Visionary Voices

Tree split in half right side with leaves looking forward to future.

Why Nonprofits Must Think and Act Like Businesses

Since the beginning of time, we’ve been wired to avoid risks because that’s how we survive. But while this instinct may protect us from danger, it also holds us back. Success requires bold, unconventional actions that often draw criticism. Businesses understand this well, but nonprofits often struggle to embrace it.

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