mprogram expense
02

International Country Programs

From peru's rainforests and the mountains of bhutan to namibia's communal conservancies, the WWF network brings its science-based and results oriented approach to environmental challenges in 100 countries.

$73.9Mprogram expense
03

Public Education

With one million members in the united states and more than five million supporters globally, the WWF network, of which wwf-us is a part, is working to mobilize hundreds of millions of people to support conservation.

$37.2Mprogram expense

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Identity & Classification

Form 990 Header · IRS Business Master File
Legal nameHdr · item CWorld Wildlife Fund INC
EINHdr · item D52-1693387
Principal addressHdr · item CWashington, DC
WebsiteHdr · item Jwww.worldwildlife.org
Year of formationHdr · item L1961
State of legal domicileHdr · item MDC
Exempt statusHdr · item I501(c)(3) · active
NTEE classificationIRS BMFEnvironment (C30)
Ruling yearIRS BMFAug 1991

Governance & Policies

Part VI
Voting members of the governing bodyPt VI · Ln 1a26
Independent voting membersPt VI · Ln 1b25
Conflict-of-interest policyPt VI · Ln 12aYes
Whistleblower policyPt VI · Ln 13Yes
Document retention policyPt VI · Ln 14Yes
CEO/top-official compensation independently reviewedPt VI · Ln 15aYes
Family or business relationships among officers/directorsPt VI · Ln 2No

Officers, Directors & Key Employees

Part VII, Section A · reportable compensation · most recent filed roster (FY2024); the FY2025 filing did not itemize Part VII
President & CEO
$1,246,723Pt VII · Sec A
Chief Conservation Officer
$655,432Pt VII · Sec A
Chief Operating Officer
$641,904Pt VII · Sec A
EVP, Philanthropic Partnerships
$510,125Pt VII · Sec A
SVP Markets and Food
$454,705Pt VII · Sec A
SVP Climate Change
$448,579Pt VII · Sec A
SVP Marketing and Communications
$442,690Pt VII · Sec A
SVP Private Sector Engagement
$413,104Pt VII · Sec A

Carter Roberts’s $1.2M as President & CEO is at the 94th percentile of top reported officer pay among 18 $100M+ environment nonprofits. Peer set: organizations in the same NTEE major field of work and revenue-size band, compared on each org’s own highest-paid officer/key-employee, from Form 990 Part VII / 990-PF Part VIII. Descriptive placement, not a verdict on whether the pay is appropriate.

Compensation history total reportable pay by year · 8 named individuals · Part VII

NameFY2025FY2024FY2023FY2022FY2021FY2020
Carter Roberts$1,246,723$1,197,097$1,116,635$1,073,634$1,040,931
Carter Roberts$1,009,165
Nikhil Sekhran$655,432$627,817$618,069$545,171$484,455
Loren Mayor$641,904$617,041$587,441$571,031$459,360
Margaret Ackerley$167,361$601,946$606,984$498,368$472,890
Joel Jurgens$517,108
Julie Miller$510,125$488,901$459,489$417,351$382,929
Gina Barbieri$456,523$419,094

Total reportable compensation (Form 990 Part VII column D / Schedule J column E) by filing year, matched by name within this organization. The Schedule J base / bonus / deferred breakdown is not parsed into this dataset.

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Statement of Revenue

Part VIII
Contributions & grants$341.0M · 93%
Investment income$21.8M · 6%
Program service revenue$3.2M · 1%
Contributions & grants93%$341.0M
Investment income6%$21.8M
Program service revenue1%$3.2M
Other revenue$682K
— government grantsLn 1e$65.5M
Total revenueLn 12$366.7M

Statement of Functional Expenses

Part IX · allocated across program, management, and fundraising
Allocation · columns B–D
Program services $0.79 Management & general $0.09 Fundraising $0.12
Program services79%$289.6M
Management & general9%$33.4M
Fundraising12%$44.0M
Total functional expensesLn 25$367.0M

Balance Sheet

Part X · end of year
CashLn 1$185.1M
Total assetsLn 16$777.3M
Total liabilitiesLn 26$131.9M
Total net assetsLn 32$645.3M
Months of cash on handcomputed6.1

Financial Metrics

Form 990 · FY2025 · each ratio shown with the dollars behind it
Liquidity & Payout
Operating runway
Highly liquid reserves $500.3M · Operating expenses (Pt IX) $367.0M · Less non-cash grants $6.0M · Cash operating expenses/yr $361.0M
16.6 months
Where the money goes
Program services
Program services $289.6M · Total expenses $367.0M
79%
Management & General
Management & general $33.4M · Total expenses $367.0M
9%
Fundraising
Fundraising $44.0M · Total expenses $367.0M
12%
Cost to raise $1
Fundraising expense (3-yr avg) $43.3M · Solicited contributions (3-yr avg) $280.5M
$0.15 to raise $1 (3-yr avg)
Where the money comes from
Contribution dependence
Contributions & grants $341.0M · Total revenue $366.7M
93%
Government reliance
Government grants $65.5M · Total revenue $366.7M
18%
Earned-income share
Program service revenue $3.2M · Total revenue $366.7M
1%
Investment reliance
Investment income $21.8M · Total revenue $366.7M
+6%
Program self-sufficiency
Program service revenue $3.2M · Total expenses $367.0M
1%
Growth & trend
Revenue growth (YoY)
This year $366.7M · Prior year $374.8M
-2%
Revenue CAGR
FY2019 $286.4M · FY2024 $366.7M
+5%
Net-asset trend (YoY)
End of year $645.3M · Beginning of year —
Beginning net assets not meaningfully positive — showing dollar change
Balance sheet
Surplus Margin
Revenue $366.7M · Expenses $367.0M
0%
Liabilities-to-Assets
Total liabilities — · Total assets $777.3M
Net-asset ratio
Net assets $645.3M · Total assets $777.3M
83%
Marketable Investment Share
Publicly traded securities (Pt X, ln 11) $180.7M · Other securities (Pt X, ln 12) $134.5M · Total assets (Pt X, ln 16) $777.3M
41%
People & payroll
Highest Reported Total Compensation
Individual Carter Roberts · Reported title PRESIDENT & CEO · Highest reported compensation $1.2M · Total expenses $367.0M
0%
Personnel share
Salaries, benefits & payroll (Pt IX 5-10) $157.2M · Total expenses $367.0M
43%
Fundraising vendors
Fundraiser cost ratio
Paid to fundraisers $2.3M · Gross raised $1.1M
205%
Peer comparison

Same NTEE category, revenue band, and state where available. Descriptive — not a grade.

MetricThis orgPeer medianPercentile
Program ratio 79%
Overhead ratio 9%
Fundraising cost ratio 13%
Revenue growth -2%
Investment management fee ratio 0%
Legal fee ratio 0%
Accounting fee ratio 0%
Fundraising fee ratio 1%

Straight from the Form 990 — descriptive, not an evaluation. A ratio is hidden when its base is zero or too small to be meaningful; the dollars are always shown.

Grants

Schedule I · received and paid
Grants received · FY2025
Afognak FundFY2025$100K
Total grants receivedfrom 60 funders$687K
See all 60 funders →
Grants paid · 357 grants · $44.7M · 2019–2024
The Nature ConservancyVA · FY2024$2,181,960
Unitemized GrantFY2024$818,323
Windward FundDC · FY2024$665,654
World Resources InstituteDC · FY2024$259,999
C2esDC · FY2024$207,605
University of Maine System INCME · FY2024$185,560
CareGA · FY2024$178,250
Island InstituteME · FY2024$177,172
Women in Ranching INCMT · FY2024$154,980
University of WashingtonFY2024$142,000
Digital Green FoundationCA · FY2024$115,000
See all 357 grants →

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Filings & Schedule Manifest

Part IV
III · Programs I · Grants R · Related orgs G · Fundraising L · Interested persons A · Public support F · Foreign M · Noncash
FY2025 (Latest)$366.7M revenue · viewing · ⤓ 990 PDF
FY2024$374.8M revenue · ⤓ 990 PDF
FY2023$372.8M revenue · ⤓ 990 PDF
FY2022$381.6M revenue · ⤓ 990 PDF
FY2021$408.3M revenue · ⤓ 990 PDF
FY2020$286.4M revenue · ⤓ 990 PDF

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Sources

Every figure above is drawn from these filings
Form 990 e-file (XML) · FY2025IRS
Classification, formation year, addressIRS Business Master File
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