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Lisa Novick

(Co-Writer) Lisa Novick is a communications executive specializing in philanthropic initiatives in the nonprofit, private and public sectors. She serves as Strategic Advisor at Dog Tag Inc., a nonprofit that helps veterans, spouses, and caregivers transition from military to civilian careers. She is a board member of The ALX Dog Walk.
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Michael Bittel

Michael is VP of Nonprofit Success at LifeLegacy. He brings decades of expertise from major gifts and planned giving to development leadership. He’s stewarded million dollar gifts while championing loyal $100 donations. With graduate degrees in business and education, a CFRE certification, and a track record of success, Michael is a trusted expert and passionate advocate for donor relationships. He helps nonprofits craft legacies that honor donor values and drive missions forward, delivering long-term results.
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Mike Esposito

Mike is a fundraising consultant, mentor, and coach dedicated to helping small to midsize nonprofits achieve sustainable growth. He takes the time to understand each organization’s unique needs, collaborating with them to develop custom solutions and innovative strategies that enhance fundraising effectiveness. Mike provides coaching, strategic planning, and campaign support to his clients. With his CFRE certification, he combines expertise and passion to empower nonprofits and help them thrive.
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Patrick O'Donnell

Patrick is a seasoned writer, editor, author and marketing communications professional with a solid background in journalism. He works with plannedGiving.com, majorgifts.com and philanthropy.org to develop SEO-rich content to help nonprofits succeed. His specialties include ghostwriting, proofreading, scriptwriting, brevity, naps, and humor.
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Russell James III, Ph.D., J.D., CFP®

Dr. James is a professor at Texas Tech University specializing in charitable financial planning. A former college president and planned giving director, he has published extensively on philanthropy. His research is widely recognized, earning him induction into the Charitable Gift Planners' Hall of Fame.
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Viken Mikaelian

Viken is the CEO and founder of PlannedGiving.com and MajorGifts.com. He is also publisher of Giving Magazine (formerly Giving Tomorrow). Viken is available for speaking engagements on planned giving marketing, personal development and time management. Learn how Viken got into planned giving. Connect on LinkedIn.
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