We created these videos to educate the public on why everyone needs a will. Now, nonprofits can share them freely — or request custom-branded versions featuring your logo and contact information.
This Make-a-Will Month and Estate Planning Awareness Week, we’re pulling back the curtain on what really happens if you die without a will:
In the following weeks, send your donors a short, powerful video (just 30 seconds — perfect for email or social media) or a matching micro-article. Each one delivers practical guidance, surprising facts, and blunt truths about life, death, and the legacy they leave behind.
They’ll laugh. They’ll cringe. They’ll share. And yes — many will finally make that will.
Organizations that actively market legacy gifts receive more bequests. It’s that simple.
Free to share. Free to use. Or brand them with your own logo — just ask. The process is very simple and we do it all for you.
These aren’t just for one campaign. Use them year-round — whenever someone needs a nudge.
Share one per week. One per month. Or just the one that fits your donor’s mindset.
No expiration date. No restrictions.
Share links directly from Philanthropy.org (no coding needed) — or embed them on your own website. Post on social, email in newsletters, or add to your legacy giving page.
You can:
*And Yes, that’s for the entire series. And No, we don’t need your ten bucks. We need to filter out the freeloaders. Those who pull out a card—even for a dollar—are serious about doing something.
Be the organization that acts. Not the one that “thinks about it.”
There Comes a Time When We Pause ...
What Happens If You Don't Have a Will
Giving Magazine
For those who drive change — not watch it. Join the top 1%.